Is it profitable to do Airbnb in Hepburn, Australia?
What is the occupancy rate of Airbnb in Hepburn, Australia?
What is the average daily rate of Airbnb in Hepburn, Australia?
Airbnb Revenue in Hepburn, Australia: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Hepburn
A typical short-term rental in Hepburn is booked for 179 nights per year, generating a medium Airbnb occupancy rate of 49% and an average daily rate (ADR) of AU$346 ($228). In June, 2024 - May, 2025, the average annual short-term rental revenue in Hepburn was AU$63K ($42K). As of 4th July, 2025, there are 1,047 active Airbnb listings in Hepburn.
Hepburn Airbnb Income Data Summary
Hepburn Average Monthly Revenue
AU$5,320 ($3,500)
Hepburn YoY Revenue Change
2.91%
Hepburn Average Airbnb Occupancy Rate
49%
Hepburn Average Daily Rate
AU$346 ($228)
Upscale
Hepburn Number of Listings
1,142
Medium
Airbnb Seasonality in Hepburn
Strong
Most Profitable Month for Airbnb in Hepburn
April
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025
Hepburn Airbnb Revenue by Month
June, 2024 - May, 2025
Low
AU$3,694
Average
AU$5,390
High
AU$7,009
Is Airbnb Profitable in Hepburn, Australia?
Yes, starting an Airbnb business in Hepburn can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of AU$63,856 ($42,011) and a median occupancy rate of 49% are considered good in the hospitality space. With 1,142 active listings, the Hepburn Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Hepburn are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Hepburn is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Hepburn Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities
Average Airbnb Occupancy Rate in Hepburn
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Hepburn listing recorded a 49% average short-term rental occupancy between June, 2024 - May, 2025. The Hepburn vacation rental market has Strong seasonality, with April and July being the busiest months for Airbnb hosts.
About 8.24% of Hepburn Airbnb guests are international guests, and visitors from Australia constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Hepburn market dashboard.
About 8.24% of Hepburn Airbnb guests are international guests, and visitors from Australia constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Hepburn market dashboard.
Occupancy Rate: 49%
1,047 Active Listings
Starting an Airbnb in Hepburn: Short-Term Rental Regulations
Before launching an Airbnb in Hepburn, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Hepburn, the legal landscape can be complex, especially for a beginner host.
In general, Hepburn Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Hepburn vacation rental business legally compliant.
In general, Hepburn Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Hepburn vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Hepburn's Airbnb Data ⟶
Most Popular Airbnbs in Hepburn
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 1,047 listings.
See Airbnb Statistics on All 1,047 Listings
Professional Airbnb Property Managers in Hepburn
You can turn your Hepburn Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Hepburn with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Hepburn with the most Airbnb properties.
| Name | Listings | Rating | Revenue |
|---|---|---|---|
| Tiny Away | 385 | 4.8★ | $1,23,234 |
| Daylesford Country Retreats | 139 | 4.9★ | $1,23,234 |
| The Houses Daylesford | 87 | 4.8★ | $1,23,234 |
| Simon | 28 | 4.9★ | $1,23,234 |
| Genevieve | 26 | 5.0★ | $1,23,234 |
Find out the top Airbnb management company in Hepburn, Australia for your needs.
Other short-term rental market data in Hepburn
Here is a breakdown of short-let properties in Hepburn. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Hepburn Airbnb Listings by Property Size
Hepburn Airbnb Listings by Property Type
Hepburn Airbnb Listings by Cancelation Policy Type
Hepburn Vacation Rentals by Channel
Estimate Your Potential Earnings in Hepburn with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Hepburn?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Hepburn Airbnb FAQs
How Much Can You Make on Airbnb in Hepburn, Australia?
The average Hepburn Airbnb host was able to make AU$63K ($42K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Hepburn Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Hepburn?
With an ADR of AU$346 ($228) and a median occupancy rate of 49%, short-term rentals in Hepburn can be very profitable. However, exactly how much money you can make from Airbnb in Hepburn is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Hepburn.
What Is the ROI on Airbnb in Hepburn?
The return on investment (ROI) on Airbnb properties in Hepburn depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In Hepburn, the annual Airbnb revenue is AU$63K ($42K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Hepburn?
The median Airbnb occupancy rate in Hepburn was 49% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Hepburn?
As of March 2025, there are 1,047 active listings on the Airbnb platform in Hepburn.