Norway Short-Term Rental Market Review 2025: Revenue, Occupancy & Supply Growth

Written by: Jae Seok An, Founder, Airbtics
Published: January 22, 2026

Norway Short-Term Rental Market Overview 2025

Average Occupancy Rate i
64.38%
Average Annual Revenue i
€34,824
Average Daily Rate (ADR) i
€146
YoY Supply Growth i
41.34%
YoY Revenue Change i
16.56%
Markets Analyzed
8

Number of Airbnb Listings Changes in Norway 2025

Which markets are experiencing rapid saturation?

A key consideration when entering a new short-term rental market is assessing whether it may become oversaturated. To evaluate this, we analyze the year-over-year supply change in Airbnb listings. The national average YoY supply change in Norway was 41.34% in 2025, indicating the overall growth trajectory of the market.

Markets with Largest Absolute Supply Increases in Norway

In absolute terms, Oslo experienced the largest increase with +2,145 new listings added in 2025. This was followed by Sunnmøre Og Nordmøre (+866 listings) and Bergen (+833 listings).

Markets with Fastest Relative Growth in Norway

In relative terms, Kristiansand experienced the most significant growth, with 61.31% more supply added over the 12-month period in 2025. Other rapidly expanding markets include Oslo (+48.47%) and Tromso (+47.04%).

Short-Term Rental Revenue Trend in Norway 2025, and Future Outlook for 2026

Does increased supply necessarily indicate market saturation?

To assess market saturation, we examine year-over-year revenue trends. A decline in revenue per listing typically indicates heightened competition and potential oversaturation. The Norway average YoY change in revenue was 16.56% in 2025, representing an increase from $32,126 in 2024 to €34,824 in 2025.

Top Markets Revenue Performance

Oslo

€29,526 → €33,134 (+12.22% YoY)
🏠
Best Property Type Small (Studio - 1BD) • Budget ($)
🌍
Top Guest Origin Germany
✈️
International Guests (vs Domestic) 58.0%
💰
Average Daily Rate €124
📊
Occupancy Rate 72.0%
📅
Seasonality High seasonality

Sunnmøre Og Nordmøre

€23,000 → €26,785 (+16.46% YoY)
🏠
Best Property Type Small (Studio - 1BD) • Budget ($)
🌍
Top Guest Origin Germany
✈️
International Guests (vs Domestic) 50.0%
💰
Average Daily Rate €138
📊
Occupancy Rate 52.0%
📅
Seasonality High seasonality

Bergen

€31,910 → €36,068 (+13.03% YoY)
🏠
Best Property Type Small (Studio - 1BD) • Budget ($)
🌍
Top Guest Origin Germany
✈️
International Guests (vs Domestic) 50.0%
💰
Average Daily Rate €133
📊
Occupancy Rate 73.0%
📅
Seasonality High seasonality

For more detailed revenue YoY change analysis by market, access the Airbtics dashboard to explore specific market performance metrics.

Easiest Markets for Hosts in Norway 2025

Markets with high occupancy rates provide hosts with greater booking consistency, while markets with high booking volumes offer expanded opportunities across various property types and sizes.

Highest Occupancy Rate Markets in Norway 2025

Tromso recorded a year-round occupancy rate of 74.00%, which is among the highest in Norway. This was followed by Bergen (73.00%) and Oslo (72.00%).

Highest Booking Volume Market in Norway 2025

Markets with high booking volumes present additional advantages, as they offer diverse opportunities across various property types and price points. The market that recorded the highest booking volume in Norway is Oslo, with approximately 1,726,858 nights booked in 2025.

Regulatory Landscape

We define a professionalized or strictly regulated market as one where over 50% of active Airbnb listings hold valid license information, indicating consistent enforcement and higher compliance. Markets below this threshold are considered unregulated or lenient.

In Norway, 0 out of 8 markets fall into the professionalized / strict regulation category. For detailed license compliance data and market-specific regulatory insights, the Airbtics dashboard provides the percentage of listings with valid licenses for each market, enabling investors to assess regulatory risk at a granular level.

Which Norway Markets Are Growing Healthily vs Overheating?

Understanding market saturation requires looking at both supply growth and revenue trends together. Markets are categorized by comparing their YoY supply and revenue changes against Norway's national averages. Markets where supply is growing faster than revenue (relative to national averages) may be approaching saturation, while markets with below-average supply growth but above-average revenue growth may present hidden opportunities.

Benchmark: Markets are categorized relative to Norway's national averages (Supply: 41.3%, Revenue: 16.6%). Markets above the national average are marked with ↑, while those below are marked with ↓.

🟢

Healthy Growth

Supply > avg, Revenue > avg
Expansion with demand keeping up

  • No markets in this category
🟡

Early Saturation

Supply > avg, Revenue ≤ avg
Competition rising

  • Kristiansand Supply: +61.3% | Revenue: +11.7%
  • Oslo Supply: +48.5% | Revenue: +12.2%
  • Tromso Supply: +47.0% | Revenue: +13.6%
  • Bergen Supply: +44.6% | Revenue: +13.0%
🔵

Under-the-Radar

Supply ≤ avg, Revenue > avg
Hidden opportunities

  • Lofoten Supply: +28.1% | Revenue: +27.7%
  • Sogndal Supply: +29.7% | Revenue: +24.8%
🔴

Declining

Supply ≤ avg, Revenue ≤ avg
Risky markets

  • Stavanger Supply: +37.1% | Revenue: +13.0%
  • Sunnmøre Og Nordmøre Supply: +34.4% | Revenue: +16.5%

For the latest updates of the market data in Norway, check out our Best Airbnb Markets in Norway.

Data methodology

All metrics are calculated using active short-term rental listings tracked weekly by Airbtics. Revenue, occupancy rate, ADR, and supply growth are estimated from historical booking calendars, listing activity, and proprietary aggregation models.

Source: Airbtics
Learn data methodology →

Cite this report

Airbtics (2026). Norway Short-Term Rental Market Review 2025: Revenue, Occupancy & Supply Growth. https://airbtics.com/short-term-rental-market-report-2025-norway

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