Is it profitable to do Airbnb in Highlands, The United States?

What is the occupancy rate of Airbnb in Highlands, The United States?

What is the average daily rate of Airbnb in Highlands, The United States?

Airbnb Revenue in Highlands, The United States: 2025 Short-Term Rental Data & Insights

Average Airbnb Revenue in Highlands

A typical short-term rental in Highlands is booked for 197 nights per year, generating a medium Airbnb occupancy rate of 54% and an average daily rate (ADR) of $320 in local currency . In June, 2024 - May, 2025, the average annual short-term rental revenue in Highlands was $58K in local currency . As of 4th July, 2025, there are 173 active Airbnb listings in Highlands.

Highlands Airbnb Income Data Summary

Highlands Average Monthly Revenue
$4,833
Highlands YoY Revenue Change
4.43%
Highlands Average Airbnb Occupancy Rate
54%
Highlands Average Daily Rate
$320
Luxury
Highlands Number of Listings
194
Small
Airbnb Seasonality in Highlands
Strong
Most Profitable Month for Airbnb in Highlands
July
Airbnb Laws in Highlands
Lenient
Learn More >
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025

Highlands Airbnb Revenue by Month

June, 2024 - May, 2025
Low
$2,313
Average
$4,724
High
$8,112



Is Airbnb Profitable in Highlands, The United States?

Yes, starting an Airbnb business in Highlands can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of $58,005 in local currency and a median occupancy rate of 54% are considered good in the hospitality space. With 194 active listings, the Highlands Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Highlands are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Highlands is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Highlands Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities

Average Airbnb Occupancy Rate in Highlands

You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Highlands listing recorded a 54% average short-term rental occupancy between June, 2024 - May, 2025. The Highlands vacation rental market has Strong seasonality, with July and June being the busiest months for Airbnb hosts.

About 1.02% of Highlands Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.

On the graph below, you can see the occupancy rate distribution per number of listings.

To view the distribution of average daily rates and annual revenue, refer to our Highlands market dashboard.
Occupancy Rate: 54%
173 Active Listings

Starting an Airbnb in Highlands: Short-Term Rental Regulations

Before launching an Airbnb in Highlands, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Highlands, the legal landscape can be complex, especially for a beginner host.

In general, Highlands Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Highlands vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Highlands's Airbnb Data
market map image

Most Popular Airbnbs in Highlands

Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 173 listings.
listing_image
Entire home & 3 Bed
⭐5.0 (17)
Highlands Cottage w/ Sunroom ~ 1 Mile to Downtown!
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$359
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (6)
Cabin getaway!
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$318
Daily Rate
View Listing
listing_image
Entire home & 3 Bed
⭐5.0 (54)
Newly renovated cottage, walk to town, great views
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$381
Daily Rate
View Listing
listing_image
Entire home & 1 Bed
⭐5.0 (48)
Mountain Watch - Retreat to Remember!
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$254
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (128)
Cozy Cottage w Hot Tub, 5 min walk to Main St
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$249
Daily Rate
View Listing
listing_image
Entire home & 4 Bed
⭐5.0 (60)
Luxury Highlands Cottage w/ Deck + Fireplace!
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$295
Daily Rate
View Listing
See Airbnb Statistics on All 173 Listings

Professional Airbnb Property Managers in Highlands

You can turn your Highlands Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Highlands with the most Airbnb properties.
NameListingsRatingRevenue
Evolve369344.73$1,23,234
Highlands Vacation Rentals514.9$1,23,234
Royal Shell774.8$1,23,234
Holly394.9$1,23,234
Rebekah305.0$1,23,234

Other short-term rental market data in Highlands

Here is a breakdown of short-let properties in Highlands. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Highlands Airbnb Listings by Property Size


Highlands Airbnb Listings by Property Type
Highlands Airbnb Listings by Cancelation Policy Type


Highlands Vacation Rentals by Channel

Estimate Your Potential Earnings in Highlands with the Airbtics Airbnb Calculator

Ready to start looking for the most profitable Airbnb investment opportunities in Highlands?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.

Highlands Airbnb FAQs

How Much Can You Make on Airbnb in Highlands, The United States?

The average Highlands Airbnb host was able to make $58K in local currency in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Highlands Airbnb data to see how different factors affect revenue and estimate your potential income.

How Profitable Is Airbnb in Highlands?

With an ADR of $320 local currency and a median occupancy rate of 54%, short-term rentals in Highlands can be very profitable. However, exactly how much money you can make from Airbnb in Highlands is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Highlands.

What Is the ROI on Airbnb in Highlands?

The return on investment (ROI) on Airbnb properties in Highlands depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.
In Highlands, the annual Airbnb revenue is $58K in local currency . To estimate your ROI, compare this income against your property's purchase price and operating expenses.
Our Airbnb calculator can help you run the numbers based on your investment and strategy.

What Is the Average Occupancy Rate for Airbnb in Highlands?

The median Airbnb occupancy rate in Highlands was 54% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

How Many Airbnbs Are There in Highlands?

As of March 2025, there are 173 active listings on the Airbnb platform in Highlands.