Airbnb Revenue in Helsinki: 2026 Short-Term Rental Data & Insights

Use real short-term rental data to evaluate revenue potential, occupancy rates, and the best investment areas in Helsinki.
Map of Helsinki

Helsinki market summaryⓘ

Key indicators as of August 2026

Metric Market 1Y Change 3Y Change
Revenue €26K/yr +0.4% +12.7%
Occupancy Rate 72% -5.3% -5.3%
Nightly Rate €97 +5.0% +18.0%
Active Listings 2,642 +40.7% +91.4%
Regulations Lenient – –
Source: Airbtics
Last updated: 16th October, 2026

Is Airbnb Profitable in Helsinki?

How the market grade works

A typical short-term rental in Helsinki has a median revenue of €26K in September, 2025 - August 2026, with 2,642 active listings and an occupancy rate of 72%.

Short-term rentals combine two key benefits of real estate investing: long-term property appreciation and relatively high rental yields.

Our market investability grade evaluates how attractive a city is for short-term rental investors. The score is based on factors such as short-term rental yields and year-over-year market trends, compared with other similar markets.

This grade is designed specifically for short-term rental investors looking to evaluate market opportunities.

Helsinki market overview

D
Challenging

Low margins, higher risk for starting an Airbnb.

Why grade D

Helsinki ranks in the bottom % for short-term rental yield and the bottom % for year-over-year revenue growth.

Regulation

Lenient regulationsLess than 1% of listings show a short-term rental license.

Compared to other markets in Northern Europe: bottom % for revenue, bottom % for ADR, and top % for occupancy.

—YieldGrowth—Demand— Unlock percentiles

Percentile rank vs other Northern Europe markets

To see the top yield, demand, or growth markets in Northern Europe, go to Market Explorer.

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Helsinki Airbnb Market: Key Takeaways

Occupancy

72%

-5.3% 1Y

ADR

€97

+5.0% 1Y

Revenue

€26K/yr

+0.4% 1Y

Listings

2,642

+40.7% 1Y

12-Month Seasonality

Seasonality is high; demand peaks in Aug and is weakest in Jan.

vs. market average (Sep 2025 – Aug 2026)

Which Property Types Perform Best?

Studios achieve the highest occupancy rate in Helsinki, at 72%.

When it comes to property types, the size of the property is usually the biggest factor. This is most commonly represented by the number of bedrooms. In some cases, the number of beds or bathrooms can matter too, but across most markets bedroom count explains demand the best.

The next important factor is amenities. Pools are often the most impactful, followed by views, outdoor space (balcony or terrace), and hot tubs. Depending on the type of guest a property targets, practical amenities such as kitchens, laundry, or parking can also play an important role — especially for longer stays.

Below is how occupancy rates vary by number of bedrooms in Helsinki.

Looking at property size together with pricing segments (budget / mid-scale / luxury) often reveals what guests are actually looking for in a market. In some markets demand concentrates on large but affordable homes, while in others smaller luxury listings perform better.

Full property type and pricing data is available in the Airbtics app.

When Are Airbnb Listings Most Occupied in Helsinki?

Short-term rental occupancy can vary significantly depending on seasonality, day of the week, and major events. Looking at daily data helps reveal these patterns and shows when demand is strongest in a market.

The chart below shows the daily Airbnb occupancy rate in Helsinki, representing the percentage of listings that were booked on each day.

Inside the Airbtics platform, you can explore nearly five years of historical daily occupancy data, starting from July 2021.

Top International Guest Origin Germany 🇩🇪
International Guest 61.5%

Who Operates Short-Term Rentals in Helsinki?

Professional Hosts Airbnb

  • ⁨2ndhomes⁩43 listings · 4.3 ★★★★☆
  • Roost32 listings · 4.7 ★★★★★
  • Kotimaailma25 listings · 4.2 ★★★★☆
  • Rest24 listings · 4.7 ★★★★★
  • Joona19 listings · 4.6 ★★★★★
See top Airbnb Management Companies in Helsinki

Hotels Booking.com

Boutique Hotels (5–30 rooms) 9
Large Hotels (30+ rooms) 87

Explore Nearby Markets

Comparing Helsinki with nearby markets helps put its performance in context. Some neighboring markets offer higher yields or lower entry prices within a short drive.

Learn How to Analyze Airbnb Markets

Want to go deeper than this report? This free tutorial walks you through how to evaluate a short-term rental market step by step, from reading occupancy and revenue data to picking the right property type and location.

Watch more tutorials on our YouTube channel →

Helsinki Airbnb FAQs

  • How Much Can You Make on Airbnb in Helsinki?

    The average Helsinki Airbnb host was able to make €26K ($28K) in September, 2025 - August 2026. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Helsinki Airbnb data to see how different factors affect revenue and estimate your potential income.

  • How Profitable Is Airbnb in Helsinki?

    With an ADR of €97 ($105) and a median occupancy rate of 72%, short-term rentals in Helsinki can be very profitable. However, exactly how much money you can make from Airbnb in Helsinki is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Helsinki.

  • What Is the ROI on Airbnb in Helsinki?

    The return on investment (ROI) on Airbnb properties in Helsinki depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy. In Helsinki, the annual Airbnb revenue is €26K ($28K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.

  • What Is the Average Occupancy Rate for Airbnb in Helsinki?

    The median Airbnb occupancy rate in Helsinki was 72% in September, 2025 - August 2026. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

  • How Many Airbnbs Are There in Helsinki?

    As of 16th October, 2026, there are 2,642 active listings on the Airbnb platform in Helsinki.

Listing-Level Airbnb Data You Can Trace

Explore individual Airbnb listings in Helsinki with historical revenue, occupancy and nightly rates, then look at the evidence behind those estimates. Airbtics lets you inspect weekly calendar snapshots showing which nights were open or unavailable and the prices recorded, so you can assess the assumptions behind the numbers. Compare similar properties and build your investment case on data you can trace.

Airbnb listing page in Airbtics: revenue, occupancy, nightly rate, and a monthly occupancy chart
Listing overview: revenue, occupancy, nightly rate, and monthly performance, traced from weekly calendar snapshots of which nights were open or unavailable and the prices recorded.
Airbnb listing page in Airbtics: forward booking calendar, length of stay, and host insights
Booking details and host insights for the same listing.
Explore listing-level data in Helsinki