Is it profitable to do Airbnb in Marrakech, Morocco?
What is the occupancy rate of Airbnb in Marrakech, Morocco?
What is the average daily rate of Airbnb in Marrakech, Morocco?
Morocco
Airbnb Revenue in Marrakech, Morocco: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Marrakech
A typical short-term rental in Marrakech is booked for 234 nights per year, generating a medium Airbnb occupancy rate of 64% and an average daily rate (ADR) of MAD799 in local currency ($79). In June, 2024 - May, 2025, the average annual short-term rental revenue in Marrakech was MAD179K in local currency ($17K). As of 4th July, 2025, there are 9,648 active Airbnb listings in Marrakech.
Marrakech Airbnb Income Data Summary
Marrakech Average Monthly Revenue
MAD14,987 ($1,481)
Marrakech YoY Revenue Change
7.19%
Marrakech Average Airbnb Occupancy Rate
64%
Marrakech Average Daily Rate
MAD799 ($79)
Budget
Marrakech Number of Listings
13,726
Big
Airbnb Seasonality in Marrakech
Strong
Most Profitable Month for Airbnb in Marrakech
April
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025
Marrakech Airbnb Revenue by Month
June, 2024 - May, 2025
Low
MAD13,840
Average
MAD16,871
High
MAD23,593
Is Airbnb Profitable in Marrakech, Morocco?
Yes, starting an Airbnb business in Marrakech can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of MAD179,963 in local currency ($17,783) and a median occupancy rate of 64% are considered good in the hospitality space. With 13,726 active listings, the Marrakech Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Marrakech are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Marrakech is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Marrakech Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities
Average Airbnb Occupancy Rate in Marrakech
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Marrakech listing recorded a 64% average short-term rental occupancy between June, 2024 - May, 2025. The Marrakech vacation rental market has Strong seasonality, with April and March being the busiest months for Airbnb hosts.
About 93.56% of Marrakech Airbnb guests are international guests, and visitors from France constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Marrakech market dashboard.
About 93.56% of Marrakech Airbnb guests are international guests, and visitors from France constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Marrakech market dashboard.
Occupancy Rate: 64%
9,648 Active Listings
Starting an Airbnb in Marrakech: Short-Term Rental Regulations
Before launching an Airbnb in Marrakech, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Marrakech, the legal landscape can be complex, especially for a beginner host.
In general, Marrakech Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Marrakech vacation rental business legally compliant.
Learn more about the Airbnb rules in Marrakech, Morocco.
In general, Marrakech Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Marrakech vacation rental business legally compliant.
Learn more about the Airbnb rules in Marrakech, Morocco.
Signup and check out more in-depth vacation rental data for free.
Explore Marrakech's Airbnb Data ⟶
Most Profitable Areas for Vacation Rentals in Marrakech
Wondering where to invest in Marrakech for the best Airbnb returns? Look no further!
The best Airbnb markets in Marrakech are:
The best Airbnb markets in Marrakech are:
- Medina
- Airbnb Annual Revenue: MAD313,841 in local currency ($31,012)
- Airbnb Occupancy Rate: 81%
- Airbnb Average Daily Rate: MAD1,052 in local currency ($104)
- Agdal
- Airbnb Annual Revenue: MAD216,669 in local currency ($21,410)
- Airbnb Occupancy Rate: 53%
- Airbnb Average Daily Rate: MAD1,103 in local currency ($109)
- Hivernage
- Airbnb Annual Revenue: MAD148,035 in local currency ($14,628)
- Airbnb Occupancy Rate: 54%
- Airbnb Average Daily Rate: MAD738 in local currency ($73)
- Menara
- Gueliz
Find the top Airbnb location in Marrakech for your specific needs and aspirations.
Most Popular Airbnbs in Marrakech
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 9,648 listings.
See Airbnb Statistics on All 9,648 Listings
Professional Airbnb Property Managers in Marrakech
You can turn your Marrakech Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Marrakech with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Marrakech with the most Airbnb properties.
| Name | Listings | Rating | Revenue |
|---|---|---|---|
| The French Concierge | 115 | 4.6★ | $1,23,234 |
| Outsite | 108 | 4.6★ | $1,23,234 |
| WB START - Accueil Authentique | 86 | 4.8★ | $1,23,234 |
| Moz Immo | 82 | 4.9★ | $1,23,234 |
| Mehdi Your Host.Ma | 51 | 4.8★ | $1,23,234 |
Find out the top Airbnb management company in Marrakech, Morocco for your needs.
Other short-term rental market data in Marrakech
Here is a breakdown of short-let properties in Marrakech. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Marrakech Airbnb Listings by Property Size
Marrakech Airbnb Listings by Property Type
Marrakech Airbnb Listings by Cancelation Policy Type
Marrakech Vacation Rentals by Channel
Estimate Your Potential Earnings in Marrakech with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Marrakech?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Marrakech Airbnb FAQs
How Much Can You Make on Airbnb in Marrakech, Morocco?
The average Marrakech Airbnb host was able to make MAD179K in local currency ($17K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Marrakech Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Marrakech?
With an ADR of MAD799 local currency ($79) and a median occupancy rate of 64%, short-term rentals in Marrakech can be very profitable. However, exactly how much money you can make from Airbnb in Marrakech is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Marrakech.
What Is the ROI on Airbnb in Marrakech?
The return on investment (ROI) on Airbnb properties in Marrakech depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In Marrakech, the annual Airbnb revenue is MAD179K in local currency ($17K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Marrakech?
The median Airbnb occupancy rate in Marrakech was 64% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Marrakech?
As of March 2025, there are 9,648 active listings on the Airbnb platform in Marrakech.