France Short-Term Rental Market Review 2025: Revenue, Occupancy & Supply Growth
France Short-Term Rental Market Overview 2025
Number of Airbnb Listings Changes in France 2025
Which markets are experiencing rapid saturation?
A key consideration when entering a new short-term rental market is assessing whether it may become oversaturated. To evaluate this, we analyze the year-over-year supply change in Airbnb listings. The national average YoY supply change in France was 23.36% in 2025, indicating the overall growth trajectory of the market.
Markets with Largest Absolute Supply Increases in France
In absolute terms, Paris experienced the largest increase with +8,554 new listings added in 2025. This was followed by Nice (+2,421 listings) and Cannes (+1,902 listings).
Markets with Fastest Relative Growth in France
In relative terms, Le Mans experienced the most significant growth, with 43.28% more supply added over the 12-month period in 2025. Other rapidly expanding markets include Annemasse (+38.30%) and Bayonne (+37.80%).
Short-Term Rental Revenue Trend in France 2025, and Future Outlook for 2026
Does increased supply necessarily indicate market saturation?
To assess market saturation, we examine year-over-year revenue trends. A decline in revenue per listing typically indicates heightened competition and potential oversaturation. The France average YoY change in revenue was 16.98% in 2025, representing an increase from $21,999 in 2024 to €23,932 in 2025.
Top Markets Revenue Performance
Paris
Nice
Cannes
For more detailed revenue YoY change analysis by market, access the Airbtics dashboard to explore specific market performance metrics.
Easiest Markets for Hosts in France 2025
Markets with high occupancy rates provide hosts with greater booking consistency, while markets with high booking volumes offer expanded opportunities across various property types and sizes.
Highest Occupancy Rate Markets in France 2025
Paris recorded a year-round occupancy rate of 80.00%, which is among the highest in France. This was followed by Nice (77.00%) and Annemasse (75.00%).
Highest Booking Volume Market in France 2025
Markets with high booking volumes present additional advantages, as they offer diverse opportunities across various property types and price points. The market that recorded the highest booking volume in France is Paris, with approximately 13,774,516 nights booked in 2025.
Regulatory Landscape
We define a professionalized or strictly regulated market as one where over 50% of active Airbnb listings hold valid license information, indicating consistent enforcement and higher compliance. Markets below this threshold are considered unregulated or lenient.
In France, 55 out of 142 markets fall into the professionalized / strict regulation category. For detailed license compliance data and market-specific regulatory insights, the Airbtics dashboard provides the percentage of listings with valid licenses for each market, enabling investors to assess regulatory risk at a granular level.
Which France Markets Are Growing Healthily vs Overheating?
Understanding market saturation requires looking at both supply growth and revenue trends together. Markets are categorized by comparing their YoY supply and revenue changes against France's national averages. Markets where supply is growing faster than revenue (relative to national averages) may be approaching saturation, while markets with below-average supply growth but above-average revenue growth may present hidden opportunities.
Benchmark: Markets are categorized relative to France's national averages (Supply: 23.4%, Revenue: 17.0%). Markets above the national average are marked with ↑, while those below are marked with ↓.
Healthy Growth
Supply > avg, Revenue > avg
Expansion with demand keeping up
- Calvi Supply: +23.6% | Revenue: +38.2%
- Capbreton Supply: +27.4% | Revenue: +31.9%
- Agde Supply: +35.3% | Revenue: +31.3%
- Anglet Supply: +26.8% | Revenue: +29.0%
- Saint Vincent De Tyrosse Supply: +28.4% | Revenue: +28.8%
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+35 more markets
Soustons, Mimizan, Menton, Lattes, Saint Tropez, Cannes, Cagnes-Sur-Mer, Perpignan, Sete, Bayonne, Toulon, Saint-Raphael, Sarzeau, Frejus, Nice, Royan, Castelnau De Medoc, Mauguio, Six Fours Les Plages, Antibes, Audenge, Pleneuf Val Andre, Vannes, Parentis En Born, Avignon, Grimaud, Collobrieres, Sigean, Argeles Sur Mer, Nimes, Guerande, Talmont Saint Hilaire, Montpellier, Hyeres, Canet En Roussillon ×
Early Saturation
Supply > avg, Revenue ≤ avg
Competition rising
- Le Mans Supply: +43.3% | Revenue: +5.1%
- Annemasse Supply: +38.3% | Revenue: +10.8%
- Saint Laurent De La Salanque Supply: +33.3% | Revenue: +15.4%
- Reims Supply: +32.3% | Revenue: +9.0%
- Beziers Supply: +31.2% | Revenue: +13.9%
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+27 more markets
Saint Jean De Monts, Brest, Nancy, Saint Gilles Croix De Vie, Villeurbanne, Angers, La Rochelle, Coursan, Pau, Clermont Ferrand, Bozel, Narbonne, Angouleme, Aix-En-Provence, Les Sables D’Olonne, Thones, Chartres, Tours, Caen, Lac De Sainte-Croix, Metz, Aigues Mortes, Samoens, Aix Les Bains, Creuse, Grenoble, Orleans ×
Under-the-Radar
Supply ≤ avg, Revenue > avg
Hidden opportunities
- Porto-Vecchio Supply: +19.9% | Revenue: +32.9%
- Biarritz Supply: +15.2% | Revenue: +32.1%
- Saint Martin De Re Supply: +13.1% | Revenue: +32.1%
- Arcachon Supply: +21.4% | Revenue: +29.7%
- Chamonix-Mont-Blanc Supply: +11.1% | Revenue: +27.4%
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+28 more markets
La Teste-De-Buch, La Ciotat, Annecy, Quiberon, La Baule-Escoublac, Thorigny Sur Marne, Carcassonne, Marseille, Ajaccio, Saint-Malo, Hendaye, Colmar, Le Havre, Boulogne-Sur-Mer, Ollioules, Villefranche Sur Mer, Nanterre, Trouville Sur Mer, Seynod, Dinard, Saint-Denis, Huez, Honfleur, Baie De Somme, Saint Jean De Luz, Perros Guirec, Arles, Sarlat La Caneda ×
Declining
Supply ≤ avg, Revenue ≤ avg
Risky markets
- Tignes Supply: +16.2% | Revenue: -1.1%
- Saint Jean De Maurienne Supply: +18.6% | Revenue: -1.0%
- Lyon Supply: +20.2% | Revenue: +0.5%
- Bordeaux Supply: +20.5% | Revenue: +0.5%
- Lille Supply: +15.3% | Revenue: +2.3%
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+32 more markets
Nantes, Rochefort Montagne, Aime, Vielle Aure, Bourg-Saint-Maurice, Guillestre, Strasbourg, Rouen, Rennes, Toulouse, Morzine, Dijon, Paris, Saint Gervais Les Bains, Noirmoutier, Besancon, Bagneres De Luchon, Besse Et Saint Anastaise, Embrun, Sallanches, Saulxures Sur Moselotte, Versailles, Cauterets, Montreuil, Gerardmer, Saillagouse, Mulhouse, Moutiers, Villard De Lans, Saint-Etienne, Cabourg, Saint Pierre D'Oléron ×
For the latest updates of the market data in France, check out our Best Airbnb Markets in France.
All metrics are calculated using active short-term rental listings tracked weekly by Airbtics. Revenue, occupancy rate, ADR, and supply growth are estimated from historical booking calendars, listing activity, and proprietary aggregation models.
Source: Airbtics
Learn data methodology →
Cite this report
Airbtics (2026). France Short-Term Rental Market Review 2025: Revenue, Occupancy & Supply Growth. https://airbtics.com/short-term-rental-market-report-2025-france
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