Is it profitable to do Airbnb in Merced, The United States?
What is the occupancy rate of Airbnb in Merced, The United States?
What is the average daily rate of Airbnb in Merced, The United States?
Airbnb Revenue in Merced, The United States: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Merced
A typical short-term rental in Merced is booked for 193 nights per year, generating a medium Airbnb occupancy rate of 53% and an average daily rate (ADR) of $116 in local currency . In June, 2024 - May, 2025, the average annual short-term rental revenue in Merced was $20K in local currency . As of 4th July, 2025, there are 218 active Airbnb listings in Merced.
Merced Airbnb Income Data Summary
Merced Average Monthly Revenue
$1,668
Merced YoY Revenue Change
9.16%
Merced Average Airbnb Occupancy Rate
53%
Merced Average Daily Rate
$116
Mid Scale
Merced Number of Listings
316
Small
Airbnb Seasonality in Merced
Strong
Most Profitable Month for Airbnb in Merced
May
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025
Merced Airbnb Revenue by Month
June, 2024 - May, 2025
Low
$1,210
Average
$1,548
High
$2,174
Is Airbnb Profitable in Merced, The United States?
Yes, starting an Airbnb business in Merced can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of $20,021 in local currency and a median occupancy rate of 53% are considered good in the hospitality space. With 316 active listings, the Merced Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Merced are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Merced is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Merced Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities
Average Airbnb Occupancy Rate in Merced
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Merced listing recorded a 53% average short-term rental occupancy between June, 2024 - May, 2025. The Merced vacation rental market has Strong seasonality, with May and April being the busiest months for Airbnb hosts.
About 13.32% of Merced Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Merced market dashboard.
About 13.32% of Merced Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Merced market dashboard.
Occupancy Rate: 53%
218 Active Listings
Starting an Airbnb in Merced: Short-Term Rental Regulations
Before launching an Airbnb in Merced, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Merced, the legal landscape can be complex, especially for a beginner host.
In general, Merced Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Merced vacation rental business legally compliant.
In general, Merced Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Merced vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Merced's Airbnb Data ⟶
Most Popular Airbnbs in Merced
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 218 listings.
See Airbnb Statistics on All 218 Listings
Professional Airbnb Property Managers in Merced
You can turn your Merced Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Merced with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Merced with the most Airbnb properties.
| Name | Listings | Rating | Revenue |
|---|---|---|---|
| Evolve | 36934 | 4.73★ | $1,23,234 |
| Alfonso | 78 | 4.7★ | $1,23,234 |
| Stay Smart | 51 | 4.6★ | $1,23,234 |
| Chris | 5 | 4.8★ | $1,23,234 |
Find out the top Airbnb management company in Merced, United States for your needs.
Other short-term rental market data in Merced
Here is a breakdown of short-let properties in Merced. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Merced Airbnb Listings by Property Size
Merced Airbnb Listings by Property Type
Merced Airbnb Listings by Cancelation Policy Type
Merced Vacation Rentals by Channel
Estimate Your Potential Earnings in Merced with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Merced?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Merced Airbnb FAQs
How Much Can You Make on Airbnb in Merced, The United States?
The average Merced Airbnb host was able to make $20K in local currency in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Merced Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Merced?
With an ADR of $116 local currency and a median occupancy rate of 53%, short-term rentals in Merced can be very profitable. However, exactly how much money you can make from Airbnb in Merced is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Merced.
What Is the ROI on Airbnb in Merced?
The return on investment (ROI) on Airbnb properties in Merced depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In Merced, the annual Airbnb revenue is $20K in local currency . To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Merced?
The median Airbnb occupancy rate in Merced was 53% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Merced?
As of March 2025, there are 218 active listings on the Airbnb platform in Merced.