Best Airbnb Markets New Jersey, The United States in 2025

Based on our data, this page shows the top Airbnb locations to invest in New Jersey, The United States with key statistics and information, like short-term rental regulations, number of listings, occupancy rate, average daily rate, and annual revenue. This allows you to discover the most profitable cities to invest in, buy, and own Airbnb rental properties in New Jersey, The United States.

Why Invest in Airbnb New Jersey, The United States in 2025?

In recent years, New Jersey, The United States has emerged as one of the best locations for investing in short-term rentals thanks to its popular tourist attractions, thriving business activities, growing digital nomad presence, and vibrant cities like Ocean city, Sussex and Carteret. With millions of international visitors coming each year, the demand for vacation rental accommodations is growing, making Airbnb New Jersey, The United States a lucrative option for both local and foreign investors.

Due to strong demand from travelers, New Jersey, The United States offers competitive average daily rates (ADR), healthy occupancy rates, and attractive revenue potential in the best Airbnb markets. Whether you’re looking to start your first Airbnb business with a modest budget or to add a luxury short-term rental property to your portfolio, New Jersey, The United States has a profitable location to meet your budget and aspirations as an investor.

Note on Methodology: The Airbtics Market Score indicates how attractive a location is for investing in an Airbnb rental property. We determine this score based on the following criteria:

  1. Short-term rental yield: The ratio between annual revenue and property price, as a percentage. Locations with higher Airbnb rental yield score better.
  2. Short-term rental regulations: How STR-friendly the local Airbnb rules and laws are. Markets with more lenient regulations get a higher score.
  3. Market size: The number of Airbnb listings. Larger vacation rental markets get a higher score as it is easier for investors to buy and sell properties.
  4. Growth: How fast the market is becoming saturated. Priority is given to markets that are already developed but are not approaching saturation yet.
  5. Seasonality: To what degree Airbnb performance is affected by seasonality. Less seasonal impact is preferred as investors can enjoy a more stable short-term rental performance throughout the year.

Based on this methodology, the best places to buy Airbnb in New Jersey, The United States are:



Learn more about how we collect the data and accuracy



Top 7 The United States Cities for Airbnb in 2025

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Sussex
Lenient
3,00450%$268$50,13512.3%34.5%
2Newark
Lenient
2,01356%$97$20,62712.3%34.5%
3Carteret
Lenient
1,73352%$223$43,37512.3%34.5%
4Jersey city
Lenient
1,57674%$156$43,03612.3%34.5%
5Atlantic city
Lenient
98546%$184$32,54412.3%34.5%
6Ocean city
Lenient
62255%$291$59,46812.3%34.5%
7Somerset
Lenient
39156%$186$38,71812.3%34.5%

Find the Best Airbnb Markets with Our Interactive Tool

Use our interactive Market Explorer to find the best places to start an Airbnb in COUNTRY. Compare multiple markets side by side, apply filters like regulations, budget (property or rent prices), and market size, and even export the results to Excel.

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Best Cities for Airbnb in The United States by Budget

Affordable & Mid-Range Airbnb Markets: $500,000 & Below

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Sussex
Lenient
3,00450%$268$50,13512.3%34.5%
2Atlantic city
Lenient
98546%$184$32,54412.3%34.5%
3Carteret
Lenient
1,73352%$223$43,37512.3%34.5%
4Newark
Lenient
2,01356%$97$20,62712.3%34.5%
5Somerset
Lenient
39156%$186$38,71812.3%34.5%
6Ocean city
Lenient
62255%$291$59,46812.3%34.5%

Premium & Luxury Airbnb Markets: $500,000 & Above

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Jersey city
Lenient
1,57674%$156$43,03612.3%34.5%

Emerging vs Established Airbnb Markets in The United States

Top 6 Emerging Short-Term Rental Markets in The United States

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Jersey city
Lenient
1,57674%$156$43,03612.3%34.5%
2Ocean city
Lenient
62255%$291$59,46812.3%34.5%
3Somerset
Lenient
39156%$186$38,71812.3%34.5%
4Carteret
Lenient
1,73352%$223$43,37512.3%34.5%
5Sussex
Lenient
3,00450%$268$50,13512.3%34.5%
6Newark
Lenient
2,01356%$97$20,62712.3%34.5%

Top Established Short-Term Rental Markets in The United States

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Sussex
Lenient
3,00450%$268$50,13512.3%34.5%

5 Best Places for Airbnb Arbitrage in The United States

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Sussex
Lenient
3,00450%$268$50,13512.3%34.5%
2Atlantic city
Lenient
98546%$184$32,54412.3%34.5%
3Carteret
Lenient
1,73352%$223$43,37512.3%34.5%
4Somerset
Lenient
39156%$186$38,71812.3%34.5%
5Jersey city
Lenient
1,57674%$156$43,03612.3%34.5%


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