Airbnb Revenue in Melbourne: 2026 Short-Term Rental Data & Insights

Use real short-term rental data to evaluate revenue potential, occupancy rates, and the best investment areas in Melbourne.
Map of Melbourne

Melbourne market summary

Key indicators as of January 2026

Metric Market 1Y Change 3Y Change
Revenue $58K/yr +6.2% +3.5%
Occupancy Rate 68% +0.0% -2.9%
Nightly Rate $228 +6.4% +7.1%
Active Listings 19,847 +16.9% +82.9%
Regulations Lenient
Source: Airbtics
Last updated: 2026-03-12

12-Month Seasonality

vs. market average (Jan – Dec 2025)

Is Airbnb Profitable in Melbourne?

A typical short-term rental in Melbourne has a median revenue of $58K in February, 2025 - January 2026, with 19,847 active listings and an occupancy rate of 68%.


Short-term rentals combine two key benefits of real estate investing: long-term property appreciation and relatively high rental yields.


Our market investability grade evaluates how attractive a city is for short-term rental investors. The score is based on factors such as short-term rental yields and year-over-year market trends, compared with other similar markets.


This grade is designed specifically for short-term rental investors looking to evaluate market opportunities.

Airbtics' Market Investability Grade

Melbourne ranks in the lowest 20% for short-term rental yield nationally.

Airbnb Hotspots in Melbourne

From Airbnb guest reviews, we identified 34 hotspots in Melbourne: places guests mention when they stay nearby. For each one, we measured the location premium, the extra revenue listings near the hotspot earn compared to similar listings elsewhere in the market.

The strongest hotspot is Polperro Winery with a +42% location premium across 30 nearby listings.

Map of Airbnb guest-review hotspots in Melbourne with location premium circles
Guest-review hotspots in Melbourne. Circle color reflects the location premium; numbered pins match the table below (top 9 shown).
#HotspotCategoryListingsPremium
1Polperro WineryMarkets & Food30+42%
2Point Nepean National ParkParks & Gardens42+39%
3PortseaNeighborhood Areas30+33%
4Red HillNeighborhood Areas31
5SorrentoNeighborhood Areas74
6Palais TheatreNightlife & Entertainment93
7Melbourne Cricket GroundSports & Events65
8Albert Park LakeParks & Gardens62
9Chapel StreetShopping & Retail54
10Cape Schanck LighthouseLandmarks & Attractions36
11ElwoodNeighborhood Areas35
12ShorehamNeighborhood Areas33
13BrightonNeighborhood Areas29
14MerricksNeighborhood Areas39
15MorningtonNeighborhood Areas35
16St KildaNeighborhood Areas158
17FlindersNeighborhood Areas43
18Crown MelbourneNightlife & Entertainment630
19SomersNeighborhood Areas36
20FingalNeighborhood Areas32
21BlairgowrieNeighborhood Areas59
22Alba Thermal Springs & SpaLandmarks & Attractions46
23BalnarringNeighborhood Areas26
24Mornington PeninsulaGeographic Areas43
25RyeNeighborhood Areas43
26McCraeNeighborhood Areas61
27BoneoNeighborhood Areas43
28DromanaNeighborhood Areas60
29Bass StraitBeaches & Coastlines15
30FrankstonNeighborhood Areas33
31Avalon AirportAirport11
32St Andrews BeachBeaches & Coastlines18
33TootgarookNeighborhood Areas39
34RosebudNeighborhood Areas59

Premiums for all 34 hotspots are available in the Airbtics dashboard for Melbourne.

Which Property Types Perform Best?

When it comes to property types, the size of the property is usually the biggest factor. This is most commonly represented by the number of bedrooms. In some cases, the number of beds or bathrooms can matter too, but across most markets bedroom count explains demand the best.

The next important factor is amenities. Pools are often the most impactful, followed by views, outdoor space (balcony or terrace), and hot tubs. Depending on the type of guest a property targets, practical amenities such as kitchens, laundry, or parking can also play an important role — especially for longer stays.

Below is how occupancy rates vary by number of bedrooms in Melbourne.

Looking at property size together with pricing segments (budget / mid-scale / luxury) often reveals what guests are actually looking for in a market. In some markets demand concentrates on large but affordable homes, while in others smaller luxury listings perform better.

Full property type and pricing data is available in the Airbtics app.

When Are Airbnb Listings Most Occupied in Melbourne?

Short-term rental occupancy can vary significantly depending on seasonality, day of the week, and major events. Looking at daily data helps reveal these patterns and shows when demand is strongest in a market.

The chart below shows the daily Airbnb occupancy rate in Melbourne, representing the percentage of listings that were booked on each day.

Inside the Airbtics platform, you can explore nearly five years of historical daily occupancy data, starting from July 2021.

Top International Guest Origin United Kingdom 🇬🇧
International Guest 8.6%

Who Operates Short-Term Rentals in Melbourne?

Professional Hosts Airbnb

  • Flexistayz214 listings · 4.3 ★★★★☆
  • MadeComfy196 listings · 4.4 ★★★★☆
  • Property Mums134 listings · 4.9 ★★★★★
  • Bedspoke Melbourne131 listings · 4.7 ★★★★★
  • Advante Homes113 listings · 4.3 ★★★★☆
See top Airbnb Management Companies in Melbourne

Hotels Booking.com

Boutique Hotels (5–30 rooms) 109
Large Hotels (30+ rooms) 417

Melbourne Airbnb FAQs

  • How Much Can You Make on Airbnb in Melbourne?

    The average Melbourne Airbnb host was able to make $58K ($38K) in February, 2025 - January 2026. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Melbourne Airbnb data to see how different factors affect revenue and estimate your potential income.

  • How Profitable Is Airbnb in Melbourne?

    With an ADR of $228 ($150) and a median occupancy rate of 68%, short-term rentals in Melbourne can be very profitable. However, exactly how much money you can make from Airbnb in Melbourne is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Melbourne.

  • What Is the ROI on Airbnb in Melbourne?

    The return on investment (ROI) on Airbnb properties in Melbourne depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy. In Melbourne, the annual Airbnb revenue is $58K ($38K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.

  • What Is the Average Occupancy Rate for Airbnb in Melbourne?

    The median Airbnb occupancy rate in Melbourne was 68% in February, 2025 - January 2026. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

  • How Many Airbnbs Are There in Melbourne?

    As of 2026-03-12, there are 19,847 active listings on the Airbnb platform in Melbourne.