Is it profitable to do Airbnb in Santa margherita ligure, Italy?

What is the occupancy rate of Airbnb in Santa margherita ligure, Italy?

What is the average daily rate of Airbnb in Santa margherita ligure, Italy?

Airbnb Revenue in Santa margherita ligure, Italy: 2025 Short-Term Rental Data & Insights

Average Airbnb Revenue in Santa margherita ligure

A typical short-term rental in Santa margherita ligure is booked for 212 nights per year, generating a medium Airbnb occupancy rate of 58% and an average daily rate (ADR) of €153 ($165). In June, 2024 - May, 2025, the average annual short-term rental revenue in Santa margherita ligure was €31K ($34K). As of 4th July, 2025, there are 438 active Airbnb listings in Santa margherita ligure.

Santa margherita ligure Airbnb Income Data Summary

Santa margherita ligure Average Monthly Revenue
€2,653 ($2,853)
Santa margherita ligure YoY Revenue Change
28.53%
Santa margherita ligure Average Airbnb Occupancy Rate
58%
Santa margherita ligure Average Daily Rate
€153 ($165)
Mid Scale
Santa margherita ligure Number of Listings
520
Small
Airbnb Seasonality in Santa margherita ligure
Strong
Most Profitable Month for Airbnb in Santa margherita ligure
May
Airbnb Laws in Santa margherita ligure
Strict
Learn More >
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025

Santa margherita ligure Airbnb Revenue by Month

June, 2024 - May, 2025
Low
€1,012
Average
€2,390
High
€4,007



Is Airbnb Profitable in Santa margherita ligure, Italy?

Yes, starting an Airbnb business in Santa margherita ligure can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of €31,849 ($34,247) and a median occupancy rate of 58% are considered good in the hospitality space. With 520 active listings, the Santa margherita ligure Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Santa margherita ligure are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Santa margherita ligure is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Santa margherita ligure Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities

Average Airbnb Occupancy Rate in Santa margherita ligure

You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Santa margherita ligure listing recorded a 58% average short-term rental occupancy between June, 2024 - May, 2025. The Santa margherita ligure vacation rental market has Strong seasonality, with May and August being the busiest months for Airbnb hosts.

About 77.0% of Santa margherita ligure Airbnb guests are international guests, and visitors from Italy constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.

On the graph below, you can see the occupancy rate distribution per number of listings.

To view the distribution of average daily rates and annual revenue, refer to our Santa margherita ligure market dashboard.
Occupancy Rate: 58%
438 Active Listings

Starting an Airbnb in Santa margherita ligure: Short-Term Rental Regulations

Before launching an Airbnb in Santa margherita ligure, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Santa margherita ligure, the legal landscape can be complex, especially for a beginner host.

In general, Santa margherita ligure Airbnb regulations are strict at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Santa margherita ligure vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Santa margherita ligure's Airbnb Data
market map image

Most Popular Airbnbs in Santa margherita ligure

Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 438 listings.
listing_image
Entire home & 2 Bed
⭐5.0 (40)
Casa vista mare Pippi’s nest
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€131
Daily Rate
View Listing
listing_image
Entire home & 1 Bed
⭐5.0 (25)
Cottage Wanda
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€91
Daily Rate
View Listing
listing_image
Entire home & 1 Bed
⭐5.0 (232)
Tower apartment with amazing sea view!
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€119
Daily Rate
View Listing
listing_image
Entire home & 1 Bed
⭐5.0 (47)
Relaxing house, wonderful landscape
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€120
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (4)
Appartamento in zona tranquilla
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€122
Daily Rate
View Listing
listing_image
Entire home & Studio Bed
⭐5.0 (50)
One-room penthouse apartment in the harbor area
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€83
Daily Rate
View Listing
See Airbnb Statistics on All 438 Listings

Professional Airbnb Property Managers in Santa margherita ligure

You can turn your Santa margherita ligure Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Santa margherita ligure with the most Airbnb properties.
NameListingsRatingRevenue
Interhome Group21834.46$1,23,234
CasaViva Service854.5$1,23,234
Covre Case Vacanze594.0$1,23,234
Joivy504.3$1,23,234
KlabHouse404.8$1,23,234

Other short-term rental market data in Santa margherita ligure

Here is a breakdown of short-let properties in Santa margherita ligure. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Santa margherita ligure Airbnb Listings by Property Size


Santa margherita ligure Airbnb Listings by Property Type
Santa margherita ligure Airbnb Listings by Cancelation Policy Type


Santa margherita ligure Vacation Rentals by Channel

Estimate Your Potential Earnings in Santa margherita ligure with the Airbtics Airbnb Calculator

Ready to start looking for the most profitable Airbnb investment opportunities in Santa margherita ligure?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.

Santa margherita ligure Airbnb FAQs

How Much Can You Make on Airbnb in Santa margherita ligure, Italy?

The average Santa margherita ligure Airbnb host was able to make €31K ($34K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Santa margherita ligure Airbnb data to see how different factors affect revenue and estimate your potential income.

How Profitable Is Airbnb in Santa margherita ligure?

With an ADR of €153 ($165) and a median occupancy rate of 58%, short-term rentals in Santa margherita ligure can be very profitable. However, exactly how much money you can make from Airbnb in Santa margherita ligure is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Santa margherita ligure.

What Is the ROI on Airbnb in Santa margherita ligure?

The return on investment (ROI) on Airbnb properties in Santa margherita ligure depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.
In Santa margherita ligure, the annual Airbnb revenue is €31K ($34K). To estimate your ROI, compare this income against your property's purchase price and operating expenses.
Our Airbnb calculator can help you run the numbers based on your investment and strategy.

What Is the Average Occupancy Rate for Airbnb in Santa margherita ligure?

The median Airbnb occupancy rate in Santa margherita ligure was 58% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

How Many Airbnbs Are There in Santa margherita ligure?

As of March 2025, there are 438 active listings on the Airbnb platform in Santa margherita ligure.