Is it profitable to do Airbnb in Santa María Huatulco, Mexico?

What is the occupancy rate of Airbnb in Santa María Huatulco, Mexico?

What is the average daily rate of Airbnb in Santa María Huatulco, Mexico?

Airbnb Revenue in Santa María Huatulco, Mexico: 2025 Short-Term Rental Data & Insights

Average Airbnb Revenue in Santa María Huatulco

A typical short-term rental in Santa María Huatulco is booked for 168 nights per year, generating a medium Airbnb occupancy rate of 46% and an average daily rate (ADR) of MXN1,475 ($86). In June, 2024 - May, 2025, the average annual short-term rental revenue in Santa María Huatulco was MXN258K ($15K). As of 4th July, 2025, there are 1,360 active Airbnb listings in Santa María Huatulco.

Santa María Huatulco Airbnb Income Data Summary

Santa María Huatulco Average Monthly Revenue
MXN21,552 ($1,256)
Santa María Huatulco YoY Revenue Change
6.49%
Santa María Huatulco Average Airbnb Occupancy Rate
46%
Santa María Huatulco Average Daily Rate
MXN1,475 ($86)
Budget
Santa María Huatulco Number of Listings
1,758
Medium
Airbnb Seasonality in Santa María Huatulco
Strong
Most Profitable Month for Airbnb in Santa María Huatulco
December
Airbnb Laws in Santa María Huatulco
Lenient
Learn More >
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025

Santa María Huatulco Airbnb Revenue by Month

June, 2024 - May, 2025
Low
MXN13,618
Average
MXN20,863
High
MXN28,055



Is Airbnb Profitable in Santa María Huatulco, Mexico?

A 46% median occupancy rate is considered a risky market to do an Airbnb. There are definitely few hosts making good income, but you may struggle to get year-round bookings. We suggest you do further research on this market.
Tip! investing in a short-term rental can be highly stable and profitable. It's stable because housing has been one of the most stable asset classes. Also, when you can't do an Airbnb anymore, you can still rent it out to a long-term tenant with a lower yield. It is highly profitable because the monthly cash flow from short-term rental investment typically is double the amount of traditional rentals.
Demand by Amenities

Average Airbnb Occupancy Rate in Santa María Huatulco

You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Santa María Huatulco listing recorded a 46% average short-term rental occupancy between June, 2024 - May, 2025. The Santa María Huatulco vacation rental market has Strong seasonality, with December and July being the busiest months for Airbnb hosts.

About 35.19% of Santa María Huatulco Airbnb guests are international guests, and visitors from Mexico constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.

On the graph below, you can see the occupancy rate distribution per number of listings.

To view the distribution of average daily rates and annual revenue, refer to our Santa María Huatulco market dashboard.
Occupancy Rate: 46%
1,360 Active Listings

Starting an Airbnb in Santa María Huatulco: Short-Term Rental Regulations

Before launching an Airbnb in Santa María Huatulco, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Santa María Huatulco, the legal landscape can be complex, especially for a beginner host.

In general, Santa María Huatulco Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Santa María Huatulco vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Santa María Huatulco's Airbnb Data
market map image

Most Popular Airbnbs in Santa María Huatulco

Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 1,360 listings.
listing_image
Entire home & 2 Bed
⭐5.0 (9)
Villa Sirena Pacifica … Bienvenue au paradis
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
MXN3,105
Daily Rate
View Listing
listing_image
Entire home & 3 Bed
⭐5.0 (14)
Oceanfront Condo + Rooftop Bar & Beach Access
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
MXN5,216
Daily Rate
View Listing
listing_image
Entire home & 6+ Bed
⭐5.0 (26)
Increíbles villas con alberca en Huatulco, Oaxaca
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
MXN8,974
Daily Rate
View Listing
listing_image
Private room & 1 Bed
⭐5.0 (45)
Habitación privada Mar a 10min de la playa
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
MXN394
Daily Rate
View Listing
listing_image
Entire home & 3 Bed
⭐5.0 (221)
VILLA DEL MAR Climatizada, Alberca, Cerca la Playa
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
MXN2,574
Daily Rate
View Listing
listing_image
Entire home & 4 Bed
⭐5.0 (86)
Casa Santa Cruz 4 bdrm house-Pool & walk to Beach!
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
MXN4,770
Daily Rate
View Listing
See Airbnb Statistics on All 1,360 Listings

Professional Airbnb Property Managers in Santa María Huatulco

You can turn your Santa María Huatulco Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Santa María Huatulco with the most Airbnb properties.
NameListingsRatingRevenue
HostPal2324.7$1,23,234
My Huatulco Vacation534.7$1,23,234
Jorge204.5$1,23,234
Jesus95.0$1,23,234
Anajulia94.7$1,23,234

Other short-term rental market data in Santa María Huatulco

Here is a breakdown of short-let properties in Santa María Huatulco. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Santa María Huatulco Airbnb Listings by Property Size


Santa María Huatulco Airbnb Listings by Property Type
Santa María Huatulco Airbnb Listings by Cancelation Policy Type


Santa María Huatulco Vacation Rentals by Channel

Estimate Your Potential Earnings in Santa María Huatulco with the Airbtics Airbnb Calculator

Ready to start looking for the most profitable Airbnb investment opportunities in Santa María Huatulco?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.

Santa María Huatulco Airbnb FAQs

How Much Can You Make on Airbnb in Santa María Huatulco, Mexico?

The average Santa María Huatulco Airbnb host was able to make MXN258K ($15K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Santa María Huatulco Airbnb data to see how different factors affect revenue and estimate your potential income.

How Profitable Is Airbnb in Santa María Huatulco?

With an ADR of MXN1,475 ($86) and a median occupancy rate of 46%, short-term rentals in Santa María Huatulco can be very profitable. However, exactly how much money you can make from Airbnb in Santa María Huatulco is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Santa María Huatulco.

What Is the ROI on Airbnb in Santa María Huatulco?

The return on investment (ROI) on Airbnb properties in Santa María Huatulco depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.
In Santa María Huatulco, the annual Airbnb revenue is MXN258K ($15K). To estimate your ROI, compare this income against your property's purchase price and operating expenses.
Our Airbnb calculator can help you run the numbers based on your investment and strategy.

What Is the Average Occupancy Rate for Airbnb in Santa María Huatulco?

The median Airbnb occupancy rate in Santa María Huatulco was 46% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

How Many Airbnbs Are There in Santa María Huatulco?

As of March 2025, there are 1,360 active listings on the Airbnb platform in Santa María Huatulco.