Is it profitable to do Airbnb in Zacatecas, Mexico?
What is the occupancy rate of Airbnb in Zacatecas, Mexico?
What is the average daily rate of Airbnb in Zacatecas, Mexico?
Airbnb Revenue in Zacatecas, Mexico: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Zacatecas
A typical short-term rental in Zacatecas is booked for 135 nights per year, generating a medium Airbnb occupancy rate of 37% and an average daily rate (ADR) of MXN686 ($40). In June, 2024 - May, 2025, the average annual short-term rental revenue in Zacatecas was MXN95K ($5K). As of 4th July, 2025, there are 411 active Airbnb listings in Zacatecas.
Zacatecas Airbnb Income Data Summary
Zacatecas Average Monthly Revenue
MXN7,979 ($465)
Zacatecas YoY Revenue Change
8.18%
Zacatecas Average Airbnb Occupancy Rate
37%
Zacatecas Average Daily Rate
MXN686 ($40)
Budget
Zacatecas Number of Listings
631
Small
Airbnb Seasonality in Zacatecas
Strong
Most Profitable Month for Airbnb in Zacatecas
December
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025
Zacatecas Airbnb Revenue by Month
June, 2024 - May, 2025
Low
MXN4,872
Average
MXN7,523
High
MXN10,174
Is Airbnb Profitable in Zacatecas, Mexico?
A 37% median occupancy rate is considered a risky market to do an Airbnb. There are definitely few hosts making good income, but you may struggle to get year-round bookings. We suggest you do further research on this market.
Tip! investing in a short-term rental can be highly stable and profitable. It's stable because housing has been one of the most stable asset classes. Also, when you can't do an Airbnb anymore, you can still rent it out to a long-term tenant with a lower yield. It is highly profitable because the monthly cash flow from short-term rental investment typically is double the amount of traditional rentals.
Demand by Amenities
Average Airbnb Occupancy Rate in Zacatecas
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Zacatecas listing recorded a 37% average short-term rental occupancy between June, 2024 - May, 2025. The Zacatecas vacation rental market has Strong seasonality, with December and July being the busiest months for Airbnb hosts.
About 8.35% of Zacatecas Airbnb guests are international guests, and visitors from Mexico constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Zacatecas market dashboard.
About 8.35% of Zacatecas Airbnb guests are international guests, and visitors from Mexico constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Zacatecas market dashboard.
Occupancy Rate: 37%
411 Active Listings
Starting an Airbnb in Zacatecas: Short-Term Rental Regulations
Before launching an Airbnb in Zacatecas, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Zacatecas, the legal landscape can be complex, especially for a beginner host.
In general, Zacatecas Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Zacatecas vacation rental business legally compliant.
In general, Zacatecas Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Zacatecas vacation rental business legally compliant.
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Explore Zacatecas's Airbnb Data ⟶
Most Popular Airbnbs in Zacatecas
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 411 listings.
See Airbnb Statistics on All 411 Listings
Professional Airbnb Property Managers in Zacatecas
You can turn your Zacatecas Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Zacatecas with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Zacatecas with the most Airbnb properties.
| Name | Listings | Rating | Revenue |
|---|---|---|---|
| Jorge | 14 | 3.8★ | $1,23,234 |
| Suites San Pedro | 10 | 5.0★ | $1,23,234 |
| Cynthia | 9 | 5.0★ | $1,23,234 |
| José | 7 | 5.0★ | $1,23,234 |
| Susu | 7 | 4.6★ | $1,23,234 |
Find out the top Airbnb management company in Zacatecas, Mexico for your needs.
Other short-term rental market data in Zacatecas
Here is a breakdown of short-let properties in Zacatecas. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Zacatecas Airbnb Listings by Property Size
Zacatecas Airbnb Listings by Property Type
Zacatecas Airbnb Listings by Cancelation Policy Type
Zacatecas Vacation Rentals by Channel
Estimate Your Potential Earnings in Zacatecas with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Zacatecas?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Zacatecas Airbnb FAQs
How Much Can You Make on Airbnb in Zacatecas, Mexico?
The average Zacatecas Airbnb host was able to make MXN95K ($5K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Zacatecas Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Zacatecas?
With an ADR of MXN686 ($40) and a median occupancy rate of 37%, short-term rentals in Zacatecas can be very profitable. However, exactly how much money you can make from Airbnb in Zacatecas is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Zacatecas.
What Is the ROI on Airbnb in Zacatecas?
The return on investment (ROI) on Airbnb properties in Zacatecas depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In Zacatecas, the annual Airbnb revenue is MXN95K ($5K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Zacatecas?
The median Airbnb occupancy rate in Zacatecas was 37% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Zacatecas?
As of March 2025, there are 411 active listings on the Airbnb platform in Zacatecas.