Is it profitable to do Airbnb in Sturgeon Bay, The United States?
What is the occupancy rate of Airbnb in Sturgeon Bay, The United States?
What is the average daily rate of Airbnb in Sturgeon Bay, The United States?
The United States / Sturgeon Bay
Airbnb Revenue in Sturgeon Bay, The United States: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Sturgeon Bay
A typical short-term rental in Sturgeon Bay is booked for 219 nights per year, generating a medium Airbnb occupancy rate of 60% and an average daily rate (ADR) of $185 in local currency . In June, 2024 - May, 2025, the average annual short-term rental revenue in Sturgeon Bay was $39K in local currency . As of 4th July, 2025, there are 204 active Airbnb listings in Sturgeon Bay.
Sturgeon Bay Airbnb Income Data Summary
Sturgeon Bay Average Monthly Revenue
$3,279
Sturgeon Bay YoY Revenue Change
12.76%
Sturgeon Bay Average Airbnb Occupancy Rate
60%
Sturgeon Bay Average Daily Rate
$185
Mid Scale
Sturgeon Bay Number of Listings
220
Small
Airbnb Seasonality in Sturgeon Bay
Strong
Most Profitable Month for Airbnb in Sturgeon Bay
July
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025
Sturgeon Bay Airbnb Revenue by Month
June, 2024 - May, 2025
Low
$1,328
Average
$2,864
High
$4,666
Is Airbnb Profitable in Sturgeon Bay, The United States?
Yes, starting an Airbnb business in Sturgeon Bay can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of $39,352 in local currency and a median occupancy rate of 60% are considered good in the hospitality space. With 220 active listings, the Sturgeon Bay Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Sturgeon Bay are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Sturgeon Bay is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Sturgeon Bay Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities
Average Airbnb Occupancy Rate in Sturgeon Bay
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Sturgeon Bay listing recorded a 60% average short-term rental occupancy between June, 2024 - May, 2025. The Sturgeon Bay vacation rental market has Strong seasonality, with July and June being the busiest months for Airbnb hosts.
About 2.38% of Sturgeon Bay Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Sturgeon Bay market dashboard.
About 2.38% of Sturgeon Bay Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Sturgeon Bay market dashboard.
Occupancy Rate: 60%
204 Active Listings
Starting an Airbnb in Sturgeon Bay: Short-Term Rental Regulations
Before launching an Airbnb in Sturgeon Bay, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Sturgeon Bay, the legal landscape can be complex, especially for a beginner host.
In general, Sturgeon Bay Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Sturgeon Bay vacation rental business legally compliant.
In general, Sturgeon Bay Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Sturgeon Bay vacation rental business legally compliant.
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Explore Sturgeon Bay's Airbnb Data ⟶
Most Popular Airbnbs in Sturgeon Bay
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 204 listings.
See Airbnb Statistics on All 204 Listings
Professional Airbnb Property Managers in Sturgeon Bay
You can turn your Sturgeon Bay Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Sturgeon Bay with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Sturgeon Bay with the most Airbnb properties.
| Name | Listings | Rating | Revenue |
|---|---|---|---|
| Evolve | 36934 | 4.73★ | $1,23,234 |
| Rob & Suzie | 29 | 5.0★ | $1,23,234 |
| Simple Life Rentals | 131 | 4.8★ | $1,23,234 |
| Jon | 22 | 4.7★ | $1,23,234 |
| Carrie | 13 | 5.0★ | $1,23,234 |
Find out the top Airbnb management company in Sturgeon Bay, United States for your needs.
Other short-term rental market data in Sturgeon Bay
Here is a breakdown of short-let properties in Sturgeon Bay. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Sturgeon Bay Airbnb Listings by Property Size
Sturgeon Bay Airbnb Listings by Property Type
Sturgeon Bay Airbnb Listings by Cancelation Policy Type
Sturgeon Bay Vacation Rentals by Channel
Estimate Your Potential Earnings in Sturgeon Bay with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Sturgeon Bay?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Sturgeon Bay Airbnb FAQs
How Much Can You Make on Airbnb in Sturgeon Bay, The United States?
The average Sturgeon Bay Airbnb host was able to make $39K in local currency in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Sturgeon Bay Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Sturgeon Bay?
With an ADR of $185 local currency and a median occupancy rate of 60%, short-term rentals in Sturgeon Bay can be very profitable. However, exactly how much money you can make from Airbnb in Sturgeon Bay is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Sturgeon Bay.
What Is the ROI on Airbnb in Sturgeon Bay?
The return on investment (ROI) on Airbnb properties in Sturgeon Bay depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In Sturgeon Bay, the annual Airbnb revenue is $39K in local currency . To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Sturgeon Bay?
The median Airbnb occupancy rate in Sturgeon Bay was 60% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Sturgeon Bay?
As of March 2025, there are 204 active listings on the Airbnb platform in Sturgeon Bay.