Is it profitable to do Airbnb in Reading, The United Kingdom?
What is the occupancy rate of Airbnb in Reading, The United Kingdom?
What is the average daily rate of Airbnb in Reading, The United Kingdom?
Airbnb Revenue in Reading, The United Kingdom: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Reading
A typical short-term rental in Reading is booked for 219 nights per year, generating a medium Airbnb occupancy rate of 60% and an average daily rate (ADR) of £112 in local currency ($141). In June, 2024 - May, 2025, the average annual short-term rental revenue in Reading was £23K in local currency ($29K). As of 4th July, 2025, there are 673 active Airbnb listings in Reading.
Reading Airbnb Income Data Summary
Reading Average Monthly Revenue
£1,934 ($2,418)
Reading YoY Revenue Change
1.47%
Reading Average Airbnb Occupancy Rate
60%
Reading Average Daily Rate
£112 ($141)
Mid Scale
Reading Number of Listings
955
Small
Airbnb Seasonality in Reading
Strong
Most Profitable Month for Airbnb in Reading
July
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025
Reading Airbnb Revenue by Month
June, 2024 - May, 2025
Low
£1,391
Average
£1,799
High
£2,464
Is Airbnb Profitable in Reading, The United Kingdom?
Yes, starting an Airbnb business in Reading can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of £23,218 in local currency ($29,023) and a median occupancy rate of 60% are considered good in the hospitality space. With 955 active listings, the Reading Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Reading are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Reading is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Reading Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities
Average Airbnb Occupancy Rate in Reading
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Reading listing recorded a 60% average short-term rental occupancy between June, 2024 - May, 2025. The Reading vacation rental market has Strong seasonality, with July and June being the busiest months for Airbnb hosts.
About 21.21% of Reading Airbnb guests are international guests, and visitors from United kingdom constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Reading market dashboard.
About 21.21% of Reading Airbnb guests are international guests, and visitors from United kingdom constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Reading market dashboard.
Occupancy Rate: 60%
673 Active Listings
Starting an Airbnb in Reading: Short-Term Rental Regulations
Before launching an Airbnb in Reading, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Reading, the legal landscape can be complex, especially for a beginner host.
In general, Reading Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Reading vacation rental business legally compliant.
In general, Reading Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Reading vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Reading's Airbnb Data ⟶
Most Popular Airbnbs in Reading
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 673 listings.
See Airbnb Statistics on All 673 Listings
Professional Airbnb Property Managers in Reading
You can turn your Reading Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Reading with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Reading with the most Airbnb properties.
| Name | Listings | Rating | Revenue |
|---|---|---|---|
| Pillow Property Partners | 296 | 4.3★ | $1,23,234 |
| Ccjn Homes | 47 | 4.6★ | $1,23,234 |
| Airhost Agency | 36 | 4.6★ | $1,23,234 |
| Ava And Team | 322 | 4.3★ | $1,23,234 |
| Kevin Dawn And Team | 268 | 4.3★ | $1,23,234 |
Find out the top Airbnb management company in Reading, United Kingdom for your needs.
Other short-term rental market data in Reading
Here is a breakdown of short-let properties in Reading. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Reading Airbnb Listings by Property Size
Reading Airbnb Listings by Property Type
Reading Airbnb Listings by Cancelation Policy Type
Reading Vacation Rentals by Channel
Estimate Your Potential Earnings in Reading with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Reading?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Reading Airbnb FAQs
How Much Can You Make on Airbnb in Reading, The United Kingdom?
The average Reading Airbnb host was able to make £23K in local currency ($29K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Reading Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Reading?
With an ADR of £112 local currency ($141) and a median occupancy rate of 60%, short-term rentals in Reading can be very profitable. However, exactly how much money you can make from Airbnb in Reading is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Reading.
What Is the ROI on Airbnb in Reading?
The return on investment (ROI) on Airbnb properties in Reading depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In Reading, the annual Airbnb revenue is £23K in local currency ($29K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Reading?
The median Airbnb occupancy rate in Reading was 60% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Reading?
As of March 2025, there are 673 active listings on the Airbnb platform in Reading.