Is it profitable to do Airbnb in Isle Of Wight, The United Kingdom?

What is the occupancy rate of Airbnb in Isle Of Wight, The United Kingdom?

What is the average daily rate of Airbnb in Isle Of Wight, The United Kingdom?

The United Kingdom / Isle Of Wight

Airbnb Revenue in Isle Of Wight, The United Kingdom: 2025 Short-Term Rental Data & Insights

Average Airbnb Revenue in Isle Of Wight

A typical short-term rental in Isle Of Wight is booked for 208 nights per year, generating a medium Airbnb occupancy rate of 57% and an average daily rate (ADR) of £133 in local currency ($167). In June, 2024 - May, 2025, the average annual short-term rental revenue in Isle Of Wight was £26K in local currency ($33K). As of 4th July, 2025, there are 1,906 active Airbnb listings in Isle Of Wight.

Isle Of Wight Airbnb Income Data Summary

Isle Of Wight Average Monthly Revenue
£2,247 ($2,809)
Isle Of Wight YoY Revenue Change
7.06%
Isle Of Wight Average Airbnb Occupancy Rate
57%
Isle Of Wight Average Daily Rate
£133 ($167)
Mid Scale
Isle Of Wight Number of Listings
2,437
Medium
Airbnb Seasonality in Isle Of Wight
Strong
Most Profitable Month for Airbnb in Isle Of Wight
May
Airbnb Laws in Isle Of Wight
Lenient
Learn More >
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025

Isle Of Wight Airbnb Revenue by Month

June, 2024 - May, 2025
Low
£1,275
Average
£2,177
High
£3,201



Is Airbnb Profitable in Isle Of Wight, The United Kingdom?

Yes, starting an Airbnb business in Isle Of Wight can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of £26,972 in local currency ($33,715) and a median occupancy rate of 57% are considered good in the hospitality space. With 2,437 active listings, the Isle Of Wight Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Isle Of Wight are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Isle Of Wight is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Isle Of Wight Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities

Average Airbnb Occupancy Rate in Isle Of Wight

You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Isle Of Wight listing recorded a 57% average short-term rental occupancy between June, 2024 - May, 2025. The Isle Of Wight vacation rental market has Strong seasonality, with May and August being the busiest months for Airbnb hosts.

About 8.69% of Isle Of Wight Airbnb guests are international guests, and visitors from United kingdom constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.

On the graph below, you can see the occupancy rate distribution per number of listings.

To view the distribution of average daily rates and annual revenue, refer to our Isle Of Wight market dashboard.
Occupancy Rate: 57%
1,906 Active Listings

Starting an Airbnb in Isle Of Wight: Short-Term Rental Regulations

Before launching an Airbnb in Isle Of Wight, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Isle Of Wight, the legal landscape can be complex, especially for a beginner host.

In general, Isle Of Wight Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Isle Of Wight vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Isle Of Wight's Airbnb Data
market map image

Most Profitable Areas for Vacation Rentals in Isle Of Wight

Wondering where to invest in Isle Of Wight for the best Airbnb returns? Look no further!
The best Airbnb markets in Isle Of Wight are:
  1. Yarmouth
    • Airbnb Annual Revenue: £48,774 in local currency ($60,968)
    • Airbnb Occupancy Rate: 50%
    • Airbnb Average Daily Rate: £265 in local currency ($332)
  2. Nettlestone and Seaview
    • Airbnb Annual Revenue: £36,390 in local currency ($45,488)
    • Airbnb Occupancy Rate: 51%
    • Airbnb Average Daily Rate: £192 in local currency ($240)
  3. Wootton Bridge
    • Airbnb Annual Revenue: £30,477 in local currency ($38,097)
    • Airbnb Occupancy Rate: 53%
    • Airbnb Average Daily Rate: £156 in local currency ($195)
  4. Newport and Carisbrooke
  5. Calbourne, Newtown and Porchfield
  6. Bembridge
  7. Cowes
  8. Freshwater
  9. Sandown
  10. Shanklin
Find the top Airbnb location in Isle Of Wight for your specific needs and aspirations.

Most Popular Airbnbs in Isle Of Wight

Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 1,906 listings.
listing_image
Entire home & Studio Bed
⭐5.0 (23)
The Lookout: Cosy Compact Cottage
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
£75
Daily Rate
View Listing
listing_image
Entire home & 3 Bed
⭐5.0 (79)
Little Mount, Sea view,log fire,3 beds,nr Yarmouth
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
£274
Daily Rate
View Listing
listing_image
Private room & 1 Bed
⭐5.0 (3)
Twin en-suite
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
£116
Daily Rate
View Listing
listing_image
Entire home & 3 Bed
⭐5.0 (12)
Peaceful - Country Coastal 3 Double Bedrooms
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
£278
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (29)
The Old Kitchens, Moons hill, Isle of Wight,
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
£124
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (22)
Priory Barn
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
£1,145
Daily Rate
View Listing
See Airbnb Statistics on All 1,906 Listings

Professional Airbnb Property Managers in Isle Of Wight

You can turn your Isle Of Wight Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Isle Of Wight with the most Airbnb properties.
NameListingsRatingRevenue
Sykes Holiday Cottages39084.7$1,23,234
2cHolidays6614.4$1,23,234
Finest Retreats3934.7$1,23,234
Pillow Property Partners2964.3$1,23,234
Wyke Dorset Cottages1414.6$1,23,234

Other short-term rental market data in Isle Of Wight

Here is a breakdown of short-let properties in Isle Of Wight. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Isle Of Wight Airbnb Listings by Property Size


Isle Of Wight Airbnb Listings by Property Type
Isle Of Wight Airbnb Listings by Cancelation Policy Type


Isle Of Wight Vacation Rentals by Channel

Estimate Your Potential Earnings in Isle Of Wight with the Airbtics Airbnb Calculator

Ready to start looking for the most profitable Airbnb investment opportunities in Isle Of Wight?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.

Isle Of Wight Airbnb FAQs

How Much Can You Make on Airbnb in Isle Of Wight, The United Kingdom?

The average Isle Of Wight Airbnb host was able to make £26K in local currency ($33K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Isle Of Wight Airbnb data to see how different factors affect revenue and estimate your potential income.

How Profitable Is Airbnb in Isle Of Wight?

With an ADR of £133 local currency ($167) and a median occupancy rate of 57%, short-term rentals in Isle Of Wight can be very profitable. However, exactly how much money you can make from Airbnb in Isle Of Wight is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Isle Of Wight.

What Is the ROI on Airbnb in Isle Of Wight?

The return on investment (ROI) on Airbnb properties in Isle Of Wight depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.
In Isle Of Wight, the annual Airbnb revenue is £26K in local currency ($33K). To estimate your ROI, compare this income against your property's purchase price and operating expenses.
Our Airbnb calculator can help you run the numbers based on your investment and strategy.

What Is the Average Occupancy Rate for Airbnb in Isle Of Wight?

The median Airbnb occupancy rate in Isle Of Wight was 57% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

How Many Airbnbs Are There in Isle Of Wight?

As of March 2025, there are 1,906 active listings on the Airbnb platform in Isle Of Wight.