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Best Airbnb Markets in Northern Europe (2026)

Based on Airbtics data from January 2025 to December 2025, this page shows the top Airbnb locations to invest in Northern Europe with key statistics and information, like short-term rental regulations, number of listings, occupancy rate, average daily rate, and annual revenue. This allows you to discover the most profitable cities to invest in, buy, and own Airbnb rental properties in Northern Europe.

The Airbtics Market Score indicates how attractive a location is for investing in an Airbnb rental property. We determine this score based on the following criteria:

  1. Short-term rental yield: The ratio between annual revenue and property price, as a percentage. Locations with higher Airbnb rental yield score better.
  2. Short-term rental regulations: How STR-friendly the local Airbnb rules and laws are. Markets with more lenient regulations get a higher score.
  3. Market size: The number of Airbnb listings. Larger vacation rental markets get a higher score as it is easier for investors to buy and sell properties.
  4. Growth: How fast the market is becoming saturated. Priority is given to markets that are already developed but are not approaching saturation yet.
  5. Seasonality: To what degree Airbnb performance is affected by seasonality. Less seasonal impact is preferred as investors can enjoy a more stable short-term rental performance throughout the year.
Learn more about how we collect the data and accuracy

Last updated: February, 2026

Northern Europe Short-Term Rental Market Overview (Full-Year 2025 Analysis)

National averages across all Northern Europe markets
Average Occupancy Rate i
63.76%
Average Annual Revenue i
$38,334
Average Daily Rate (ADR) i
$160
YoY Supply Growth i
23.22%
YoY Revenue Change i
11.16%

Top 96 Northern Europe Cities for Airbnb in 2026

Position Market Grade Market Name Regulation No of Listings Avg. Occupancy Rate Avg. Daily Rate Revenue Short-term Rental Yield Rent Gap
1DLondon
Lenient
49,16674%$190$51,94912.3%34.5%
2BCornwall
Lenient
12,88362%$175$40,17012.3%34.5%
3CCopenhagen
Lenient
9,14781%$195$58,05812.3%34.5%
4COslo
Lenient
6,50471%$137$35,96412.3%34.5%
5D+Stockholm
Lenient
6,15364%$142$33,80112.3%34.5%
6B+Scottish highlands
Lenient
6,03575%$189$52,18012.3%34.5%
7ACity of edinburgh
Lenient
4,80984%$226$70,01812.3%34.5%
8D+Dorset
Lenient
3,94763%$178$41,54312.3%34.5%
9CDublin
Lenient
3,85877%$174$49,38912.3%34.5%
10BGwynedd
Lenient
3,69664%$176$41,79812.3%34.5%
11B+Pembrokeshire
Lenient
3,40063%$171$39,89112.3%34.5%
12C+Sunnmøre og nordmøre
Lenient
3,35252%$150$29,01012.3%34.5%
13C+South lakeland
Lenient
3,17563%$211$49,27512.3%34.5%
14D+Brighton and hove
Lenient
3,03664%$166$39,53412.3%34.5%
15BNorthumberland
Lenient
2,83469%$176$44,93812.3%34.5%
16D+Helsinki
Lenient
2,73772%$101$26,97212.3%34.5%
17BFyn
Lenient
2,71657%$132$28,10112.3%34.5%
18D+Liverpool
Lenient
2,68455%$133$27,40012.3%34.5%
19CBergen
Lenient
2,65572%$147$39,09212.3%34.5%
20CBirmingham
Lenient
2,60559%$132$29,04212.3%34.5%
21B+Riga
Lenient
2,54270%$71$18,51812.3%34.5%
22CManchester
Lenient
2,45361%$144$33,05412.3%34.5%
23DEast suffolk
Lenient
2,35062%$203$46,90512.3%34.5%
24B+Powys
Lenient
2,31462%$169$38,77712.3%34.5%
25C+Scarborough
Lenient
2,27862%$176$40,58512.3%34.5%
26C+Bournemouth
Lenient
2,26861%$164$37,27112.3%34.5%
27BNorth norfolk
Lenient
2,25766%$203$49,59612.3%34.5%
28BTallinn
Lenient
2,23367%$83$20,74612.3%34.5%
29C+Wiltshire
Lenient
2,16363%$160$37,36212.3%34.5%
30BReykjavik
Lenient
2,09079%$216$62,73912.3%34.5%
31C+North devon
Lenient
2,06962%$206$47,24812.3%34.5%
32BTromso
Lenient
1,98672%$191$50,56312.3%34.5%
33BArgyll and bute
Lenient
1,98469%$189$48,10012.3%34.5%
34B+Cotswold
Lenient
1,94765%$268$64,27612.3%34.5%
35D+Bristol
Lenient
1,88970%$143$37,28612.3%34.5%
36CSouth hams
Lenient
1,84858%$189$40,57812.3%34.5%
37B+Vilnius
Lenient
1,82367%$72$18,06712.3%34.5%
38C+Isle of wight
Lenient
1,79658%$182$39,09612.3%34.5%
39CYork
Lenient
1,78468%$185$46,71512.3%34.5%
40D+Swedish lapland
Lenient
1,78353%$116$22,86312.3%34.5%
41C+Shropshire
Lenient
1,77263%$155$36,34612.3%34.5%
42B+Causeway coast and glens
Lenient
1,74854%$190$38,06112.3%34.5%
43C+Cardiff
Lenient
1,74759%$151$33,28312.3%34.5%
44C+Bath and north east somerset
Lenient
1,72970%$194$50,42212.3%34.5%
45C+Derbyshire dales
Lenient
1,72468%$183$46,07112.3%34.5%
46CBelfast
Lenient
1,71064%$148$35,23312.3%34.5%
47D+Leeds
Lenient
1,70658%$128$27,70612.3%34.5%
48CEast riding of yorkshire
Lenient
1,66259%$156$34,29512.3%34.5%
49BConwy
Lenient
1,65865%$164$39,55912.3%34.5%
50C+Fife
Lenient
1,63464%$204$48,35412.3%34.5%
51CChichester
Lenient
1,56357%$189$40,00512.3%34.5%
52B+East lindsey
Lenient
1,56062%$137$31,46512.3%34.5%
53B+Glasgow
Lenient
1,49575%$160$44,54112.3%34.5%
54ARovaniemi
Lenient
1,45273%$212$56,87112.3%34.5%
55D+South cambridgeshire
Lenient
1,44470%$141$36,75312.3%34.5%
56CHerefordshire
Lenient
1,44161%$154$34,85812.3%34.5%
57BCeredigion
Lenient
1,42760%$160$35,69012.3%34.5%
58BLofoten
Lenient
1,42062%$194$44,63812.3%34.5%
59CEast devon
Lenient
1,41564%$167$39,56112.3%34.5%
60BIsle of anglesey
Lenient
1,36858%$191$41,06512.3%34.5%
61C+Perth and kinross
Lenient
1,36669%$203$51,74212.3%34.5%
62BSwansea
Lenient
1,36565%$157$38,06712.3%34.5%
63C+New forest
Lenient
1,36265%$186$44,81212.3%34.5%
64C+Torridge
Lenient
1,24760%$176$39,10512.3%34.5%
65DOxford
Lenient
1,24073%$151$40,91812.3%34.5%
66BKings lynn and west norfolk
Lenient
1,23665%$190$45,83412.3%34.5%
67BDumfries and galloway
Lenient
1,23462%$158$36,32712.3%34.5%
68C+Mendip
Lenient
1,20565%$156$37,62712.3%34.5%
69B+Carmarthenshire
Lenient
1,20557%$149$31,61512.3%34.5%
70C+Torbay
Lenient
1,20357%$157$33,29412.3%34.5%
71BAllerdale
Lenient
1,19271%$178$46,72912.3%34.5%
72E+Sheffield
Lenient
1,18554%$116$23,52412.3%34.5%
73D+Harrogate
Lenient
1,17866%$170$41,56912.3%34.5%
74BWest northamptonshire
Lenient
1,16056%$136$28,33012.3%34.5%
75CCounty durham
Lenient
1,15860%$142$31,71412.3%34.5%
76DNottingham
Lenient
1,14756%$118$24,86912.3%34.5%
77E+Buckinghamshire
Lenient
1,11260%$141$31,49512.3%34.5%
78DSalford
Lenient
1,10960%$127$28,69512.3%34.5%
79C+Eden
Lenient
1,09762%$169$38,89512.3%34.5%
80D+Stavanger
Lenient
1,09161%$140$31,72312.3%34.5%
81E+Palanga
Lenient
1,08446%$102$17,34212.3%34.5%
82CRother
Lenient
1,04060%$186$41,38212.3%34.5%
83BNewquay
Lenient
1,01963%$182$42,45112.3%34.5%
84CAarhus
Lenient
1,00973%$137$36,89112.3%34.5%
85DÖland
Lenient
99453%$133$26,18412.3%34.5%
86BCheshire west and chester
Lenient
98069%$163$41,85212.3%34.5%
87C+Blackpool
Lenient
94545%$129$22,00712.3%34.5%
88D+Cambridge
Lenient
93772%$148$39,70012.3%34.5%
89CGothenburg
Lenient
84865%$127$30,64812.3%34.5%
90D+Newcastle upon tyne
Lenient
81957%$139$29,78912.3%34.5%
91BKaunas
Lenient
81664%$67$16,02512.3%34.5%
92D+Kristiansand
Lenient
74058%$156$33,58512.3%34.5%
93C+Sogndal
Lenient
66261%$162$36,59712.3%34.5%
94CPlymouth
Lenient
61161%$133$30,36212.3%34.5%
95D+Norwich
Lenient
59767%$137$34,30312.3%34.5%
96BKittila
Lenient
50661%$224$50,90612.3%34.5%

Find the Best Airbnb Markets with Our Interactive Tool

Use our interactive Market Explorer to find the best places to start an Airbnb in Northern Europe. Compare multiple markets side by side, apply filters like regulations, budget (property or rent prices), and market size, and even export the results to Excel.

Explore Interactive Tool

📊 Want a deeper dive into Northern Europe's STR market?

Explore our comprehensive 2025 Short-Term Rental Market Report for Northern Europe, featuring detailed market trends, supply analysis, and year-over-year insights.

View 2025 Market Report

Why Invest in Airbnb Northern Europe in 2026?

In recent years, Northern Europe has emerged as one of the best locations for investing in short-term rentals thanks to its popular tourist attractions, thriving business activities, growing digital nomad presence, and vibrant cities like City of edinburgh, Cotswold and Reykjavik. With millions of international visitors coming each year, the demand for vacation rental accommodations is growing, making Airbnb Northern Europe a lucrative option for both local and foreign investors.

Due to strong demand from travelers, Northern Europe offers competitive average daily rates (ADR), healthy occupancy rates, and attractive revenue potential in the best Airbnb markets. Whether you're looking to start your first Airbnb business with a modest budget or to add a luxury short-term rental property to your portfolio, Northern Europe has a profitable location to meet your budget and aspirations as an investor.

Market Saturation Analysis: Northern Europe

Benchmark: Markets are categorized relative to Northern Europe's national averages (Supply: +23.2%, Revenue: +11.2%). Markets above the national average are marked with ↑, while those below are marked with ↓.

🟢

Healthy Growth

Supply > avg, Revenue > avg
Expansion with demand keeping up

  • Sogndal Supply: +32.0% | Revenue: +28.2%
  • Riga Supply: +28.6% | Revenue: +28.2%
  • Lofoten Supply: +27.4% | Revenue: +28.1%
  • Kaunas Supply: +25.5% | Revenue: +26.4%
  • Gothenburg Supply: +36.8% | Revenue: +19.8%
  • Tallinn Supply: +27.7% | Revenue: +19.6%
  • East lindsey Supply: +32.9% | Revenue: +18.6%
  • Fyn Supply: +31.3% | Revenue: +18.4%
  • Brighton and hove Supply: +25.4% | Revenue: +18.1%
  • Sunnmøre og nordmøre Supply: +34.6% | Revenue: +18.0%
  • +11 more markets
🟡

Early Saturation

Supply > avg, Revenue ≤ avg
Competition rising

  • Öland Supply: +43.3% | Revenue: +9.5%
  • Leeds Supply: +40.0% | Revenue: +1.4%
  • Birmingham Supply: +40.0% | Revenue: +6.2%
  • Tromso Supply: +39.3% | Revenue: +5.5%
  • West northamptonshire Supply: +36.9% | Revenue: +7.9%
  • Manchester Supply: +36.0% | Revenue: +3.9%
  • Salford Supply: +34.2% | Revenue: +0.1%
  • London Supply: +33.8% | Revenue: +3.8%
  • Newcastle upon tyne Supply: +33.5% | Revenue: -1.0%
  • Rovaniemi Supply: +32.5% | Revenue: +6.4%
  • +6 more markets
🔵

Under-the-Radar

Supply ≤ avg, Revenue > avg
Hidden opportunities

  • Newquay Supply: +22.2% | Revenue: +23.4%
  • City of edinburgh Supply: +19.7% | Revenue: +22.1%
  • South hams Supply: +16.9% | Revenue: +20.7%
  • Vilnius Supply: +21.8% | Revenue: +19.5%
  • Torbay Supply: +12.7% | Revenue: +19.5%
  • Cotswold Supply: +15.5% | Revenue: +18.9%
  • Isle of wight Supply: +14.4% | Revenue: +18.4%
  • Cornwall Supply: +15.6% | Revenue: +17.6%
  • Cheshire west and chester Supply: +13.2% | Revenue: +17.0%
  • Ceredigion Supply: +14.2% | Revenue: +16.7%
  • +14 more markets
🔴

Declining

Supply ≤ avg, Revenue ≤ avg
Risky markets

  • East suffolk Supply: +18.0% | Revenue: -2.1%
  • Palanga Supply: +21.2% | Revenue: -1.3%
  • Belfast Supply: +17.8% | Revenue: +0.3%
  • Fife Supply: +21.9% | Revenue: +0.5%
  • Oxford Supply: +22.5% | Revenue: +0.9%
  • York Supply: +13.6% | Revenue: +1.7%
  • Perth and kinross Supply: +11.0% | Revenue: +2.7%
  • East riding of yorkshire Supply: +17.9% | Revenue: +3.0%
  • County durham Supply: +20.4% | Revenue: +4.4%
  • South cambridgeshire Supply: +15.9% | Revenue: +5.6%
  • +25 more markets

Top 3 Premium Airbnb Markets: $500,000-$1,000,000

These markets represent mid-to-high-end investment opportunities with strong potential for steady returns and property appreciation.

  1. Brighton and hove
    • Property price: $500,000
    • STR revenue: $39,534/year
    • Yield: 10.4%
  2. Dublin
    • Property price: $550,000
    • STR revenue: $49,389/year
    • Yield: 14.5%
  3. Oxford
    • Property price: $550,000
    • STR revenue: $40,918/year
    • Yield: 11.6%

Top 3 Best Places for Airbnb Arbitrage in Northern Europe

  1. Rovaniemi
    • STR revenue: $56,871/year
    • Rent gap: $6,732
  2. City of edinburgh
    • STR revenue: $70,018/year
    • Rent gap: $5,502
  3. Kittila
    • STR revenue: $50,906/year
    • Rent gap: $5,253



Estimate Your Airbnb Income in Northern Europe



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