Is it profitable to do Airbnb in Johor Bahru, Malaysia?
What is the occupancy rate of Airbnb in Johor Bahru, Malaysia?
What is the average daily rate of Airbnb in Johor Bahru, Malaysia?
Malaysia / Johor Bahru
Airbnb Revenue in Johor Bahru, Malaysia: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Johor Bahru
A typical short-term rental in Johor Bahru is booked for 161 nights per year, generating a medium Airbnb occupancy rate of 44% and an average daily rate (ADR) of MYR247 in local currency ($52). In June, 2024 - May, 2025, the average annual short-term rental revenue in Johor Bahru was MYR40K in local currency ($8K). As of 4th July, 2025, there are 5,176 active Airbnb listings in Johor Bahru.

Johor Bahru Airbnb Income Data Summary
Johor Bahru Average Monthly Revenue
MYR3,401 ($716)
Johor Bahru YoY Revenue Change
8.31%
Johor Bahru Average Airbnb Occupancy Rate
44%
Johor Bahru Average Daily Rate
MYR247 ($52)
Budget
Johor Bahru Number of Listings
6,657
Big
Airbnb Seasonality in Johor Bahru
Strong
Most Profitable Month for Airbnb in Johor Bahru
December
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025
Johor Bahru Airbnb Revenue by Month
June, 2024 - May, 2025
Low
MYR2,216
Average
MYR3,249
High
MYR5,072
Is Airbnb Profitable in Johor Bahru, Malaysia?
A 44% median occupancy rate is considered a risky market to do an Airbnb. There are definitely few hosts making good income, but you may struggle to get year-round bookings. We suggest you do further research on this market.
Tip! investing in a short-term rental can be highly stable and profitable. It's stable because housing has been one of the most stable asset classes. Also, when you can't do an Airbnb anymore, you can still rent it out to a long-term tenant with a lower yield. It is highly profitable because the monthly cash flow from short-term rental investment typically is double the amount of traditional rentals.
Demand by Amenities
Average Airbnb Occupancy Rate in Johor Bahru
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Johor Bahru listing recorded a 44% average short-term rental occupancy between June, 2024 - May, 2025. The Johor Bahru vacation rental market has Strong seasonality, with December and June being the busiest months for Airbnb hosts.
About 55.49% of Johor Bahru Airbnb guests are international guests, and visitors from Singapore constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Johor Bahru market dashboard.
About 55.49% of Johor Bahru Airbnb guests are international guests, and visitors from Singapore constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Johor Bahru market dashboard.
Occupancy Rate: 44%
5,176 Active Listings
Starting an Airbnb in Johor Bahru: Short-Term Rental Regulations
Before launching an Airbnb in Johor Bahru, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Johor Bahru, the legal landscape can be complex, especially for a beginner host.
In general, Johor Bahru Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Johor Bahru vacation rental business legally compliant.
Learn more about the Airbnb rules in Johor Bahru, Malaysia.
In general, Johor Bahru Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Johor Bahru vacation rental business legally compliant.
Learn more about the Airbnb rules in Johor Bahru, Malaysia.
Signup and check out more in-depth vacation rental data for free.
Explore Johor Bahru's Airbnb Data ⟶

Most Profitable Areas for Vacation Rentals in Johor Bahru
Wondering where to invest in Johor Bahru for the best Airbnb returns? Look no further!
The best Airbnb markets in Johor Bahru are:
The best Airbnb markets in Johor Bahru are:
- Taman Sentosa
- Airbnb Annual Revenue: MYR49,585 in local currency ($10,439)
- Airbnb Occupancy Rate: 45%
- Airbnb Average Daily Rate: MYR289 in local currency ($61)
- Taman Abad
- Airbnb Annual Revenue: MYR48,782 in local currency ($10,270)
- Airbnb Occupancy Rate: 48%
- Airbnb Average Daily Rate: MYR266 in local currency ($56)
- Danga Bay
- Airbnb Annual Revenue: MYR48,032 in local currency ($10,112)
- Airbnb Occupancy Rate: 46%
- Airbnb Average Daily Rate: MYR275 in local currency ($58)
- Taman Molek
- Taman Mount Austin
Find the top Airbnb location in Johor Bahru for your specific needs and aspirations.
Most Popular Airbnbs in Johor Bahru
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 5,176 listings.
See Airbnb Statistics on All 5,176 Listings
Professional Airbnb Property Managers in Johor Bahru
You can turn your Johor Bahru Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Johor Bahru with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Johor Bahru with the most Airbnb properties.
Name | Listings | Rating | Revenue |
---|---|---|---|
UHA Management | 201 | 3.9★ | $1,23,234 |
JC Home By MWM Group | 113 | 4.7★ | $1,23,234 |
LuxeCocoon 奢华名宿出租.托管 | 86 | 4.4★ | $1,23,234 |
Gdragon Homestay | 86 | 4.85★ | $1,23,234 |
Sogen & Ruby | 70 | 4.8★ | $1,23,234 |
Find out the top Airbnb management company in Johor Bahru, Malaysia for your needs.
Other short-term rental market data in Johor Bahru
Here is a breakdown of short-let properties in Johor Bahru. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Johor Bahru Airbnb Listings by Property Size
Johor Bahru Airbnb Listings by Property Type
Johor Bahru Airbnb Listings by Cancelation Policy Type
Johor Bahru Vacation Rentals by Channel
Estimate Your Potential Earnings in Johor Bahru with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Johor Bahru?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Johor Bahru Airbnb FAQs
How Much Can You Make on Airbnb in Johor Bahru, Malaysia?
The average Johor Bahru Airbnb host was able to make MYR40K in local currency ($8K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Johor Bahru Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Johor Bahru?
With an ADR of MYR247 local currency ($52) and a median occupancy rate of 44%, short-term rentals in Johor Bahru can be very profitable. However, exactly how much money you can make from Airbnb in Johor Bahru is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Johor Bahru.
What Is the ROI on Airbnb in Johor Bahru?
The return on investment (ROI) on Airbnb properties in Johor Bahru depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In Johor Bahru, the annual Airbnb revenue is MYR40K in local currency ($8K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Johor Bahru?
The median Airbnb occupancy rate in Johor Bahru was 44% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Johor Bahru?
As of March 2025, there are 5,176 active listings on the Airbnb platform in Johor Bahru.