Is it profitable to do Airbnb in Louisville, The United States?
What is the occupancy rate of Airbnb in Louisville, The United States?
What is the average daily rate of Airbnb in Louisville, The United States?
Airbnb Revenue in Louisville, The United States: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Louisville
A typical short-term rental in Louisville is booked for 204 nights per year, generating a medium Airbnb occupancy rate of 56% and an average daily rate (ADR) of $158 in local currency . In June, 2024 - May, 2025, the average annual short-term rental revenue in Louisville was $31K in local currency . As of 4th July, 2025, there are 2,481 active Airbnb listings in Louisville.

Louisville Airbnb Income Data Summary
Louisville Average Monthly Revenue
$2,641
Louisville YoY Revenue Change
-3.15%
Louisville Average Airbnb Occupancy Rate
56%
Louisville Average Daily Rate
$158
Mid Scale
Louisville Number of Listings
3,796
Medium
Airbnb Seasonality in Louisville
Strong
Most Profitable Month for Airbnb in Louisville
May
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025
Louisville Airbnb Revenue by Month
June, 2024 - May, 2025
Low
$1,643
Average
$2,634
High
$3,764
Is Airbnb Profitable in Louisville, The United States?
Yes, starting an Airbnb business in Louisville can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of $31,699 in local currency and a median occupancy rate of 56% are considered good in the hospitality space. With 3,796 active listings, the Louisville Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Louisville are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Louisville is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Louisville Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities
Average Airbnb Occupancy Rate in Louisville
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Louisville listing recorded a 56% average short-term rental occupancy between June, 2024 - May, 2025. The Louisville vacation rental market has Strong seasonality, with May and July being the busiest months for Airbnb hosts.
About 2.79% of Louisville Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Louisville market dashboard.
About 2.79% of Louisville Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Louisville market dashboard.
Occupancy Rate: 56%
2,481 Active Listings
Starting an Airbnb in Louisville: Short-Term Rental Regulations
Before launching an Airbnb in Louisville, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Louisville, the legal landscape can be complex, especially for a beginner host.
In general, Louisville Airbnb regulations are strict at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Louisville vacation rental business legally compliant.
Learn more about the Airbnb rules in Louisville, United States.
In general, Louisville Airbnb regulations are strict at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Louisville vacation rental business legally compliant.
Learn more about the Airbnb rules in Louisville, United States.
Signup and check out more in-depth vacation rental data for free.
Explore Louisville's Airbnb Data ⟶

Most Profitable Areas for Vacation Rentals in Louisville
Wondering where to invest in Louisville for the best Airbnb returns? Look no further!
The best Airbnb markets in Louisville are:
The best Airbnb markets in Louisville are:
- Brownsboro Zorn
- Airbnb Annual Revenue: $151,068 in local currency
- Airbnb Occupancy Rate: 40%
- Airbnb Average Daily Rate: $1,008 in local currency
- Bowman
- Airbnb Annual Revenue: $122,640 in local currency
- Airbnb Occupancy Rate: 28%
- Airbnb Average Daily Rate: $1,200 in local currency
- West Main
- Airbnb Annual Revenue: $94,802 in local currency
- Airbnb Occupancy Rate: 47%
- Airbnb Average Daily Rate: $543 in local currency
- Poplar Level
- Bradley
- Rockcreek Lexington Road
- Belknap
- Highlands Douglass
- Hayfield Dundee
- Gardiner Lane
Find the top Airbnb location in Louisville for your specific needs and aspirations.
Most Popular Airbnbs in Louisville
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 2,481 listings.
See Airbnb Statistics on All 2,481 Listings
Professional Airbnb Property Managers in Louisville
You can turn your Louisville Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Louisville with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Louisville with the most Airbnb properties.
Name | Listings | Rating | Revenue |
---|---|---|---|
Evolve | 36934 | 4.73★ | $1,23,234 |
CozySuites Midwest | 210 | 4.5★ | $1,23,234 |
BNB Louisville | 57 | 5.0★ | $1,23,234 |
Shannon | 118 | 4.9★ | $1,23,234 |
James | 30 | 5.0★ | $1,23,234 |
Find out the top Airbnb management company in Louisville, United States for your needs.
Other short-term rental market data in Louisville
Here is a breakdown of short-let properties in Louisville. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Louisville Airbnb Listings by Property Size
Louisville Airbnb Listings by Property Type
Louisville Airbnb Listings by Cancelation Policy Type
Louisville Vacation Rentals by Channel
Estimate Your Potential Earnings in Louisville with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Louisville?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Louisville Airbnb FAQs
How Much Can You Make on Airbnb in Louisville, The United States?
The average Louisville Airbnb host was able to make $31K in local currency in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Louisville Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Louisville?
With an ADR of $158 local currency and a median occupancy rate of 56%, short-term rentals in Louisville can be very profitable. However, exactly how much money you can make from Airbnb in Louisville is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Louisville.
What Is the ROI on Airbnb in Louisville?
The return on investment (ROI) on Airbnb properties in Louisville depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In Louisville, the annual Airbnb revenue is $31K in local currency . To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Louisville?
The median Airbnb occupancy rate in Louisville was 56% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Louisville?
As of March 2025, there are 2,481 active listings on the Airbnb platform in Louisville.