Airbnb Revenue in Isle Of Wight: 2026 Short-Term Rental Data & Insights

Use real short-term rental data to evaluate revenue potential, occupancy rates, and the best investment areas in Isle Of Wight.
Map of Isle Of Wight

Isle Of Wight market summary

Key indicators as of January 2026

Metric Market 1Y Change 3Y Change
Revenue £31K/yr +18.4% +15.0%
Occupancy Rate 58% +1.8% -3.3%
Nightly Rate £145 +16.5% +21.1%
Active Listings 1,796 +14.4% +52.2%
Regulations Lenient
Source: Airbtics
Last updated: 2026-03-12

12-Month Seasonality

vs. market average (Jan – Dec 2025)

Is Airbnb Profitable in Isle Of Wight?

A typical short-term rental in Isle Of Wight has a median revenue of £31K in February, 2025 - January 2026, with 1,796 active listings and an occupancy rate of 58%.


Short-term rentals combine two key benefits of real estate investing: long-term property appreciation and relatively high rental yields.


Our market investability grade evaluates how attractive a city is for short-term rental investors. The score is based on factors such as short-term rental yields and year-over-year market trends, compared with other similar markets.


This grade is designed specifically for short-term rental investors looking to evaluate market opportunities.

Airbtics' Market Investability Grade

Isle Of Wight ranks in the lowest 20% for short-term rental yield nationally.

Airbnb Hotspots in Isle Of Wight

From Airbnb guest reviews, we identified 22 hotspots in Isle Of Wight: places guests mention when they stay nearby. For each one, we measured the location premium, the extra revenue listings near the hotspot earn compared to similar listings elsewhere in the market.

The strongest hotspot is Solent with a +28% location premium across 33 nearby listings.

Map of Airbnb guest-review hotspots in Isle Of Wight with location premium circles
Guest-review hotspots in Isle Of Wight. Circle color reflects the location premium; numbered pins match the table below (top 9 shown).
#HotspotCategoryListingsPremium
1SolentLakes, Rivers & Waterfronts33+28%
2SandownNeighborhood Areas35+27%
3GodshillNeighborhood Areas30+13%
4Steephill CoveBeaches & Coastlines27
5Fishbourne Ferry TerminalTransport Hubs23
6ShanklinNeighborhood Areas42
7RydeNeighborhood Areas47
8TotlandNeighborhood Areas22
9VentnorNeighborhood Areas97
10NitonNeighborhood Areas35
11YarmouthNeighborhood Areas26
12FreshwaterNeighborhood Areas32
13Carisbrooke CastleCulture & History17
14Appley BeachBeaches & Coastlines30
15CowesNeighborhood Areas74
16BonchurchNeighborhood Areas57
17NewportDowntown & City Centers8
18BembridgeNeighborhood Areas31
19Blackgang ChineTheme Parks & Family28
20SeaviewNeighborhood Areas43
21Tapnell FarmTheme Parks & Family28
22Yaverland BeachBeaches & Coastlines40

Premiums for all 22 hotspots are available in the Airbtics dashboard for Isle Of Wight.

Which Property Types Perform Best?

When it comes to property types, the size of the property is usually the biggest factor. This is most commonly represented by the number of bedrooms. In some cases, the number of beds or bathrooms can matter too, but across most markets bedroom count explains demand the best.

The next important factor is amenities. Pools are often the most impactful, followed by views, outdoor space (balcony or terrace), and hot tubs. Depending on the type of guest a property targets, practical amenities such as kitchens, laundry, or parking can also play an important role — especially for longer stays.

Below is how occupancy rates vary by number of bedrooms in Isle Of Wight.

Looking at property size together with pricing segments (budget / mid-scale / luxury) often reveals what guests are actually looking for in a market. In some markets demand concentrates on large but affordable homes, while in others smaller luxury listings perform better.

Full property type and pricing data is available in the Airbtics app.

When Are Airbnb Listings Most Occupied in Isle Of Wight?

Short-term rental occupancy can vary significantly depending on seasonality, day of the week, and major events. Looking at daily data helps reveal these patterns and shows when demand is strongest in a market.

The chart below shows the daily Airbnb occupancy rate in Isle Of Wight, representing the percentage of listings that were booked on each day.

Inside the Airbtics platform, you can explore nearly five years of historical daily occupancy data, starting from July 2021.

Top International Guest Origin United States 🇺🇸
International Guest 11.8%

Who Operates Short-Term Rentals in Isle Of Wight?

Professional Hosts Airbnb

  • Emma63 listings · 4.8 ★★★★★
  • Cottages50 listings · 4.8 ★★★★★
  • Island Holiday Homes33 listings · 4.8 ★★★★★
  • Ceri & Laura25 listings · 4.9 ★★★★★
  • Deven22 listings · 4.4 ★★★★☆
See top Airbnb Management Companies in Isle Of Wight

Hotels Booking.com

Boutique Hotels (5–30 rooms) 27
Large Hotels (30+ rooms) 25

Isle Of Wight Airbnb FAQs

  • How Much Can You Make on Airbnb in Isle Of Wight?

    The average Isle Of Wight Airbnb host was able to make £31K ($39K) in February, 2025 - January 2026. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Isle Of Wight Airbnb data to see how different factors affect revenue and estimate your potential income.

  • How Profitable Is Airbnb in Isle Of Wight?

    With an ADR of £145 ($182) and a median occupancy rate of 58%, short-term rentals in Isle Of Wight can be very profitable. However, exactly how much money you can make from Airbnb in Isle Of Wight is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Isle Of Wight.

  • What Is the ROI on Airbnb in Isle Of Wight?

    The return on investment (ROI) on Airbnb properties in Isle Of Wight depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy. In Isle Of Wight, the annual Airbnb revenue is £31K ($39K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.

  • What Is the Average Occupancy Rate for Airbnb in Isle Of Wight?

    The median Airbnb occupancy rate in Isle Of Wight was 58% in February, 2025 - January 2026. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

  • How Many Airbnbs Are There in Isle Of Wight?

    As of 2026-03-12, there are 1,796 active listings on the Airbnb platform in Isle Of Wight.