Indonesia Short-Term Rental Market Review 2025: Revenue, Occupancy & Supply Growth

Written by: Jae Seok An, Founder, Airbtics
Published: January 22, 2026

Indonesia Short-Term Rental Market Overview 2025

Average Occupancy Rate i
47.57%
Average Annual Revenue i
IDR157,687,919
Average Daily Rate (ADR) i
IDR832,805
YoY Supply Growth i
32.91%
YoY Revenue Change i
-0.76%
Markets Analyzed
7

Number of Airbnb Listings Changes in Indonesia 2025

Which markets are experiencing rapid saturation?

A key consideration when entering a new short-term rental market is assessing whether it may become oversaturated. To evaluate this, we analyze the year-over-year supply change in Airbnb listings. The national average YoY supply change in Indonesia was 32.91% in 2025, indicating the overall growth trajectory of the market.

Markets with Largest Absolute Supply Increases in Indonesia

In absolute terms, Bali experienced the largest increase with +8,919 new listings added in 2025. This was followed by Jakarta (+846 listings) and Bandung (+612 listings).

Markets with Fastest Relative Growth in Indonesia

In relative terms, Lombok South experienced the most significant growth, with 42.66% more supply added over the 12-month period in 2025. Other rapidly expanding markets include Surabaya (+39.69%) and Batam Island (+32.98%).

Short-Term Rental Revenue Trend in Indonesia 2025, and Future Outlook for 2026

Does increased supply necessarily indicate market saturation?

To assess market saturation, we examine year-over-year revenue trends. A decline in revenue per listing typically indicates heightened competition and potential oversaturation. The Indonesia average YoY change in revenue was -0.76% in 2025, representing an increase from $9,785 in 2024 to IDR157,687,919 in 2025.

Top Markets Revenue Performance

Bali

IDR391,413,600 → IDR348,592,952 (-10.94% YoY)
🏰
Best Property Type Large (4+BD) • Midscale ($$)
🌍
Top Guest Origin United States
✈️
International Guests (vs Domestic) 89.0%
💰
Average Daily Rate IDR1,477,708
📊
Occupancy Rate 64.0%
📅
Seasonality High seasonality

Jakarta

IDR116,480,275 → IDR117,307,285 (+0.71% YoY)
🏘️
Best Property Type Medium (2-3BD) • Midscale ($$)
🌍
Top Guest Origin United States
✈️
International Guests (vs Domestic) 38.0%
💰
Average Daily Rate IDR617,064
📊
Occupancy Rate 51.0%
📅
Seasonality High seasonality

Bandung

IDR138,911,496 → IDR127,229,039 (-8.41% YoY)
🏠
Best Property Type Small (Studio - 1BD) • Budget ($)
🌍
Top Guest Origin Malaysia
✈️
International Guests (vs Domestic) 20.0%
💰
Average Daily Rate IDR1,039,267
📊
Occupancy Rate 33.0%
📅
Seasonality High seasonality

For more detailed revenue YoY change analysis by market, access the Airbtics dashboard to explore specific market performance metrics.

Easiest Markets for Hosts in Indonesia 2025

Markets with high occupancy rates provide hosts with greater booking consistency, while markets with high booking volumes offer expanded opportunities across various property types and sizes.

Highest Occupancy Rate Markets in Indonesia 2025

Bali recorded a year-round occupancy rate of 64.00%, which is among the highest in Indonesia. This was followed by Lombok South (64.00%) and Jakarta (51.00%).

Highest Booking Volume Market in Indonesia 2025

Markets with high booking volumes present additional advantages, as they offer diverse opportunities across various property types and price points. The market that recorded the highest booking volume in Indonesia is Bali, with approximately 9,165,996 nights booked in 2025.

Regulatory Landscape

We define a professionalized or strictly regulated market as one where over 50% of active Airbnb listings hold valid license information, indicating consistent enforcement and higher compliance. Markets below this threshold are considered unregulated or lenient.

In Indonesia, 0 out of 7 markets fall into the professionalized / strict regulation category. For detailed license compliance data and market-specific regulatory insights, the Airbtics dashboard provides the percentage of listings with valid licenses for each market, enabling investors to assess regulatory risk at a granular level.

Which Indonesia Markets Are Growing Healthily vs Overheating?

Understanding market saturation requires looking at both supply growth and revenue trends together. Markets are categorized by comparing their YoY supply and revenue changes against Indonesia's national averages. Markets where supply is growing faster than revenue (relative to national averages) may be approaching saturation, while markets with below-average supply growth but above-average revenue growth may present hidden opportunities.

Benchmark: Markets are categorized relative to Indonesia's national averages (Supply: 32.9%, Revenue: -0.8%). Markets above the national average are marked with ↑, while those below are marked with ↓.

🟢

Healthy Growth

Supply > avg, Revenue > avg
Expansion with demand keeping up

  • Lombok South Supply: +42.7% | Revenue: +9.1%
  • Batam Island Supply: +33.0% | Revenue: +3.2%
  • Surabaya Supply: +39.7% | Revenue: -0.4%
🟡

Early Saturation

Supply > avg, Revenue ≤ avg
Competition rising

  • No markets in this category
🔵

Under-the-Radar

Supply ≤ avg, Revenue > avg
Hidden opportunities

  • Tangsel Supply: +27.9% | Revenue: +1.4%
  • Jakarta Supply: +29.6% | Revenue: +0.7%
🔴

Declining

Supply ≤ avg, Revenue ≤ avg
Risky markets

  • Bali Supply: +29.4% | Revenue: -10.9%
  • Bandung Supply: +28.0% | Revenue: -8.4%

For the latest updates of the market data in Indonesia, check out our Best Airbnb Markets in Indonesia.

Data methodology

All metrics are calculated using active short-term rental listings tracked weekly by Airbtics. Revenue, occupancy rate, ADR, and supply growth are estimated from historical booking calendars, listing activity, and proprietary aggregation models.

Source: Airbtics
Learn data methodology →

Cite this report

Airbtics (2026). Indonesia Short-Term Rental Market Review 2025: Revenue, Occupancy & Supply Growth. https://airbtics.com/short-term-rental-market-report-2025-indonesia

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