Is it profitable to do Airbnb in Pompeii, Italy?

What is the occupancy rate of Airbnb in Pompeii, Italy?

What is the average daily rate of Airbnb in Pompeii, Italy?

Italy / Pompeii

Airbnb Revenue in Pompeii, Italy: 2025 Short-Term Rental Data & Insights

Average Airbnb Revenue in Pompeii

A typical short-term rental in Pompeii is booked for 201 nights per year, generating a medium Airbnb occupancy rate of 55% and an average daily rate (ADR) of €74 in local currency ($80). In June, 2024 - May, 2025, the average annual short-term rental revenue in Pompeii was €14K in local currency ($15K). As of 4th July, 2025, there are 518 active Airbnb listings in Pompeii.

Pompeii Airbnb Income Data Summary

Pompeii Average Monthly Revenue
€1,200 ($1,291)
Pompeii YoY Revenue Change
9.63%
Pompeii Average Airbnb Occupancy Rate
55%
Pompeii Average Daily Rate
€74 ($80)
Budget
Pompeii Number of Listings
631
Small
Airbnb Seasonality in Pompeii
Strong
Most Profitable Month for Airbnb in Pompeii
May
Airbnb Laws in Pompeii
Strict
Learn More >
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025

Pompeii Airbnb Revenue by Month

June, 2024 - May, 2025
Low
€584
Average
€1,219
High
€1,861



Is Airbnb Profitable in Pompeii, Italy?

Yes, starting an Airbnb business in Pompeii can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of €14,413 in local currency ($15,498) and a median occupancy rate of 55% are considered good in the hospitality space. With 631 active listings, the Pompeii Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Pompeii are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Pompeii is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Pompeii Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities

Average Airbnb Occupancy Rate in Pompeii

You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Pompeii listing recorded a 55% average short-term rental occupancy between June, 2024 - May, 2025. The Pompeii vacation rental market has Strong seasonality, with May and April being the busiest months for Airbnb hosts.

About 88.74% of Pompeii Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.

On the graph below, you can see the occupancy rate distribution per number of listings.

To view the distribution of average daily rates and annual revenue, refer to our Pompeii market dashboard.
Occupancy Rate: 55%
518 Active Listings

Starting an Airbnb in Pompeii: Short-Term Rental Regulations

Before launching an Airbnb in Pompeii, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Pompeii, the legal landscape can be complex, especially for a beginner host.

In general, Pompeii Airbnb regulations are strict at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Pompeii vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Pompeii's Airbnb Data
market map image

Most Popular Airbnbs in Pompeii

Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 518 listings.
listing_image
Entire home & 2 Bed
⭐5.0 (195)
Luxury design apartment “Casa Silvia”
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€132
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (373)
Mediterranean style w/ rooftop “Casa Ingenito”
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€139
Daily Rate
View Listing
listing_image
Entire home & 4 Bed
⭐5.0 (90)
Mediterranean style “Casa Ingenito” w/ rooftop
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€435
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (136)
DOMUS 127 | Brand new cozy flat with terrace
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€73
Daily Rate
View Listing
listing_image
Private room & 1 Bed
⭐5.0 (3)
Camera con colazione e parcheggio incluso 1 person
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€59
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (252)
“Casa Ingenito” mediterranean style w/ rooftop
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
€139
Daily Rate
View Listing
See Airbnb Statistics on All 518 Listings

Professional Airbnb Property Managers in Pompeii

You can turn your Pompeii Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Pompeii with the most Airbnb properties.
NameListingsRatingRevenue
Giulio94.4$1,23,234
B&B Pompeii Ruins De CHARME84.8$1,23,234
Antonella74.8$1,23,234
Carmine64.5$1,23,234
Linda54.2$1,23,234

Other short-term rental market data in Pompeii

Here is a breakdown of short-let properties in Pompeii. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Pompeii Airbnb Listings by Property Size


Pompeii Airbnb Listings by Property Type
Pompeii Airbnb Listings by Cancelation Policy Type


Pompeii Vacation Rentals by Channel

Estimate Your Potential Earnings in Pompeii with the Airbtics Airbnb Calculator

Ready to start looking for the most profitable Airbnb investment opportunities in Pompeii?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.

Pompeii Airbnb FAQs

How Much Can You Make on Airbnb in Pompeii, Italy?

The average Pompeii Airbnb host was able to make €14K in local currency ($15K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Pompeii Airbnb data to see how different factors affect revenue and estimate your potential income.

How Profitable Is Airbnb in Pompeii?

With an ADR of €74 local currency ($80) and a median occupancy rate of 55%, short-term rentals in Pompeii can be very profitable. However, exactly how much money you can make from Airbnb in Pompeii is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Pompeii.

What Is the ROI on Airbnb in Pompeii?

The return on investment (ROI) on Airbnb properties in Pompeii depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.
In Pompeii, the annual Airbnb revenue is €14K in local currency ($15K). To estimate your ROI, compare this income against your property's purchase price and operating expenses.
Our Airbnb calculator can help you run the numbers based on your investment and strategy.

What Is the Average Occupancy Rate for Airbnb in Pompeii?

The median Airbnb occupancy rate in Pompeii was 55% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

How Many Airbnbs Are There in Pompeii?

As of March 2025, there are 518 active listings on the Airbnb platform in Pompeii.