Is it profitable to do Airbnb in Salerno, Italy?
What is the occupancy rate of Airbnb in Salerno, Italy?
What is the average daily rate of Airbnb in Salerno, Italy?
Airbnb Revenue in Salerno, Italy: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Salerno
A typical short-term rental in Salerno is booked for 234 nights per year, generating a medium Airbnb occupancy rate of 64% and an average daily rate (ADR) of €94 in local currency ($102). In June, 2024 - May, 2025, the average annual short-term rental revenue in Salerno was €21K in local currency ($23K). As of 4th July, 2025, there are 1,244 active Airbnb listings in Salerno.
Salerno Airbnb Income Data Summary
Salerno Average Monthly Revenue
€1,806 ($1,943)
Salerno YoY Revenue Change
9.17%
Salerno Average Airbnb Occupancy Rate
64%
Salerno Average Daily Rate
€94 ($102)
Mid Scale
Salerno Number of Listings
1,539
Medium
Airbnb Seasonality in Salerno
Strong
Most Profitable Month for Airbnb in Salerno
May
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025
Salerno Airbnb Revenue by Month
June, 2024 - May, 2025
Low
€738
Average
€1,795
High
€2,864
Is Airbnb Profitable in Salerno, Italy?
Yes, starting an Airbnb business in Salerno can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of €21,694 in local currency ($23,327) and a median occupancy rate of 64% are considered good in the hospitality space. With 1,539 active listings, the Salerno Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Salerno are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Salerno is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Salerno Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities
Average Airbnb Occupancy Rate in Salerno
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Salerno listing recorded a 64% average short-term rental occupancy between June, 2024 - May, 2025. The Salerno vacation rental market has Strong seasonality, with May and August being the busiest months for Airbnb hosts.
About 85.04% of Salerno Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Salerno market dashboard.
About 85.04% of Salerno Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Salerno market dashboard.
Occupancy Rate: 64%
1,244 Active Listings
Starting an Airbnb in Salerno: Short-Term Rental Regulations
Before launching an Airbnb in Salerno, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Salerno, the legal landscape can be complex, especially for a beginner host.
In general, Salerno Airbnb regulations are strict at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Salerno vacation rental business legally compliant.
In general, Salerno Airbnb regulations are strict at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Salerno vacation rental business legally compliant.
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Explore Salerno's Airbnb Data ⟶
Most Popular Airbnbs in Salerno
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 1,244 listings.
See Airbnb Statistics on All 1,244 Listings
Professional Airbnb Property Managers in Salerno
You can turn your Salerno Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Salerno with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Salerno with the most Airbnb properties.
| Name | Listings | Rating | Revenue |
|---|---|---|---|
| Welcome To Italy | 815 | 4.4★ | $1,23,234 |
| Novasol | 352 | 4.4★ | $1,23,234 |
| Amami | 140 | 4.7★ | $1,23,234 |
| Laura COLLICHIARI RESORT | 60 | 4.6★ | $1,23,234 |
| Pasquale | 10 | 4.9★ | $1,23,234 |
Find out the top Airbnb management company in Salerno, Italy for your needs.
Other short-term rental market data in Salerno
Here is a breakdown of short-let properties in Salerno. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Salerno Airbnb Listings by Property Size
Salerno Airbnb Listings by Property Type
Salerno Airbnb Listings by Cancelation Policy Type
Salerno Vacation Rentals by Channel
Estimate Your Potential Earnings in Salerno with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Salerno?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Salerno Airbnb FAQs
How Much Can You Make on Airbnb in Salerno, Italy?
The average Salerno Airbnb host was able to make €21K in local currency ($23K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Salerno Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Salerno?
With an ADR of €94 local currency ($102) and a median occupancy rate of 64%, short-term rentals in Salerno can be very profitable. However, exactly how much money you can make from Airbnb in Salerno is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Salerno.
What Is the ROI on Airbnb in Salerno?
The return on investment (ROI) on Airbnb properties in Salerno depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In Salerno, the annual Airbnb revenue is €21K in local currency ($23K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Salerno?
The median Airbnb occupancy rate in Salerno was 64% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Salerno?
As of March 2025, there are 1,244 active listings on the Airbnb platform in Salerno.