Is it profitable to do Airbnb in Hilton Head Island, The United States?

What is the occupancy rate of Airbnb in Hilton Head Island, The United States?

What is the average daily rate of Airbnb in Hilton Head Island, The United States?

Airbnb Revenue in Hilton Head Island, The United States: 2025 Short-Term Rental Data & Insights

Average Airbnb Revenue in Hilton Head Island

A typical short-term rental in Hilton Head Island is booked for 234 nights per year, generating a medium Airbnb occupancy rate of 64% and an average daily rate (ADR) of $246 . In June, 2024 - May, 2025, the average annual short-term rental revenue in Hilton Head Island was $56K . As of 4th July, 2025, there are 4,454 active Airbnb listings in Hilton Head Island.

Hilton Head Island Airbnb Income Data Summary

Hilton Head Island Average Monthly Revenue
$4,732
Hilton Head Island YoY Revenue Change
24.06%
Hilton Head Island Average Airbnb Occupancy Rate
64%
Hilton Head Island Average Daily Rate
$246
Upscale
Hilton Head Island Number of Listings
5,441
Big
Airbnb Seasonality in Hilton Head Island
Strong
Most Profitable Month for Airbnb in Hilton Head Island
May
Airbnb Laws in Hilton Head Island
Lenient
Learn More >
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025

Hilton Head Island Airbnb Revenue by Month

June, 2024 - May, 2025
Low
$2,470
Average
$4,731
High
$7,463



Is Airbnb Profitable in Hilton Head Island, The United States?

Yes, starting an Airbnb business in Hilton Head Island can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of $56,788 and a median occupancy rate of 64% are considered good in the hospitality space. With 5,441 active listings, the Hilton Head Island Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Hilton Head Island are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Hilton Head Island is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Hilton Head Island Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities

Average Airbnb Occupancy Rate in Hilton Head Island

You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Hilton Head Island listing recorded a 64% average short-term rental occupancy between June, 2024 - May, 2025. The Hilton Head Island vacation rental market has Strong seasonality, with May and April being the busiest months for Airbnb hosts.

About 2.48% of Hilton Head Island Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.

On the graph below, you can see the occupancy rate distribution per number of listings.

To view the distribution of average daily rates and annual revenue, refer to our Hilton Head Island market dashboard.
Occupancy Rate: 64%
4,454 Active Listings

Starting an Airbnb in Hilton Head Island: Short-Term Rental Regulations

Before launching an Airbnb in Hilton Head Island, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Hilton Head Island, the legal landscape can be complex, especially for a beginner host.

In general, Hilton Head Island Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Hilton Head Island vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Hilton Head Island's Airbnb Data
market map image

Most Profitable Areas for Vacation Rentals in Hilton Head Island

Wondering where to invest in Hilton Head Island for the best Airbnb returns? Look no further!
The best Airbnb markets in Hilton Head Island are:
  1. South Beach, Hilton Head Island
    • Airbnb Annual Revenue: $89,097
    • Airbnb Occupancy Rate: 69%
    • Airbnb Average Daily Rate: $350
  2. Harbour Town
    • Airbnb Annual Revenue: $61,181
    • Airbnb Occupancy Rate: 68%
    • Airbnb Average Daily Rate: $241
  3. Spanish Wells
    • Airbnb Annual Revenue: locked
    • Airbnb Occupancy Rate: locked
    • Airbnb Average Daily Rate: locked
Find the top Airbnb location in Hilton Head Island for your specific needs and aspirations.

Most Popular Airbnbs in Hilton Head Island

Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 4,454 listings.
listing_image
Entire home & 2 Bed
⭐5.0 (8)
Sunset Rentals | Beachside Tennis 1869
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$303
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (4)
Enjoy a short stay at 2-bed water view villa
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$550
Daily Rate
View Listing
listing_image
Entire home & 4 Bed
⭐5.0 (28)
HHI South Beach Sea Pines Salty Dog
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$438
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (8)
Waterfront Villa w/dock near Dining Hilton Head
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$340
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (3)
Sea Forever - an iTrip Hilton Head Home
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$412
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (6)
Sunset Rentals | Beachside Tennis 1870
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$357
Daily Rate
View Listing
See Airbnb Statistics on All 4,454 Listings

Professional Airbnb Property Managers in Hilton Head Island

You can turn your Hilton Head Island Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Hilton Head Island with the most Airbnb properties.
NameListingsRatingRevenue
Evolve369344.73$1,23,234
ITrip22574.78$1,23,234
Beach Properties2844.7$1,23,234
Sunset Rentals2484.6$1,23,234
Host2coast2024.9$1,23,234

Other short-term rental market data in Hilton Head Island

Here is a breakdown of short-let properties in Hilton Head Island. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Hilton Head Island Airbnb Listings by Property Size


Hilton Head Island Airbnb Listings by Property Type
Hilton Head Island Airbnb Listings by Cancelation Policy Type


Hilton Head Island Vacation Rentals by Channel

Estimate Your Potential Earnings in Hilton Head Island with the Airbtics Airbnb Calculator

Ready to start looking for the most profitable Airbnb investment opportunities in Hilton Head Island?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.

Hilton Head Island Airbnb FAQs

How Much Can You Make on Airbnb in Hilton Head Island, The United States?

The average Hilton Head Island Airbnb host was able to make $56K in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Hilton Head Island Airbnb data to see how different factors affect revenue and estimate your potential income.

How Profitable Is Airbnb in Hilton Head Island?

With an ADR of $246 and a median occupancy rate of 64%, short-term rentals in Hilton Head Island can be very profitable. However, exactly how much money you can make from Airbnb in Hilton Head Island is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Hilton Head Island.

What Is the ROI on Airbnb in Hilton Head Island?

The return on investment (ROI) on Airbnb properties in Hilton Head Island depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.
In Hilton Head Island, the annual Airbnb revenue is $56K . To estimate your ROI, compare this income against your property's purchase price and operating expenses.
Our Airbnb calculator can help you run the numbers based on your investment and strategy.

What Is the Average Occupancy Rate for Airbnb in Hilton Head Island?

The median Airbnb occupancy rate in Hilton Head Island was 64% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

How Many Airbnbs Are There in Hilton Head Island?

As of March 2025, there are 4,454 active listings on the Airbnb platform in Hilton Head Island.