Is it profitable to do Airbnb in Siena, Italy?

What is the occupancy rate of Airbnb in Siena, Italy?

What is the average daily rate of Airbnb in Siena, Italy?

Italy / Siena

Siena, Airbnb Market Statistics & Data, Italy

A typical short-term rental listing in Siena is booked for 248 nights a year, with a median occupancy rate of 68% and an average daily rate of €107. In 2023, a typical host income (annual revenue) was €25K. As of 12th September, 2024, there are 927 active Airbnb listings.

Average Revenue: €25K/yr
Occupancy Rate
68%
Avg Daily Rate
€107
Mid Scale
No. of Listings
1,229
Medium
YoY Revenue Change
-7.7%
Best Month
September
Regulation
Lenient
Learn More >
** Period: 2023 Aug - 2024 July | Last Updated on: 12th September, 2024
Revenue By Month
2023-08 - 2024-07
Low
€1,238
Average
€2,080
High
€2,990



Is Airbnb Profitable in Siena?

Yes, there is good short-term rental demand. A 68% median occupancy rate is considered a good market for Airbnb. The graph below shows the average monthly host income by month.
Tip! investing in a short-term rental can be highly stable and profitable. It’s stable because housing has been one of the most stable asset classes. Also, when you can’t do an Airbnb anymore, you can still rent it out to a long-term tenant with a lower yield. It is highly profitable because the monthly cash flow from short-term rental investment typically is double the amount of traditional rentals.

Starting an Airbnb in Siena

Short-term rental regulation is lenient in Siena. Very few Airbnb listing currently have put their license number on their Airbnb listing. This likely means the local government is not strictly enforcing the short-term rental-related regulations.
We made a guide on things you need to know before starting an Airbnb in Italy, learn how much it costs to start an Airbnb and if it’s profitable to start an Airbnb.
Average Airbnb Occupancy Rate in Siena
A typical listing recorded a 68% average occupancy rate between 2023-08 - 2024-07. In this graph, you can see the occupancy rate distribution. About 79.1% of the guests are international guests, and visitors from Italy is the largest group. Learn more about guest origin!.

You can find the distribution graph of daily rate and revenue in our market dashboard.
Occupancy Rate: 68%
927 Active Listings
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Explore Siena's Airbnb Data
market map image
Best Areas in Siena for Airbnb
Are you wondering where to invest in Siena? Look no further!
  1. Piazza del Campo
  2. Siena Cathedral (Duomo di Siena)
  3. Torre del Mangia
  4. Palazzo Pubblico
  5. Basilica of San Domenico
  6. Siena Baptistery of San Giovanni
  7. Piccolomini Library
  8. Museo dell'Opera del Duomo
  9. Santa Maria della Scala
  10. Palazzo Salimbeni
Top demand Airbnb in Siena
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 927 listings.
listing_image
Entire home & 2 Bed
⭐5.0 (4)
La torre di Caprera
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€93
Daily Rate
View Listing
listing_image
Entire home & 6+ Bed
⭐5.0 (2)
Villa Caprera. Siena
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€499
Daily Rate
View Listing
listing_image
Entire home & 3 Bed
⭐5.0 (3)
Oliveto and Tinaio Suites at Villa Caprera
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€185
Daily Rate
View Listing
listing_image
Entire home & 1 Bed
⭐5.0 (88)
Suite Il Tinaio. A former cellar
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€129
Daily Rate
View Listing
listing_image
Entire home & 1 Bed
⭐5.0 (6)
Appartamento da favola appena fuori le mura
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€77
Daily Rate
View Listing
listing_image
Entire home & 1 Bed
⭐5.0 (21)
Appartamento privato a Siena parcheggio esclusivo
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€78
Daily Rate
View Listing
See 927 listing Statistics
Professional Short-term rental property managers in Siena
We've compiled a list of host profiles that manage the most Airbnb properties in Siena. The dashboard shows their average occupancy rate, revenue, and year-over-year changes.
NameListingsRatingRevenue
Luigi-ApartmentSiena Srls484.3$1,23,234
Niccolo164.6$1,23,234
Anna Maria84.9$1,23,234
Rita72.8$1,23,234
Vittorio94.8$1,23,234
Other short-term rental market data in Siena
Here is a breakdown of short-let properties in Siena. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
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