Albania Short-Term Rental Market Review 2025: Revenue, Occupancy & Supply Growth

Written by: Jae Seok An, Founder, Airbtics
Published: January 22, 2026

Albania Short-Term Rental Market Overview 2025

Average Occupancy Rate i
56.40%
Average Annual Revenue i
LEK1,191,375
Average Daily Rate (ADR) i
LEK5,726
YoY Supply Growth i
54.74%
YoY Revenue Change i
7.98%
Markets Analyzed
5

Number of Airbnb Listings Changes in Albania 2025

Which markets are experiencing rapid saturation?

A key consideration when entering a new short-term rental market is assessing whether it may become oversaturated. To evaluate this, we analyze the year-over-year supply change in Airbnb listings. The national average YoY supply change in Albania was 54.74% in 2025, indicating the overall growth trajectory of the market.

Markets with Largest Absolute Supply Increases in Albania

In absolute terms, Sarande experienced the largest increase with +1,010 new listings added in 2025. This was followed by Tirana (+948 listings) and Durres (+681 listings).

Markets with Fastest Relative Growth in Albania

In relative terms, Durres experienced the most significant growth, with 68.83% more supply added over the 12-month period in 2025. Other rapidly expanding markets include Sarande (+61.99%) and Vlora (+58.52%).

Short-Term Rental Revenue Trend in Albania 2025, and Future Outlook for 2026

Does increased supply necessarily indicate market saturation?

To assess market saturation, we examine year-over-year revenue trends. A decline in revenue per listing typically indicates heightened competition and potential oversaturation. The Albania average YoY change in revenue was 7.98% in 2025, representing an increase from $11,869 in 2024 to LEK1,191,375 in 2025.

Top Markets Revenue Performance

Sarande

LEK1,218,492 → LEK1,321,333 (+8.44% YoY)
🏠
Best Property Type Small (Studio - 1BD) • Budget ($)
🌍
Top Guest Origin Germany
✈️
International Guests (vs Domestic) 94.0%
💰
Average Daily Rate LEK6,414
📊
Occupancy Rate 56.0%
📅
Seasonality High seasonality

Tirana

LEK1,015,891 → LEK1,045,149 (+2.88% YoY)
🏠
Best Property Type Small (Studio - 1BD) • Budget ($)
🌍
Top Guest Origin United States
✈️
International Guests (vs Domestic) 50.0%
💰
Average Daily Rate LEK4,555
📊
Occupancy Rate 62.0%
📅
Seasonality High seasonality

Durres

LEK976,079 → LEK1,001,458 (+2.60% YoY)
🏘️
Best Property Type Medium (2-3BD) • Luxury ($$$)
🌍
Top Guest Origin United States
✈️
International Guests (vs Domestic) 94.0%
💰
Average Daily Rate LEK5,112
📊
Occupancy Rate 53.0%
📅
Seasonality High seasonality

For more detailed revenue YoY change analysis by market, access the Airbtics dashboard to explore specific market performance metrics.

Easiest Markets for Hosts in Albania 2025

Markets with high occupancy rates provide hosts with greater booking consistency, while markets with high booking volumes offer expanded opportunities across various property types and sizes.

Highest Occupancy Rate Markets in Albania 2025

Tirana recorded a year-round occupancy rate of 62.00%, which is among the highest in Albania. This was followed by Albania Riviera (61.00%) and Sarande (56.00%).

Highest Booking Volume Market in Albania 2025

Markets with high booking volumes present additional advantages, as they offer diverse opportunities across various property types and price points. The market that recorded the highest booking volume in Albania is Tirana, with approximately 839,346 nights booked in 2025.

Regulatory Landscape

We define a professionalized or strictly regulated market as one where over 50% of active Airbnb listings hold valid license information, indicating consistent enforcement and higher compliance. Markets below this threshold are considered unregulated or lenient.

In Albania, 0 out of 5 markets fall into the professionalized / strict regulation category. For detailed license compliance data and market-specific regulatory insights, the Airbtics dashboard provides the percentage of listings with valid licenses for each market, enabling investors to assess regulatory risk at a granular level.

Which Albania Markets Are Growing Healthily vs Overheating?

Understanding market saturation requires looking at both supply growth and revenue trends together. Markets are categorized by comparing their YoY supply and revenue changes against Albania's national averages. Markets where supply is growing faster than revenue (relative to national averages) may be approaching saturation, while markets with below-average supply growth but above-average revenue growth may present hidden opportunities.

Benchmark: Markets are categorized relative to Albania's national averages (Supply: 54.7%, Revenue: 8.0%). Markets above the national average are marked with ↑, while those below are marked with ↓.

🟢

Healthy Growth

Supply > avg, Revenue > avg
Expansion with demand keeping up

  • Sarande Supply: +62.0% | Revenue: +8.4%
🟡

Early Saturation

Supply > avg, Revenue ≤ avg
Competition rising

  • Durres Supply: +68.8% | Revenue: +2.6%
  • Vlora Supply: +58.5% | Revenue: +1.3%
🔵

Under-the-Radar

Supply ≤ avg, Revenue > avg
Hidden opportunities

  • Albania Riviera Supply: +50.0% | Revenue: +24.6%
🔴

Declining

Supply ≤ avg, Revenue ≤ avg
Risky markets

  • Tirana Supply: +34.4% | Revenue: +2.9%

For the latest updates of the market data in Albania, check out our Best Airbnb Markets in Albania.

Data methodology

All metrics are calculated using active short-term rental listings tracked weekly by Airbtics. Revenue, occupancy rate, ADR, and supply growth are estimated from historical booking calendars, listing activity, and proprietary aggregation models.

Source: Airbtics
Learn data methodology →

Cite this report

Airbtics (2026). Albania Short-Term Rental Market Review 2025: Revenue, Occupancy & Supply Growth. https://airbtics.com/short-term-rental-market-report-2025-albania

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