Airbnb Revenue in Panama City Beach: 2026 Short-Term Rental Data & Insights

Use real short-term rental data to evaluate revenue potential, occupancy rates, and the best investment areas in Panama City Beach.
Map of Panama City Beach

Panama City Beach market summary

Key indicators as of January 2026

Metric Market 1Y Change 3Y Change
Revenue $58K/yr +46.8% +49.8%
Occupancy Rate 60% +0.0% +3.5%
Nightly Rate $260 +47.7% +53.0%
Active Listings 4,202 +19.6% +74.5%
Regulations License enforced
Source: Airbtics
Last updated: 2026-03-12

12-Month Seasonality

vs. market average (Jan – Dec 2025)

Is Airbnb Profitable in Panama City Beach?

A typical short-term rental in Panama City Beach has a median revenue of $58K in February, 2025 - January 2026, with 4,202 active listings and an occupancy rate of 60%.


Short-term rentals combine two key benefits of real estate investing: long-term property appreciation and relatively high rental yields.


Our market investability grade evaluates how attractive a city is for short-term rental investors. The score is based on factors such as short-term rental yields and year-over-year market trends, compared with other similar markets.


This grade is designed specifically for short-term rental investors looking to evaluate market opportunities.

Airbtics' Market Investability Grade

Panama City Beach ranks in the top 37% for short-term rental yield nationally.

Which Property Types Perform Best?

When it comes to property types, the size of the property is usually the biggest factor. This is most commonly represented by the number of bedrooms. In some cases, the number of beds or bathrooms can matter too, but across most markets bedroom count explains demand the best.

The next important factor is amenities. Pools are often the most impactful, followed by views, outdoor space (balcony or terrace), and hot tubs. Depending on the type of guest a property targets, practical amenities such as kitchens, laundry, or parking can also play an important role — especially for longer stays.

Below is how occupancy rates vary by number of bedrooms in Panama City Beach.

Looking at property size together with pricing segments (budget / mid-scale / luxury) often reveals what guests are actually looking for in a market. In some markets demand concentrates on large but affordable homes, while in others smaller luxury listings perform better.

Full property type and pricing data is available in the Airbtics app.

When Are Airbnb Listings Most Occupied in Panama City Beach?

Short-term rental occupancy can vary significantly depending on seasonality, day of the week, and major events. Looking at daily data helps reveal these patterns and shows when demand is strongest in a market.

The chart below shows the daily Airbnb occupancy rate in Panama City Beach, representing the percentage of listings that were booked on each day.

Inside the Airbtics platform, you can explore nearly five years of historical daily occupancy data, starting from July 2021.

Top International Guest Origin Canada 🇨🇦
International Guest 2.4%

Who Operates Short-Term Rentals in Panama City Beach?

Professional Hosts Airbnb

  • Panhandle Getaways421 listings · 4.6 ★★★★★
  • RealJoy195 listings · 4.6 ★★★★★
  • Southern Vacation Rentals173 listings · 4.4 ★★★★☆
  • Kami84 listings · 4.7 ★★★★★
  • Mitch75 listings · 4.9 ★★★★★
See top Airbnb Management Companies in Panama City Beach

Hotels Booking.com

Boutique Hotels (5–30 rooms) 7
Large Hotels (30+ rooms) 33

Panama City Beach Airbnb FAQs

  • How Much Can You Make on Airbnb in Panama City Beach?

    The average Panama City Beach Airbnb host was able to make $58K in February, 2025 - January 2026. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Panama City Beach Airbnb data to see how different factors affect revenue and estimate your potential income.

  • How Profitable Is Airbnb in Panama City Beach?

    With an ADR of $260 and a median occupancy rate of 60%, short-term rentals in Panama City Beach can be very profitable. However, exactly how much money you can make from Airbnb in Panama City Beach is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Panama City Beach.

  • What Is the ROI on Airbnb in Panama City Beach?

    The return on investment (ROI) on Airbnb properties in Panama City Beach depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy. In Panama City Beach, the annual Airbnb revenue is $58K. To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.

  • What Is the Average Occupancy Rate for Airbnb in Panama City Beach?

    The median Airbnb occupancy rate in Panama City Beach was 60% in February, 2025 - January 2026. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

  • How Many Airbnbs Are There in Panama City Beach?

    As of 2026-03-12, there are 4,202 active listings on the Airbnb platform in Panama City Beach.