What Is RevPAR ?
RevPAR, or Revenue per Available Rental, is a key performance
metric in the hospitality industry in general and the short-term rental business in specific which
measures how effectively a property generates revenue.
It combines the average daily rate (ADR) and the occupancy rate to
provide a comprehensive picture of revenue performance across both booked and unbooked nights.
RevPAR Definition
RevPAR is defined as a property’s revenue per available rental. RevPAR is calculated by dividing
revenue by the number of available listings. Alternatively, it can also be calculated by multiplying
the average daily rate (ADR) by the occupancy rate.
Why Is RevPAR Important?: Understanding Revenue per Available Rental
RevPAR is one of the most important performance metrics for Airbnb investors, hosts, and managers as
it reflects the overall income potential of a property. As the revenue per available rental
incorporates the average daily rate and the occupancy rate, it accounts for both pricing and
vacancy, giving a more complete understanding of STR performance.
By tracking RevPAR, you can:
- Compare properties of different sizes and locations to choose the most
profitable investment opportunity.
- Identify trends in demand and pricing in the local market to adjust your
revenue management strategy.
- Make smart pricing and marketing decisions.
- Benchmark your property against competitors in the area.
With tools like Airbtics’ RevPAR calculator, you can easily and quickly calculate revenue per
available rental to find opportunities to increase your Airbnb revenue and ROI.
What Is a Good RevPAR?
There isn’t a single, universal number that qualifies as a good RevPAR. A good revenue per available
rental value depends on multiple factors including:
- Market and sub-market
- Property type and size
- Amenities
- Target guest persona
- Seasonality
Generally speaking, a higher RevPAR indicates better short-term rental performance
as you are able to make more money per single rental. However, what’s considered good varies widely.
For example, a RevPAR of $100-$120 might be considered excellent in a suburban market, while it is
insufficient to yield strong returns in a hot, urban market, where the average RevPAR might exceed
$200.
To determine if your RevPAR is good, you should:
- Compare your performance to averages in the local market using the Airbtics’ RevPAR
calculator
- Benchmark by property type and number of rooms
- Track and analyze seasonal trends to set realistic expectations
Ultimately, a good RevPAR is one that exceeds the market averages, grows steadily over time, covers
your operating costs, aligns with your investment goals, and provides strong ROI.
How to Calculate RevPAR
To calculate RevPAR for a portfolio or a market, you have to go through the following steps:
- Calculate the total revenue over the time period under investigation (week, month, or year).
- Calculate the total number of listings available over the studied time period.
- Divide the total revenue by the number of listings.
Calculating the RevPAR of a single property is done by following these steps:
- Calculate the average daily rate (ADR).
- Calculate the Airbnb occupancy rate.
- Multiply the ADR by the occupancy rate.
RevPAR Formula
The formula used to calculate RevPAR for a portfolio or a market is:
RevPAR = Total Revenue / Total Number of Listings Available
The RevPAR formula for a single property is:
RevPAR = ADR x Occupancy Rate
While the RevPAR calculation formula includes only a couple of variables, it is not always easy to
calculate. You need to have access to solid, reliable short-term rental data to be able to calculate
total average daily rate and occupancy accurately. To simplify the process and make results highly
accurate, use a RevPAR calculator.
RevPAR Calculation Example
To gain a better understanding of the RevPAR formula, let’s take a look at a specific real-life
example.
A vacation rental is listed for 25 nights per month and earns a revenue of $5,000.
Applying the first RevPAR formula:
RevPAR = $5,000/25 = $200
The same property has an average nightly price of $250 and an occupancy rate of 80%.
Using the second RevPAR formula:
RevPAR = $250 x 80% = $200
In both cases, the RevPAR is $200, which means that the host made $200 per night over the course of
the month, whether booked or not.
Why Airbtics Has the Best RevPAR Calculator Worldwide
Airbtics offers a comprehensive Airbnb calculator that also pairs as a RevPAR calculator. This is a
must-have tool for STR investors, hosts, and property managers as it eliminates guessing and
error-prone Excel spreadsheets from vacation rental analysis and investment.
Instead, Airbtics’ RevPAR calculator provides instant, reliable estimates of:
- RevPAR
- ADR
- Occupancy rate
- Revenue
- Net operating expenses
- Net operating income (NOI)
- Cash flow
- Breakeven analysis
- Mortgage calculations
- Seasonality impact
- Airbnb rules and
regulations
- Short-term rental comps
- Airbnb rental arbitrage opportunities
How Does the #1 RevPAR Calculator Work?
Using the Airbtics’ RevPAR calculator to quickly and accurately forecast the
performance of any market and property is easy.
Just follow these steps:
- Enter an address anywhere around the globe.
- Enter the number of bedrooms and bathrooms.
- Mark whether the property has a pool or not.
As soon as you provide this info, our calculator will return a comprehensive short-term
rental property analysis based on the performance of similar listings in the area. The
more details that you provide, the more accurate the analysis.
Our RevPAR calculator offers highly accurate and trustworthy predictions about a property’s expected
performance before you even buy it. This allows you to make profitable vacation rental investment
decisions with less manual effort.
Benefits of Using Airbtics’ RevPAR Calculator
The Airbtics’ RevPAR calculator gives investors, hosts, and Airbnb managers a fast and reliable way
to evaluate rental performance without spreadsheets and guesswork.
Here’s why this tool is an absolute game-changer:
- Instant, accurate RevPAR insights: Get real-time RevPAR values based on
actual vacation rental data to find the best Airbnb markets and properties.
- Market-level benchmarking: Compare your listing’s RevPAR to comps to see
how you do and where you need to improve.
- Smarter pricing and marketing strategy: Understand whether RevPAR is low
because of suboptimal pricing, high vacancy, or both. Adjust your pricing and marketing to
boost revenue and overall performance.
- Location-specific data: Perform investment property analysis based on
localized data for accurate estimates.
- User-friendly interface: Access clear visualizations, heatmaps, and
downloadable reports to simplify complex data for money-making Airbnb investments.
How to Improve the RevPAR of Your STR Business
The RevPAR is not set in stone. There are many things a host or property manager can do to
increase their revenue per available rental.
Here are practical tips to boost performance:
- Invest smartly: First off, start by selecting a profitable Airbnb market
and a property with a strong revenue potential. Use proven tools like Airbtics to find the
best opportunities for savvy short-term rental property investors.
- Make your property competitive: Furnish your rental in line with local
trends. Add Airbnb amenities that are in high demand.
- List on multiple channels: Don’t limit yourself to Airbnb only. List your
property on Vrbo and other popular and niche vacation rental websites.
- Optimize your listing: Work on channel-specific SEO strategies. Come up
with a catchy listing title. Write a compelling description. Add high-quality photos showing
the interior and exterior. Highlight amenities. Add house rules. Use a flexible cancellation
policy.
- Apply dynamic pricing: Use a dynamic pricing tool, such as PriceLabs or
Beyond.
- Offer promos and discounts: Consider adding discounted rates for
last-minute reservations and extended stays.
- Monitor market trends: Continue tracking market and comps performance
even after buying your property. Have proactive - rather than reactive - pricing, marketing,
and management strategies.
Maximize Your Vacation Rental’s Revenue Potential with the Airbtics
Calculator
RevPAR is one of the many metrics that you need to take into consideration for a successful, profitable
short-term rental property investment. However, finding the best Airbnb investment opportunity doesn’t
need to take months of research and analysis. With the Airbtics’ RevPAR calculator, top vacation rental
investments are just a few clicks away.