Best Airbnb Markets Latin America

Based on data from Airbtics, this page shows the largest Airbnb markets with key statistics like regulations, average occupancy rate and daily rate. This allows you to discover the most profitable locations to buy, own or invest in rental properties.

Top 50 Largest Airbnb Markets in Latin America
Updated May, 2025

The occupancy rate, daily rate, and revenue are averages from the last twelve months, starting from the last updated period. Methodology for Airbtics Market Score: The Airbtics Market Score indicates how attractive a location is for Airbnb investment. The primary criterion is short-term rental yield, which is the percentage of revenue relative to property price. The second criterion is regulation, with markets that have STR-friendly rules receiving a higher score. The remaining three criteria are:

  1. Market size (larger markets score higher due to the ease of acquiring and selling properties)
  2. Growth (whether the market is becoming saturated)
  3. Seasonality (less seasonality is preferred)
Learn more about how we collect the data and accuracy

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1 Buenos aires
lenient
31,64466%$39$9,61112.3%34.5%
2 Rio de janeiro
lenient
31,34060%$65$14,59512.3%34.5%
3 Sao paulo
lenient
31,02862%$41$9,72812.3%34.5%
4 Mexico city
lenient
24,35268%$58$14,68412.3%34.5%
5 Florianpolis
lenient
19,95057%$65$13,79612.3%34.5%
6 Lima
lenient
15,36955%$41$8,47312.3%34.5%
7 Medellin
strict
15,20062%$46$10,64112.3%34.5%
8 Bogota
strict
13,16855%$32$6,60012.3%34.5%
9 Ubatuba
lenient
12,34146%$65$11,18412.3%34.5%
10 Playa del carmen
lenient
10,67559%$69$15,11112.3%34.5%
11 Santiago de chille
lenient
10,65364%$47$11,34312.3%34.5%
12 Cartagena
strict
9,44957%$82$17,31212.3%34.5%
13 Guanajuato city
lenient
9,29856%$45$9,47112.3%34.5%
14 Guarujá
lenient
8,92438%$79$11,29712.3%34.5%
15 Tulum
lenient
8,54649%$79$14,36912.3%34.5%
16 Puerto vallarta
lenient
7,69660%$111$24,55412.3%34.5%
17 Bahia de banderas
lenient
7,33653%$133$25,99512.3%34.5%
18 Cancun
lenient
7,30159%$62$13,65212.3%34.5%
19 Cabo frio
lenient
6,85541%$60$9,27612.3%34.5%
20 São sebastião
lenient
6,74740%$122$18,20212.3%34.5%
21 Salvador de bahia
lenient
6,73354%$44$8,93612.3%34.5%
22 Nuevo león
lenient
6,55653%$52$10,35312.3%34.5%
23 Mazatlan
lenient
6,28439%$89$12,85812.3%34.5%
24 Brasilia
lenient
5,76564%$36$8,67012.3%34.5%
25 Brasília
lenient
5,76364%$36$8,67012.3%34.5%
26 Mérida
lenient
5,69656%$50$10,48412.3%34.5%
27 Guadalajara
lenient
5,64257%$44$9,42712.3%34.5%
28 Balneário camboriú
lenient
5,39052%$74$14,40512.3%34.5%
29 San juan
lenient
5,30871%$134$35,55112.3%34.5%
30 Santa marta co
strict
5,27947%$59$10,29112.3%34.5%
31 Acapulco
lenient
5,22437%$103$14,18012.3%34.5%
32 Bertioga
lenient
5,19642%$141$22,04412.3%34.5%
33 Punta cana - caribers
lenient
5,18749%$112$20,43112.3%34.5%
34 Santo domingo
lenient
5,15753%$64$12,71112.3%34.5%
35 Curitiba
lenient
5,14064%$30$7,35812.3%34.5%
36 Havana
lenient
5,00250%$40$7,40812.3%34.5%
37 Armação dos búzios
lenient
4,83347%$101$17,67812.3%34.5%
38 Miraflores
lenient
4,72065%$47$11,41512.3%34.5%
39 Cali
strict
4,51648%$31$5,56612.3%34.5%
40 Quito
lenient
4,41842%$36$5,73512.3%34.5%
41 Ipojuca
lenient
4,40648%$69$12,32312.3%34.5%
42 Oaxaca de juárez
lenient
4,33346%$51$8,72512.3%34.5%
43 San carlos de bariloche
lenient
4,28557%$65$13,66712.3%34.5%
44 Aruba
lenient
4,14876%$178$50,12712.3%34.5%
45 Porto seguro
lenient
4,03244%$76$12,44612.3%34.5%
46 João pessoa
lenient
4,01456%$41$8,60012.3%34.5%
47 Cusco
lenient
3,99553%$29$5,72012.3%34.5%
48 Campos do jordão
lenient
3,80937%$96$13,32512.3%34.5%
49 Miguel hidalgo
lenient
3,79669%$77$19,74312.3%34.5%
50 Gramado
lenient
3,68037%$66$9,18612.3%34.5%


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  2. For short-term rental market analysis, visit our Airbnb Analytics app.