Is it profitable to do Airbnb in Marbella, Spain?

What is the occupancy rate of Airbnb in Marbella, Spain?

What is the average daily rate of Airbnb in Marbella, Spain?

Airbnb Revenue in Marbella, Spain: 2025 Short-Term Rental Data & Insights

Average Airbnb Revenue in Marbella

A typical short-term rental in Marbella is booked for 248 nights per year, generating a medium Airbnb occupancy rate of 68% and an average daily rate (ADR) of €203 ($219). In September, 2024 - August, 2025, the average annual short-term rental revenue in Marbella was €48K ($52K). As of 3rd October, 2025, there are 5,547 active Airbnb listings in Marbella.

Marbella Airbnb Income Data Summary

Marbella Average Monthly Revenue
€4,046 ($4,351)
Marbella YoY Revenue Change
29.02%
Marbella Average Airbnb Occupancy Rate
68%
Marbella Average Daily Rate
€203 ($219)
Upscale
Marbella Number of Listings
5,547
Big
Airbnb Seasonality in Marbella
Strong
Most Profitable Month for Airbnb in Marbella
August
Airbnb Laws in Marbella
Strict
Learn More >
** Period: September, 2024 - August, 2025 | Last Updated on: 3rd October, 2025

Marbella Airbnb Revenue by Month

September, 2024 - August, 2025
Low
€1,900
Average
€4,074
High
€8,679



Is Airbnb Profitable in Marbella, Spain?

Yes, starting an Airbnb business in Marbella can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of €48,564 ($52,220) and a median occupancy rate of 68% are considered good in the hospitality space. With 5,547 active listings, the Marbella Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Marbella are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Marbella is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Marbella Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities

Average Airbnb Occupancy Rate in Marbella

You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Marbella listing recorded a 68% average short-term rental occupancy between September, 2024 - August, 2025. The Marbella vacation rental market has Strong seasonality, with August and July being the busiest months for Airbnb hosts.

About 71.79% of Marbella Airbnb guests are international guests, and visitors from Spain constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.

On the graph below, you can see the occupancy rate distribution per number of listings.

To view the distribution of average daily rates and annual revenue, refer to our Marbella market dashboard.
Occupancy Rate: 68%
5,547 Active Listings

Starting an Airbnb in Marbella: Short-Term Rental Regulations

Before launching an Airbnb in Marbella, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Marbella, the legal landscape can be complex, especially for a beginner host.

In general, Marbella Airbnb regulations are strict at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Marbella vacation rental business legally compliant.

Learn more about the Airbnb rules in Marbella, Spain.
Signup and check out more in-depth vacation rental data for free.
Explore Marbella's Airbnb Data
market map image

Most Profitable Areas for Vacation Rentals in Marbella

Wondering where to invest in Marbella for the best Airbnb returns? Look no further!
The best Airbnb markets in Marbella are:
  1. Urbanizacion San Francisco
    • Airbnb Annual Revenue: €80,361 ($86,410)
    • Airbnb Occupancy Rate: 64%
    • Airbnb Average Daily Rate: €340 ($366)
  2. Puerto Banus, Marbella
    • Airbnb Annual Revenue: €65,667 ($70,610)
    • Airbnb Occupancy Rate: 69%
    • Airbnb Average Daily Rate: €257 ($277)
  3. Avenida Del Gaviero
    • Airbnb Annual Revenue: €54,196 ($58,276)
    • Airbnb Occupancy Rate: 64%
    • Airbnb Average Daily Rate: €228 ($246)
  4. Arrabal La Caridad
  5. Lugar Urbanizacion Nueva Alcantara
  6. Carril De El Potril
  7. Elviria
  8. Paseo Del Golf
  9. Urbanización Calle Ciudad De Los Periodistas
  10. Calle Oriental
Find the top Airbnb location in Marbella for your specific needs and aspirations.

Most Popular Airbnbs in Marbella

Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 5,547 listings.
listing_image
Entire home & 1 Bed
⭐5.0 (28)
Luxury complex with restaurants and shops
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€197
Daily Rate
View Listing
listing_image
Entire home & 4 Bed
⭐5.0 (9)
Guadalmina Baja - Terraces, Sea view, Golf & Bbq
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€236
Daily Rate
View Listing
listing_image
Entire home & 3 Bed
⭐5.0 (24)
Beautiful 3 bedroom villa in Marbella
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€480
Daily Rate
View Listing
listing_image
Entire home & 4 Bed
⭐5.0 (20)
San Pedro Large Luxury Villa Guadalmina
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€542
Daily Rate
View Listing
listing_image
Entire home & 1 Bed
⭐5.0 (138)
Apartment in Marbella with golf and swimming pool
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€87
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (5)
Marbella Holiday & Golf Garden Apartment
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€138
Daily Rate
View Listing
See Airbnb Statistics on All 5,547 Listings

Professional Airbnb Property Managers in Marbella

You can turn your Marbella Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Marbella with the most Airbnb properties.
NameListingsRatingRevenue
Cubo'S Holiday Homes.4104.6$1,23,234
Linda - BELVILLA3154.4$1,23,234
I Loft Malaga2324.5$1,23,234
Inter Property Phuket1684.8$1,23,234
Time In Spain1434.6$1,23,234

Other short-term rental market data in Marbella

Here is a breakdown of short-let properties in Marbella. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Marbella Airbnb Listings by Property Size


Marbella Airbnb Listings by Property Type
Marbella Airbnb Listings by Cancelation Policy Type


Marbella Vacation Rentals by Channel

Estimate Your Potential Earnings in Marbella with the Airbtics Airbnb Calculator

Ready to start looking for the most profitable Airbnb investment opportunities in Marbella?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.

Marbella Airbnb FAQs

How Much Can You Make on Airbnb in Marbella, Spain?

The average Marbella Airbnb host was able to make €48K ($52K) in September, 2024 - August, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Marbella Airbnb data to see how different factors affect revenue and estimate your potential income.

How Profitable Is Airbnb in Marbella?

With an ADR of €203 ($219) and a median occupancy rate of 68%, short-term rentals in Marbella can be very profitable. However, exactly how much money you can make from Airbnb in Marbella is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Marbella.

What Is the ROI on Airbnb in Marbella?

The return on investment (ROI) on Airbnb properties in Marbella depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.
In Marbella, the annual Airbnb revenue is €48K ($52K). To estimate your ROI, compare this income against your property's purchase price and operating expenses.
Our Airbnb calculator can help you run the numbers based on your investment and strategy.

What Is the Average Occupancy Rate for Airbnb in Marbella?

The median Airbnb occupancy rate in Marbella was 68% in September, 2024 - August, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

How Many Airbnbs Are There in Marbella?

As of March 2025, there are 5,547 active listings on the Airbnb platform in Marbella.