Is it profitable to do Airbnb in New Forest, The United Kingdom?
What is the occupancy rate of Airbnb in New Forest, The United Kingdom?
What is the average daily rate of Airbnb in New Forest, The United Kingdom?
The United Kingdom / New Forest
Airbnb Revenue in New Forest, The United Kingdom: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in New Forest
A typical short-term rental in New Forest is booked for 230 nights per year, generating a medium Airbnb occupancy rate of 63% and an average daily rate (ADR) of £136 in local currency ($170). In June, 2024 - May, 2025, the average annual short-term rental revenue in New Forest was £32K in local currency ($41K). As of 4th July, 2025, there are 1,453 active Airbnb listings in New Forest.
New Forest Airbnb Income Data Summary
New Forest Average Monthly Revenue
£2,745 ($3,432)
New Forest YoY Revenue Change
8.06%
New Forest Average Airbnb Occupancy Rate
63%
New Forest Average Daily Rate
£136 ($170)
Mid Scale
New Forest Number of Listings
1,797
Medium
Airbnb Seasonality in New Forest
Strong
Most Profitable Month for Airbnb in New Forest
May
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025
New Forest Airbnb Revenue by Month
June, 2024 - May, 2025
Low
£1,897
Average
£2,749
High
£3,976
Is Airbnb Profitable in New Forest, The United Kingdom?
Yes, starting an Airbnb business in New Forest can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of £32,947 in local currency ($41,184) and a median occupancy rate of 63% are considered good in the hospitality space. With 1,797 active listings, the New Forest Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like New Forest are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like New Forest is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a New Forest Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities
Average Airbnb Occupancy Rate in New Forest
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical New Forest listing recorded a 63% average short-term rental occupancy between June, 2024 - May, 2025. The New Forest vacation rental market has Strong seasonality, with May and August being the busiest months for Airbnb hosts.
About 8.94% of New Forest Airbnb guests are international guests, and visitors from United kingdom constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our New Forest market dashboard.
About 8.94% of New Forest Airbnb guests are international guests, and visitors from United kingdom constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our New Forest market dashboard.
Occupancy Rate: 63%
1,453 Active Listings
Starting an Airbnb in New Forest: Short-Term Rental Regulations
Before launching an Airbnb in New Forest, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in New Forest, the legal landscape can be complex, especially for a beginner host.
In general, New Forest Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your New Forest vacation rental business legally compliant.
In general, New Forest Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your New Forest vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore New Forest's Airbnb Data ⟶
Most Profitable Areas for Vacation Rentals in New Forest
Wondering where to invest in New Forest for the best Airbnb returns? Look no further!
The best Airbnb markets in New Forest are:
The best Airbnb markets in New Forest are:
- Sway
- Airbnb Annual Revenue: £37,096 in local currency ($46,371)
- Airbnb Occupancy Rate: 64%
- Airbnb Average Daily Rate: £157 in local currency ($197)
- Ellingham, Harbridge and Ibsley
- Airbnb Annual Revenue: £36,016 in local currency ($45,021)
- Airbnb Occupancy Rate: 65%
- Airbnb Average Daily Rate: £150 in local currency ($188)
- Milford-on-sea
- Airbnb Annual Revenue: £32,920 in local currency ($41,150)
- Airbnb Occupancy Rate: 64%
- Airbnb Average Daily Rate: £139 in local currency ($174)
- Ringwood
- Bransgore
- Hordle
- Brockenhurst
- Lymington and Pennington
- New Milton
Find the top Airbnb location in New Forest for your specific needs and aspirations.
Most Popular Airbnbs in New Forest
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 1,453 listings.
See Airbnb Statistics on All 1,453 Listings
Professional Airbnb Property Managers in New Forest
You can turn your New Forest Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in New Forest with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in New Forest with the most Airbnb properties.
| Name | Listings | Rating | Revenue |
|---|---|---|---|
| Sykes Holiday Cottages | 3908 | 4.7★ | $1,23,234 |
| 2cHolidays | 661 | 4.4★ | $1,23,234 |
| Pass The Property | 357 | 4.1★ | $1,23,234 |
| Toad Hall Cottages | 52 | 0.0★ | $1,23,234 |
| New Forest Escapes | 46 | 4.9★ | $1,23,234 |
Find out the top Airbnb management company in New Forest, United Kingdom for your needs.
Other short-term rental market data in New Forest
Here is a breakdown of short-let properties in New Forest. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
New Forest Airbnb Listings by Property Size
New Forest Airbnb Listings by Property Type
New Forest Airbnb Listings by Cancelation Policy Type
New Forest Vacation Rentals by Channel
Estimate Your Potential Earnings in New Forest with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in New Forest?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
New Forest Airbnb FAQs
How Much Can You Make on Airbnb in New Forest, The United Kingdom?
The average New Forest Airbnb host was able to make £32K in local currency ($41K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed New Forest Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in New Forest?
With an ADR of £136 local currency ($170) and a median occupancy rate of 63%, short-term rentals in New Forest can be very profitable. However, exactly how much money you can make from Airbnb in New Forest is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in New Forest.
What Is the ROI on Airbnb in New Forest?
The return on investment (ROI) on Airbnb properties in New Forest depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In New Forest, the annual Airbnb revenue is £32K in local currency ($41K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in New Forest?
The median Airbnb occupancy rate in New Forest was 63% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in New Forest?
As of March 2025, there are 1,453 active listings on the Airbnb platform in New Forest.