Best Airbnb Markets Indonesia in 2025

Based on our data, this page shows the top Airbnb locations to invest in Indonesia with key statistics and information, like short-term rental regulations, number of listings, occupancy rate, average daily rate, and annual revenue. This allows you to discover the most profitable cities to invest in, buy, and own Airbnb rental properties in Indonesia.

Why Invest in Airbnb Indonesia in 2025?

In recent years, Indonesia has emerged as one of the best locations for investing in short-term rentals thanks to its popular tourist attractions, thriving business activities, growing digital nomad presence, and vibrant cities like Bali, Southjakarta and Jakarta. With millions of international visitors coming each year, the demand for vacation rental accommodations is growing, making Airbnb Indonesia a lucrative option for both local and foreign investors.

Due to strong demand from travelers, Indonesia offers competitive average daily rates (ADR), healthy occupancy rates, and attractive revenue potential in the best Airbnb markets. Whether you’re looking to start your first Airbnb business with a modest budget or to add a luxury short-term rental property to your portfolio, Indonesia has a profitable location to meet your budget and aspirations as an investor.

Note on Methodology: The Airbtics Market Score indicates how attractive a location is for investing in an Airbnb rental property. We determine this score based on the following criteria:

Short-term rental yield: The ratio between annual revenue and property price, as a percentage. Locations with higher Airbnb rental yield score better.
Short-term rental regulations: How STR-friendly the local Airbnb rules and laws are. Markets with more lenient regulations get a higher score.
Market size: The number of Airbnb listings. Larger vacation rental markets get a higher score as it is easier for investors to buy and sell properties.
Growth: How fast the market is becoming saturated. Priority is given to markets that are already developed but are not approaching saturation yet.
Seasonality: To what degree Airbnb performance is affected by seasonality. Less seasonal impact is preferred as investors can enjoy a more stable short-term rental performance throughout the year.

Based on this methodology, the best places to buy Airbnb in Indonesia are:

Learn more about how we collect the data and accuracy

Top 6 Indonesia Cities for Airbnb in 2025

Position	Market Name	Regulation	No of Listings	Avg. Occupancy Rate	Avg. Daily Rate	Revenue	Short-term Rental Yield	Rent Gap
1	Bali	Lenient	39,143	64%	IDR1,542,662	IDR364,068,291	12.3%	34.5%
2	Jakarta	Lenient	3,697	50%	IDR617,064	IDR114,952,695	12.3%	34.5%
3	Southjakarta	Lenient	1,374	54%	IDR763,211	IDR153,389,343	12.3%	34.5%
4	Westjakarta	Lenient	919	48%	IDR552,110	IDR99,071,393	12.3%	34.5%
5	Yogyakarta	Lenient	623	38%	IDR714,496	IDR100,662,771	12.3%	34.5%
6	Lombok	Lenient	116	26%	IDR487,156	IDR47,790,052	12.3%	34.5%

Find the Best Airbnb Markets with Our Interactive Tool

Use our interactive Market Explorer to find the best places to start an Airbnb in COUNTRY. Compare multiple markets side by side, apply filters like regulations, budget (property or rent prices), and market size, and even export the results to Excel.

Explore Interactive Tool

Best Cities for Airbnb in Indonesia by Budget

Affordable & Mid-Range Airbnb Markets: $500,000 & Below

Position	Market Name	Regulation	No of Listings	Avg. Occupancy Rate	Avg. Daily Rate	Revenue	Short-term Rental Yield	Rent Gap
1	Lombok	Lenient	116	26%	IDR487,156	IDR47,790,052	12.3%	34.5%
2	Yogyakarta	Lenient	623	38%	IDR714,496	IDR100,662,771	12.3%	34.5%
3	Westjakarta	Lenient	919	48%	IDR552,110	IDR99,071,393	12.3%	34.5%
4	Jakarta	Lenient	3,697	50%	IDR617,064	IDR114,952,695	12.3%	34.5%
5	Southjakarta	Lenient	1,374	54%	IDR763,211	IDR153,389,343	12.3%	34.5%
6	Bali	Lenient	39,143	64%	IDR1,542,662	IDR364,068,291	12.3%	34.5%

Emerging vs Established Airbnb Markets in Indonesia

Top 6 Emerging Short-Term Rental Markets in Indonesia

Position	Market Name	Regulation	No of Listings	Avg. Occupancy Rate	Avg. Daily Rate	Revenue	Short-term Rental Yield	Rent Gap
1	Lombok	Lenient	116	26%	IDR487,156	IDR47,790,052	12.3%	34.5%
2	Westjakarta	Lenient	919	48%	IDR552,110	IDR99,071,393	12.3%	34.5%
3	Jakarta	Lenient	3,697	50%	IDR617,064	IDR114,952,695	12.3%	34.5%
4	Bali	Lenient	39,143	64%	IDR1,542,662	IDR364,068,291	12.3%	34.5%
5	Southjakarta	Lenient	1,374	54%	IDR763,211	IDR153,389,343	12.3%	34.5%
6	Yogyakarta	Lenient	623	38%	IDR714,496	IDR100,662,771	12.3%	34.5%

Top Established Short-Term Rental Markets in Indonesia

Position	Market Name	Regulation	No of Listings	Avg. Occupancy Rate	Avg. Daily Rate	Revenue	Short-term Rental Yield	Rent Gap
1	Jakarta	Lenient	3,697	50%	IDR617,064	IDR114,952,695	12.3%	34.5%
2	Bali	Lenient	39,143	64%	IDR1,542,662	IDR364,068,291	12.3%	34.5%

6 Best Places for Airbnb Arbitrage in Indonesia

Position	Market Name	Regulation	No of Listings	Avg. Occupancy Rate	Avg. Daily Rate	Revenue	Short-term Rental Yield	Rent Gap
1	Bali	Lenient	39,143	64%	IDR1,542,662	IDR364,068,291	12.3%	34.5%
2	Yogyakarta	Lenient	623	38%	IDR714,496	IDR100,662,771	12.3%	34.5%
3	Southjakarta	Lenient	1,374	54%	IDR763,211	IDR153,389,343	12.3%	34.5%
4	Westjakarta	Lenient	919	48%	IDR552,110	IDR99,071,393	12.3%	34.5%
5	Jakarta	Lenient	3,697	50%	IDR617,064	IDR114,952,695	12.3%	34.5%
6	Lombok	Lenient	116	26%	IDR487,156	IDR47,790,052	12.3%	34.5%

For short-term rental market analysis, visit our Airbnb Analytics app.

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