Is it profitable to do Airbnb in Maloja, Switzerland?
What is the occupancy rate of Airbnb in Maloja, Switzerland?
What is the average daily rate of Airbnb in Maloja, Switzerland?
Airbnb Revenue in Maloja, Switzerland: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Maloja
A typical short-term rental in Maloja is booked for 208 nights per year, generating a medium Airbnb occupancy rate of 57% and an average daily rate (ADR) of €249 ($268). In June, 2024 - May, 2025, the average annual short-term rental revenue in Maloja was €52K ($56K). As of 4th July, 2025, there are 1,093 active Airbnb listings in Maloja.
Maloja Airbnb Income Data Summary
Maloja Average Monthly Revenue
€4,390 ($4,721)
Maloja YoY Revenue Change
13.48%
Maloja Average Airbnb Occupancy Rate
57%
Maloja Average Daily Rate
€249 ($268)
Upscale
Maloja Number of Listings
1,329
Medium
Airbnb Seasonality in Maloja
Strong
Most Profitable Month for Airbnb in Maloja
February
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025
Maloja Airbnb Revenue by Month
June, 2024 - May, 2025
Low
€1,675
Average
€4,114
High
€7,147
Is Airbnb Profitable in Maloja, Switzerland?
Yes, starting an Airbnb business in Maloja can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of €52,690 ($56,656) and a median occupancy rate of 57% are considered good in the hospitality space. With 1,329 active listings, the Maloja Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Maloja are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Maloja is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Maloja Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities
Average Airbnb Occupancy Rate in Maloja
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Maloja listing recorded a 57% average short-term rental occupancy between June, 2024 - May, 2025. The Maloja vacation rental market has Strong seasonality, with February and January being the busiest months for Airbnb hosts.
About 33.3% of Maloja Airbnb guests are international guests, and visitors from Switzerland constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Maloja market dashboard.
About 33.3% of Maloja Airbnb guests are international guests, and visitors from Switzerland constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Maloja market dashboard.
Occupancy Rate: 57%
1,093 Active Listings
Starting an Airbnb in Maloja: Short-Term Rental Regulations
Before launching an Airbnb in Maloja, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Maloja, the legal landscape can be complex, especially for a beginner host.
In general, Maloja Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Maloja vacation rental business legally compliant.
In general, Maloja Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Maloja vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Maloja's Airbnb Data ⟶
Most Profitable Areas for Vacation Rentals in Maloja
Wondering where to invest in Maloja for the best Airbnb returns? Look no further!
The best Airbnb markets in Maloja are:
The best Airbnb markets in Maloja are:
- St. Moritz
- Airbnb Annual Revenue: €60,020 ($64,538)
- Airbnb Occupancy Rate: 60%
- Airbnb Average Daily Rate: €263 ($283)
Find the top Airbnb location in Maloja for your specific needs and aspirations.
Most Popular Airbnbs in Maloja
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 1,093 listings.
See Airbnb Statistics on All 1,093 Listings
Professional Airbnb Property Managers in Maloja
You can turn your Maloja Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Maloja with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Maloja with the most Airbnb properties.
| Name | Listings | Rating | Revenue |
|---|---|---|---|
| Interhome Group | 824 | 4.67★ | $1,23,234 |
| Happy Rentals | 697 | 4.47★ | $1,23,234 |
| Quokka Team | 194 | 4.5★ | $1,23,234 |
| Sandra - Interhome Group | 123 | 4.7★ | $1,23,234 |
| VIVA-Ferien | 85 | 4.8★ | $1,23,234 |
Find out the top Airbnb management company in Maloja, Switzerland for your needs.
Other short-term rental market data in Maloja
Here is a breakdown of short-let properties in Maloja. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Maloja Airbnb Listings by Property Size
Maloja Airbnb Listings by Property Type
Maloja Airbnb Listings by Cancelation Policy Type
Maloja Vacation Rentals by Channel
Estimate Your Potential Earnings in Maloja with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Maloja?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Maloja Airbnb FAQs
How Much Can You Make on Airbnb in Maloja, Switzerland?
The average Maloja Airbnb host was able to make €52K ($56K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Maloja Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Maloja?
With an ADR of €249 ($268) and a median occupancy rate of 57%, short-term rentals in Maloja can be very profitable. However, exactly how much money you can make from Airbnb in Maloja is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Maloja.
What Is the ROI on Airbnb in Maloja?
The return on investment (ROI) on Airbnb properties in Maloja depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In Maloja, the annual Airbnb revenue is €52K ($56K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Maloja?
The median Airbnb occupancy rate in Maloja was 57% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Maloja?
As of March 2025, there are 1,093 active listings on the Airbnb platform in Maloja.