Is it profitable to do Airbnb in Puerto Vallarta, Mexico?
What is the occupancy rate of Airbnb in Puerto Vallarta, Mexico?
What is the average daily rate of Airbnb in Puerto Vallarta, Mexico?
Airbnb Revenue in Puerto Vallarta, Mexico: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Puerto Vallarta
A typical short-term rental in Puerto Vallarta is booked for 215 nights per year, generating a medium Airbnb occupancy rate of 59% and an average daily rate (ADR) of MXN2,007 ($117). In September, 2024 - August, 2025, the average annual short-term rental revenue in Puerto Vallarta was MXN419K ($24K). As of 3rd October, 2025, there are 7,123 active Airbnb listings in Puerto Vallarta.
Puerto Vallarta Airbnb Income Data Summary
Puerto Vallarta Average Monthly Revenue
MXN34,937 ($2,036)
Puerto Vallarta YoY Revenue Change
9.7%
Puerto Vallarta Average Airbnb Occupancy Rate
59%
Puerto Vallarta Average Daily Rate
MXN2,007 ($117)
Mid Scale
Puerto Vallarta Number of Listings
7,123
Big
Airbnb Seasonality in Puerto Vallarta
Strong
Most Profitable Month for Airbnb in Puerto Vallarta
February
** Period: September, 2024 - August, 2025 | Last Updated on: 3rd October, 2025
Puerto Vallarta Airbnb Revenue by Month
September, 2024 - August, 2025
Low
MXN18,328
Average
MXN36,483
High
MXN54,431
Is Airbnb Profitable in Puerto Vallarta, Mexico?
Yes, starting an Airbnb business in Puerto Vallarta can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of MXN419,407 ($24,441) and a median occupancy rate of 59% are considered good in the hospitality space. With 7,123 active listings, the Puerto Vallarta Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Puerto Vallarta are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Puerto Vallarta is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Puerto Vallarta Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities
Average Airbnb Occupancy Rate in Puerto Vallarta
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Puerto Vallarta listing recorded a 59% average short-term rental occupancy between September, 2024 - August, 2025. The Puerto Vallarta vacation rental market has Strong seasonality, with February and January being the busiest months for Airbnb hosts.
About 66.29% of Puerto Vallarta Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Puerto Vallarta market dashboard.
About 66.29% of Puerto Vallarta Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Puerto Vallarta market dashboard.
Occupancy Rate: 59%
7,123 Active Listings
Starting an Airbnb in Puerto Vallarta: Short-Term Rental Regulations
Before launching an Airbnb in Puerto Vallarta, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Puerto Vallarta, the legal landscape can be complex, especially for a beginner host.
In general, Puerto Vallarta Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Puerto Vallarta vacation rental business legally compliant.
In general, Puerto Vallarta Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Puerto Vallarta vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Puerto Vallarta's Airbnb Data ⟶
Most Profitable Areas for Vacation Rentals in Puerto Vallarta
Wondering where to invest in Puerto Vallarta for the best Airbnb returns? Look no further!
The best Airbnb markets in Puerto Vallarta are:
The best Airbnb markets in Puerto Vallarta are:
- Conchas Chinas
- Airbnb Annual Revenue: MXN1,911,761 ($111,408)
- Airbnb Occupancy Rate: 65%
- Airbnb Average Daily Rate: MXN8,030 ($468)
- Amapas
- Airbnb Annual Revenue: MXN919,981 ($53,612)
- Airbnb Occupancy Rate: 67%
- Airbnb Average Daily Rate: MXN3,740 ($218)
- Zona Romantica
- Airbnb Annual Revenue: MXN609,917 ($35,543)
- Airbnb Occupancy Rate: 62%
- Airbnb Average Daily Rate: MXN2,676 ($156)
- Las Glorias
- Marina Vallarta
- Zona Hotelera Norte
- Isla Iguana
- Lazaro Cardenas, Puerto Vallarta
- 5 de Diciembre
- Olímpica
Find the top Airbnb location in Puerto Vallarta for your specific needs and aspirations.
Most Popular Airbnbs in Puerto Vallarta
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 7,123 listings.
See Airbnb Statistics on All 7,123 Listings
Professional Airbnb Property Managers in Puerto Vallarta
You can turn your Puerto Vallarta Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Puerto Vallarta with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Puerto Vallarta with the most Airbnb properties.
Find out the top Airbnb management company in Puerto Vallarta, Mexico for your needs.
Other short-term rental market data in Puerto Vallarta
Here is a breakdown of short-let properties in Puerto Vallarta. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Puerto Vallarta Airbnb Listings by Property Size
Puerto Vallarta Airbnb Listings by Property Type
Puerto Vallarta Airbnb Listings by Cancelation Policy Type
Puerto Vallarta Vacation Rentals by Channel
Estimate Your Potential Earnings in Puerto Vallarta with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Puerto Vallarta?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Puerto Vallarta Airbnb FAQs
How Much Can You Make on Airbnb in Puerto Vallarta, Mexico?
The average Puerto Vallarta Airbnb host was able to make MXN419K ($24K) in September, 2024 - August, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Puerto Vallarta Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Puerto Vallarta?
With an ADR of MXN2,007 ($117) and a median occupancy rate of 59%, short-term rentals in Puerto Vallarta can be very profitable. However, exactly how much money you can make from Airbnb in Puerto Vallarta is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Puerto Vallarta.
What Is the ROI on Airbnb in Puerto Vallarta?
The return on investment (ROI) on Airbnb properties in Puerto Vallarta depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In Puerto Vallarta, the annual Airbnb revenue is MXN419K ($24K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Puerto Vallarta?
The median Airbnb occupancy rate in Puerto Vallarta was 59% in September, 2024 - August, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Puerto Vallarta?
As of March 2025, there are 7,123 active listings on the Airbnb platform in Puerto Vallarta.