Best Airbnb Markets Mexico in 2025

Based on Airbtics data from September 2024 to August 2025, this page shows the top Airbnb locations to invest in Mexico with key statistics and information, like short-term rental regulations, number of listings, occupancy rate, average daily rate, and annual revenue. This allows you to discover the most profitable cities to invest in, buy, and own Airbnb rental properties in Mexico.

Why Invest in Airbnb Mexico in 2025?

** Last updated: 2025-10-04

In recent years, Mexico has emerged as one of the best locations for investing in short-term rentals thanks to its popular tourist attractions, thriving business activities, growing digital nomad presence, and vibrant cities like Mismaloya, Nuevo vallarta and Puerto penasco. With millions of international visitors coming each year, the demand for vacation rental accommodations is growing, making Airbnb Mexico a lucrative option for both local and foreign investors.

Due to strong demand from travelers, Mexico offers competitive average daily rates (ADR), healthy occupancy rates, and attractive revenue potential in the best Airbnb markets. Whether you’re looking to start your first Airbnb business with a modest budget or to add a luxury short-term rental property to your portfolio, Mexico has a profitable location to meet your budget and aspirations as an investor.

Note on Methodology: The Airbtics Market Score indicates how attractive a location is for investing in an Airbnb rental property. We determine this score based on the following criteria:

  1. Short-term rental yield: The ratio between annual revenue and property price, as a percentage. Locations with higher Airbnb rental yield score better.
  2. Short-term rental regulations: How STR-friendly the local Airbnb rules and laws are. Markets with more lenient regulations get a higher score.
  3. Market size: The number of Airbnb listings. Larger vacation rental markets get a higher score as it is easier for investors to buy and sell properties.
  4. Growth: How fast the market is becoming saturated. Priority is given to markets that are already developed but are not approaching saturation yet.
  5. Seasonality: To what degree Airbnb performance is affected by seasonality. Less seasonal impact is preferred as investors can enjoy a more stable short-term rental performance throughout the year.

Based on this methodology, the best places to buy Airbnb in Mexico are:



Learn more about how we collect the data and accuracy



Top 20 Mexico Cities for Airbnb in 2025

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Mexico city
Lenient
21,32470%MXN1,063MXN277,18512.3%34.5%
2Playa del carmen
Lenient
9,12758%MXN1,269MXN272,53512.3%34.5%
3Guanajuato city
Lenient
8,51756%MXN840MXN176,55912.3%34.5%
4Puerto vallarta
Lenient
7,12359%MXN2,007MXN436,56712.3%34.5%
5Tulum
Lenient
7,01848%MXN1,372MXN244,63212.3%34.5%
6Bahia de banderas
Lenient
6,96752%MXN2,419MXN463,92012.3%34.5%
7Nuevo león
Lenient
6,32753%MXN995MXN197,58012.3%34.5%
8Cancun
Lenient
6,21058%MXN1,166MXN252,18312.3%34.5%
9Mazatlan
Lenient
5,37636%MXN1,561MXN207,96212.3%34.5%
10Mérida
Lenient
5,20757%MXN943MXN200,89212.3%34.5%
11Guadalajara
Lenient
5,16957%MXN840MXN179,61312.3%34.5%
12Acapulco
Lenient
4,81637%MXN1,921MXN263,73212.3%34.5%
13Oaxaca de juárez
Lenient
3,95945%MXN960MXN160,61712.3%34.5%
14Monterrey
Lenient
3,27857%MXN926MXN198,19812.3%34.5%
15Miguel hidalgo
Lenient
3,25671%MXN1,407MXN371,13612.3%34.5%
16Michoacán de ocampo
Lenient
3,11635%MXN858MXN112,43212.3%34.5%
17Cuernavaca
Lenient
3,05835%MXN1,956MXN254,99712.3%34.5%
18Puerto penasco
Lenient
2,80238%MXN3,740MXN529,16212.3%34.5%
19Coahuila de zaragoza
Lenient
2,78239%MXN1,063MXN155,16012.3%34.5%
20San miguel de allende
Lenient
2,57042%MXN1,921MXN299,78512.3%34.5%

Find the Best Airbnb Markets with Our Interactive Tool

Use our interactive Market Explorer to find the best places to start an Airbnb in COUNTRY. Compare multiple markets side by side, apply filters like regulations, budget (property or rent prices), and market size, and even export the results to Excel.

Explore Interactive Tool

Best Cities for Airbnb in Mexico by Budget

Affordable Airbnb Markets: Under $150,000

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Ursulo galvan
Lenient
10333%MXN2,471MXN302,92512.3%34.5%
2Atemajac de brizuela
Lenient
6122%MXN2,676MXN219,42412.3%34.5%
3San luis de la paz
Lenient
6830%MXN892MXN100,54012.3%34.5%
4San mateo rio hondo
Lenient
15632%MXN1,235MXN147,09512.3%34.5%
5Michoacán de ocampo
Lenient
3,11635%MXN858MXN112,43212.3%34.5%
6Torreon
Lenient
77846%MXN703MXN121,52712.3%34.5%
7Zacatlan
Lenient
56226%MXN1,132MXN110,15012.3%34.5%
8Jojutla
Lenient
55028%MXN2,814MXN292,76612.3%34.5%
9Orizaba
Lenient
39139%MXN703MXN103,64612.3%34.5%
10Zacatecas
Lenient
38338%MXN737MXN105,22512.3%34.5%
11Bocoyna
Lenient
22524%MXN1,630MXN144,65812.3%34.5%
12Palenque
Lenient
21836%MXN703MXN94,29412.3%34.5%
13Navolato
Lenient
14224%MXN1,853MXN165,23312.3%34.5%
14Hidalgo del parral
Lenient
14134%MXN755MXN96,37012.3%34.5%
15San juan de los lagos
Lenient
13728%MXN1,304MXN135,95812.3%34.5%
16Teotihuacan
Lenient
13630%MXN755MXN84,68412.3%34.5%
17Puente de ixtla
Lenient
13026%MXN3,329MXN319,22712.3%34.5%
18Tecamac
Lenient
12246%MXN652MXN113,80512.3%34.5%
19Coronango
Lenient
11545%MXN617MXN104,04112.3%34.5%
20San luis rio colorado
Lenient
11430%MXN1,424MXN161,61212.3%34.5%
21Catemaco
Lenient
11332%MXN720MXN85,01012.3%34.5%
22Jalpan de serra
Lenient
10027%MXN926MXN92,88712.3%34.5%
23Santa cruz xoxocotlan
Lenient
9834%MXN789MXN100,43712.3%34.5%
24Tehuacan
Lenient
9748%MXN634MXN116,99612.3%34.5%
25Huamantla
Lenient
8530%MXN926MXN103,26812.3%34.5%
26Medellin
Lenient
8430%MXN1,166MXN131,37612.3%34.5%
27Izamal
Lenient
8328%MXN1,338MXN140,19712.3%34.5%
28Guasave
Lenient
6335%MXN960MXN125,59412.3%34.5%
29San andres tuxtla
Lenient
6033%MXN1,235MXN150,97312.3%34.5%
30Huejotzingo
Lenient
5643%MXN497MXN80,58312.3%34.5%
31Autlan de navarro
Lenient
5228%MXN995MXN104,55512.3%34.5%
32Coahuila de zaragoza
Lenient
2,78239%MXN1,063MXN155,16012.3%34.5%
33Chiapas
Lenient
2,31640%MXN669MXN99,97412.3%34.5%
34Tamaulipas
Lenient
1,85240%MXN840MXN126,26312.3%34.5%
35Guaymas
Lenient
1,19539%MXN2,985MXN431,72812.3%34.5%
36San pedro mixtepec
Lenient
82652%MXN1,235MXN237,59712.3%34.5%
37Yautepec
Lenient
82232%MXN2,333MXN278,24912.3%34.5%
38Culiacan
Lenient
52338%MXN755MXN107,19812.3%34.5%
39Xalapa
Lenient
49344%MXN497MXN82,59112.3%34.5%
40San pedro pochutla
Lenient
45246%MXN1,372MXN233,37612.3%34.5%
41Atlixco
Lenient
44731%MXN1,527MXN177,12512.3%34.5%
42Taxco de alarcón
Lenient
43425%MXN806MXN75,65812.3%34.5%
43Taxco de alarcon
Lenient
43425%MXN806MXN75,65812.3%34.5%
44Tepic
Lenient
41543%MXN720MXN116,46412.3%34.5%
45Ahome
Lenient
38642%MXN703MXN111,19612.3%34.5%
46Ezequiel montes
Lenient
37325%MXN1,372MXN129,90112.3%34.5%
47Atlatlahucan
Lenient
37233%MXN3,843MXN469,17112.3%34.5%
48Cihuatlan
Lenient
31741%MXN1,475MXN223,32012.3%34.5%
49Cajeme
Lenient
29938%MXN634MXN91,46212.3%34.5%
50Irapuato
Lenient
21945%MXN652MXN109,94412.3%34.5%

Mid-Range Airbnb Markets: $150,000-$300,000

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Guanajuato city
Lenient
8,51756%MXN840MXN176,55912.3%34.5%
2Nuevo león
Lenient
6,32753%MXN995MXN197,58012.3%34.5%
3Mazatlan
Lenient
5,37636%MXN1,561MXN207,96212.3%34.5%
4Guadalajara
Lenient
5,16957%MXN840MXN179,61312.3%34.5%
5Acapulco
Lenient
4,81637%MXN1,921MXN263,73212.3%34.5%
6Oaxaca de juárez
Lenient
3,95945%MXN960MXN160,61712.3%34.5%
7Monterrey
Lenient
3,27857%MXN926MXN198,19812.3%34.5%
8Puerto penasco
Lenient
2,80238%MXN3,740MXN529,16212.3%34.5%
9Zapopan
Lenient
2,19957%MXN960MXN204,97612.3%34.5%
10Santiago de querétaro
Lenient
2,14653%MXN669MXN133,59012.3%34.5%
11Tijuana
Lenient
1,99847%MXN1,184MXN208,68212.3%34.5%
12Zihuatanejo
Lenient
1,95542%MXN2,059MXN318,55812.3%34.5%
13Santa maria colotepec
Lenient
1,73257%MXN1,269MXN267,97012.3%34.5%
14Ensenada mx
Lenient
1,30542%MXN1,578MXN247,60112.3%34.5%
15Tepoztlán
Lenient
1,12333%MXN1,475MXN182,44512.3%34.5%
16Brisas de zicatela
Lenient
89454%MXN1,115MXN222,94212.3%34.5%
17Santa maria tonameca
Lenient
88950%MXN1,166MXN216,04412.3%34.5%
18Bacalar
Lenient
84750%MXN1,441MXN268,10712.3%34.5%
19Tabacalera
Lenient
76876%MXN1,149MXN325,88512.3%34.5%
20El marqués
Lenient
74349%MXN926MXN170,67312.3%34.5%
21Compostela
Lenient
62039%MXN1,784MXN256,91912.3%34.5%
22Tapalpa
Lenient
59528%MXN2,625MXN274,35412.3%34.5%
23Malinalco
Lenient
27632%MXN2,402MXN286,84612.3%34.5%
24Jocotepec
Lenient
22133%MXN1,698MXN209,57512.3%34.5%
25Cabo corrientes
Lenient
21848%MXN1,681MXN297,21112.3%34.5%
26San blas
Lenient
20131%MXN1,784MXN206,46912.3%34.5%
27Telchac puerto
Lenient
19340%MXN2,265MXN336,88512.3%34.5%
28Mulege
Lenient
17448%MXN1,338MXN238,00912.3%34.5%
29Tecate
Lenient
16330%MXN2,162MXN241,85312.3%34.5%
30Atizapan de zaragoza
Lenient
12553%MXN772MXN151,84812.3%34.5%
31Ixtapan de la sal
Lenient
10732%MXN2,848MXN339,85312.3%34.5%
32Comondu
Lenient
7439%MXN1,235MXN178,44612.3%34.5%
33Celestun
Lenient
5535%MXN1,407MXN186,01412.3%34.5%
34Benito juarez
Lenient
1,96068%MXN823MXN209,18012.3%34.5%
35Santa maría huatulco
Lenient
1,27046%MXN1,630MXN277,15112.3%34.5%
36Coyoacán
Lenient
1,26865%MXN789MXN191,74512.3%34.5%
37Chapala
Lenient
67344%MXN1,595MXN260,42012.3%34.5%
38Chapala
Lenient
64046%MXN1,527MXN260,54012.3%34.5%
39Mexico city
Lenient
21,32470%MXN1,063MXN277,18512.3%34.5%
40Playas de rosarito
Lenient
1,75033%MXN2,728MXN335,51212.3%34.5%
41Rosarito
Lenient
1,09434%MXN2,694MXN341,20912.3%34.5%
42Playa del carmen
Lenient
9,12758%MXN1,269MXN272,53512.3%34.5%
43Tulum
Lenient
7,01848%MXN1,372MXN244,63212.3%34.5%
44Bahia de banderas
Lenient
6,96752%MXN2,419MXN463,92012.3%34.5%
45Cancun
Lenient
6,21058%MXN1,166MXN252,18312.3%34.5%
46Miguel hidalgo
Lenient
3,25671%MXN1,407MXN371,13612.3%34.5%
47La paz
Lenient
1,83258%MXN1,166MXN253,05812.3%34.5%
48Valle de bravo
Lenient
1,49131%MXN2,728MXN314,38812.3%34.5%
49San miguel de cozumel
Lenient
1,22852%MXN1,338MXN256,91912.3%34.5%
50Cozumel
Lenient
1,11851%MXN1,201MXN226,90612.3%34.5%

Upper-Mid Airbnb Markets: $300,000-$500,000

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Puerto vallarta
Lenient
7,12359%MXN2,007MXN436,56712.3%34.5%
2San miguel de allende
Lenient
2,57042%MXN1,921MXN299,78512.3%34.5%
3Sayulita
Lenient
1,56756%MXN2,350MXN484,23812.3%34.5%
4Cabo san lucas
Lenient
1,00854%MXN1,527MXN306,51112.3%34.5%
5Colonia condesa
Lenient
83678%MXN1,475MXN426,83712.3%34.5%
6Nuevo vallarta
Lenient
79353%MXN3,071MXN600,80512.3%34.5%

Emerging vs Established Airbnb Markets in Mexico

Top 20 Emerging Short-Term Rental Markets in Mexico

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Texcoco
Lenient
10840%MXN686MXN102,68512.3%34.5%
2San luis rio colorado
Lenient
11430%MXN1,424MXN161,61212.3%34.5%
3Autlan de navarro
Lenient
5228%MXN995MXN104,55512.3%34.5%
4Tehuacan
Lenient
9748%MXN634MXN116,99612.3%34.5%
5Santa cruz xoxocotlan
Lenient
9834%MXN789MXN100,43712.3%34.5%
6Hidalgo del parral
Lenient
14134%MXN755MXN96,37012.3%34.5%
7Guasave
Lenient
6335%MXN960MXN125,59412.3%34.5%
8El marqués
Lenient
74349%MXN926MXN170,67312.3%34.5%
9Tecamac
Lenient
12246%MXN652MXN113,80512.3%34.5%
10Coronango
Lenient
11545%MXN617MXN104,04112.3%34.5%
11Zapotlanejo
Lenient
5233%MXN1,407MXN175,51212.3%34.5%
12Delicias
Lenient
12836%MXN823MXN111,62512.3%34.5%
13Huejotzingo
Lenient
5643%MXN497MXN80,58312.3%34.5%
14Cuetzalan del progreso
Lenient
16328%MXN926MXN98,30912.3%34.5%
15San sebastian tutla
Lenient
5536%MXN789MXN106,18612.3%34.5%
16Hermosillo
Lenient
1,55544%MXN823MXN136,61012.3%34.5%
17Toluca
Lenient
47851%MXN583MXN111,69412.3%34.5%
18Torreon
Lenient
77846%MXN703MXN121,52712.3%34.5%
19Orizaba
Lenient
39139%MXN703MXN103,64612.3%34.5%
20Villa del carbon
Lenient
7624%MXN1,029MXN94,72312.3%34.5%

Top 17 Established Short-Term Rental Markets in Mexico

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Nuevo león
Lenient
6,32753%MXN995MXN197,58012.3%34.5%
2Monterrey
Lenient
3,27857%MXN926MXN198,19812.3%34.5%
3Michoacán de ocampo
Lenient
3,11635%MXN858MXN112,43212.3%34.5%
4Guanajuato city
Lenient
8,51756%MXN840MXN176,55912.3%34.5%
5Guadalajara
Lenient
5,16957%MXN840MXN179,61312.3%34.5%
6Mérida
Lenient
5,20757%MXN943MXN200,89212.3%34.5%
7Tulum
Lenient
7,01848%MXN1,372MXN244,63212.3%34.5%
8Oaxaca de juárez
Lenient
3,95945%MXN960MXN160,61712.3%34.5%
9Cancun
Lenient
6,21058%MXN1,166MXN252,18312.3%34.5%
10Mexico city
Lenient
21,32470%MXN1,063MXN277,18512.3%34.5%
11Acapulco
Lenient
4,81637%MXN1,921MXN263,73212.3%34.5%
12Cuernavaca
Lenient
3,05835%MXN1,956MXN254,99712.3%34.5%
13Mazatlan
Lenient
5,37636%MXN1,561MXN207,96212.3%34.5%
14Bahia de banderas
Lenient
6,96752%MXN2,419MXN463,92012.3%34.5%
15Puerto vallarta
Lenient
7,12359%MXN2,007MXN436,56712.3%34.5%
16Playa del carmen
Lenient
9,12758%MXN1,269MXN272,53512.3%34.5%
17Miguel hidalgo
Lenient
3,25671%MXN1,407MXN371,13612.3%34.5%

50 Best Places for Airbnb Arbitrage in Mexico

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Pinal de amoles
Lenient
7227%MXN1,716MXN173,23012.3%34.5%
2San mateo rio hondo
Lenient
15632%MXN1,235MXN147,09512.3%34.5%
3Coyuca de benitez
Lenient
20733%MXN2,247MXN274,88612.3%34.5%
4Santa maria colotepec
Lenient
1,73257%MXN1,269MXN267,97012.3%34.5%
5Ursulo galvan
Lenient
10333%MXN2,471MXN302,92512.3%34.5%
6Atemajac de brizuela
Lenient
6122%MXN2,676MXN219,42412.3%34.5%
7San pedro mixtepec
Lenient
82652%MXN1,235MXN237,59712.3%34.5%
8Guaymas
Lenient
1,19539%MXN2,985MXN431,72812.3%34.5%
9Santa maria tonameca
Lenient
88950%MXN1,166MXN216,04412.3%34.5%
10Brisas de zicatela
Lenient
89454%MXN1,115MXN222,94212.3%34.5%
11Bacalar
Lenient
84750%MXN1,441MXN268,10712.3%34.5%
12Puerto penasco
Lenient
2,80238%MXN3,740MXN529,16212.3%34.5%
13San pedro pochutla
Lenient
45246%MXN1,372MXN233,37612.3%34.5%
14Atlatlahucan
Lenient
37233%MXN3,843MXN469,17112.3%34.5%
15Mismaloya
Lenient
8553%MXN3,329MXN649,14512.3%34.5%
16Jojutla
Lenient
55028%MXN2,814MXN292,76612.3%34.5%
17Cihuatlan
Lenient
31741%MXN1,475MXN223,32012.3%34.5%
18Huamantla
Lenient
8530%MXN926MXN103,26812.3%34.5%
19Cabo corrientes
Lenient
21848%MXN1,681MXN297,21112.3%34.5%
20Bahia de banderas
Lenient
6,96752%MXN2,419MXN463,92012.3%34.5%
21Hipodromo
Lenient
82877%MXN1,801MXN512,05412.3%34.5%
22Izamal
Lenient
8328%MXN1,338MXN140,19712.3%34.5%
23Holbox
Lenient
68149%MXN1,458MXN264,83012.3%34.5%
24Sayulita
Lenient
1,56756%MXN2,350MXN484,23812.3%34.5%
25Telchac puerto
Lenient
19340%MXN2,265MXN336,88512.3%34.5%
26Malinalco
Lenient
27632%MXN2,402MXN286,84612.3%34.5%
27San andres tuxtla
Lenient
6033%MXN1,235MXN150,97312.3%34.5%
28Valladolid
Lenient
73542%MXN772MXN121,25212.3%34.5%
29Bucerías
Lenient
98251%MXN2,110MXN395,98412.3%34.5%
30Tepoztlán
Lenient
1,12333%MXN1,475MXN182,44512.3%34.5%
31Alamos
Lenient
10928%MXN1,578MXN164,77012.3%34.5%
32Colonia condesa
Lenient
83678%MXN1,475MXN426,83712.3%34.5%
33Celestun
Lenient
5535%MXN1,407MXN186,01412.3%34.5%
34Atizapan de zaragoza
Lenient
12553%MXN772MXN151,84812.3%34.5%
35Santa maría huatulco
Lenient
1,27046%MXN1,630MXN277,15112.3%34.5%
36Guanajuato city
Lenient
8,51756%MXN840MXN176,55912.3%34.5%
37Tequisquiapan
Lenient
55632%MXN2,127MXN253,47012.3%34.5%
38Mexico city
Lenient
21,32470%MXN1,063MXN277,18512.3%34.5%
39Mazamitla
Lenient
1,49231%MXN2,162MXN249,28312.3%34.5%
40Nuevo vallarta
Lenient
79353%MXN3,071MXN600,80512.3%34.5%
41Tecate
Lenient
16330%MXN2,162MXN241,85312.3%34.5%
42Zihuatanejo
Lenient
1,95542%MXN2,059MXN318,55812.3%34.5%
43Tizimin
Lenient
7832%MXN789MXN94,15612.3%34.5%
44Ixtapan de la sal
Lenient
10732%MXN2,848MXN339,85312.3%34.5%
45Miguel hidalgo
Lenient
3,25671%MXN1,407MXN371,13612.3%34.5%
46Tehuacan
Lenient
9748%MXN634MXN116,99612.3%34.5%
47Ensenada mx
Lenient
1,30542%MXN1,578MXN247,60112.3%34.5%
48La paz
Lenient
1,83258%MXN1,166MXN253,05812.3%34.5%
49Campeche
Lenient
58843%MXN858MXN138,00012.3%34.5%
50Tapalpa
Lenient
59528%MXN2,625MXN274,35412.3%34.5%


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