Best Airbnb Markets Mexico in 2025

Based on our data, this page shows the top Airbnb locations to invest in Mexico with key statistics and information, like short-term rental regulations, number of listings, occupancy rate, average daily rate, and annual revenue. This allows you to discover the most profitable cities to invest in, buy, and own Airbnb rental properties in Mexico.

Why Invest in Airbnb Mexico in 2025?

In recent years, Mexico has emerged as one of the best locations for investing in short-term rentals thanks to its popular tourist attractions, thriving business activities, growing digital nomad presence, and vibrant cities like Mismaloya, Nuevo vallarta and Puerto penasco. With millions of international visitors coming each year, the demand for vacation rental accommodations is growing, making Airbnb Mexico a lucrative option for both local and foreign investors.

Due to strong demand from travelers, Mexico offers competitive average daily rates (ADR), healthy occupancy rates, and attractive revenue potential in the best Airbnb markets. Whether you’re looking to start your first Airbnb business with a modest budget or to add a luxury short-term rental property to your portfolio, Mexico has a profitable location to meet your budget and aspirations as an investor.

Note on Methodology: The Airbtics Market Score indicates how attractive a location is for investing in an Airbnb rental property. We determine this score based on the following criteria:

  1. Short-term rental yield: The ratio between annual revenue and property price, as a percentage. Locations with higher Airbnb rental yield score better.
  2. Short-term rental regulations: How STR-friendly the local Airbnb rules and laws are. Markets with more lenient regulations get a higher score.
  3. Market size: The number of Airbnb listings. Larger vacation rental markets get a higher score as it is easier for investors to buy and sell properties.
  4. Growth: How fast the market is becoming saturated. Priority is given to markets that are already developed but are not approaching saturation yet.
  5. Seasonality: To what degree Airbnb performance is affected by seasonality. Less seasonal impact is preferred as investors can enjoy a more stable short-term rental performance throughout the year.

Based on this methodology, the best places to buy Airbnb in Mexico are:



Learn more about how we collect the data and accuracy



Top 20 Mexico Cities for Airbnb in 2025

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Mexico city
Lenient
24,39969%MXN1,029MXN264,24612.3%34.5%
2Playa del carmen
Lenient
10,68859%MXN1,218MXN266,08212.3%34.5%
3Guanajuato city
Lenient
9,36755%MXN806MXN166,58912.3%34.5%
4Tulum
Lenient
8,53349%MXN1,372MXN249,64312.3%34.5%
5Puerto vallarta
Lenient
7,73260%MXN1,939MXN428,26212.3%34.5%
6Bahia de banderas
Lenient
7,37253%MXN2,333MXN456,02712.3%34.5%
7Cancun
Lenient
7,33859%MXN1,098MXN241,13212.3%34.5%
8Nuevo león
Lenient
6,62853%MXN926MXN184,29812.3%34.5%
9Mazatlan
Lenient
6,18938%MXN1,544MXN216,98812.3%34.5%
10Mérida
Lenient
5,70656%MXN892MXN186,51212.3%34.5%
11Guadalajara
Lenient
5,68756%MXN789MXN166,02312.3%34.5%
12Acapulco
Lenient
5,29437%MXN1,836MXN252,13112.3%34.5%
13Oaxaca de juárez
Lenient
4,35446%MXN892MXN152,29512.3%34.5%
14Miguel hidalgo
Lenient
3,80670%MXN1,372MXN356,77312.3%34.5%
15Monterrey
Lenient
3,44657%MXN840MXN180,33412.3%34.5%
16Cuernavaca
Lenient
3,38236%MXN1,887MXN252,32012.3%34.5%
17Michoacán de ocampo
Lenient
3,35634%MXN823MXN105,05312.3%34.5%
18Puerto penasco
Lenient
3,18837%MXN3,706MXN509,58312.3%34.5%
19San miguel de allende
Lenient
3,01041%MXN1,836MXN279,41612.3%34.5%
20Coahuila de zaragoza
Lenient
2,89739%MXN960MXN140,50612.3%34.5%

Find the Best Airbnb Markets with Our Interactive Tool

Use our interactive Market Explorer to find the best places to start an Airbnb in COUNTRY. Compare multiple markets side by side, apply filters like regulations, budget (property or rent prices), and market size, and even export the results to Excel.

Explore Interactive Tool

Best Cities for Airbnb in Mexico by Budget

Affordable Airbnb Markets: Under $150,000

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Ursulo galvan
Lenient
11332%MXN2,247MXN267,02612.3%34.5%
2Atemajac de brizuela
Lenient
6120%MXN2,625MXN194,95412.3%34.5%
3San luis de la paz
Lenient
6633%MXN858MXN106,63212.3%34.5%
4San mateo rio hondo
Lenient
15133%MXN1,201MXN147,78112.3%34.5%
5Michoacán de ocampo
Lenient
3,35634%MXN823MXN105,05312.3%34.5%
6Torreon
Lenient
82546%MXN669MXN115,76112.3%34.5%
7Jojutla
Lenient
61528%MXN2,728MXN283,48312.3%34.5%
8Zacatlan
Lenient
59226%MXN1,063MXN103,44012.3%34.5%
9Zacatecas
Lenient
40838%MXN686MXN98,08612.3%34.5%
10Orizaba
Lenient
39840%MXN652MXN98,49812.3%34.5%
11Bocoyna
Lenient
23825%MXN1,561MXN144,34912.3%34.5%
12Palenque
Lenient
22535%MXN686MXN89,38612.3%34.5%
13Navolato
Lenient
15924%MXN1,767MXN157,71712.3%34.5%
14Teotihuacan
Lenient
14432%MXN737MXN88,03012.3%34.5%
15Puente de ixtla
Lenient
14026%MXN3,088MXN296,42112.3%34.5%
16San juan de los lagos
Lenient
14028%MXN1,235MXN128,52812.3%34.5%
17Hidalgo del parral
Lenient
13734%MXN703MXN89,78112.3%34.5%
18Coronango
Lenient
13243%MXN566MXN91,44512.3%34.5%
19Tecamac
Lenient
12947%MXN583MXN103,86912.3%34.5%
20Catemaco
Lenient
12434%MXN686MXN86,82912.3%34.5%
21Jalpan de serra
Lenient
11426%MXN926MXN89,38612.3%34.5%
22Tehuacan
Lenient
10944%MXN600MXN100,16212.3%34.5%
23San luis rio colorado
Lenient
10630%MXN1,407MXN160,77212.3%34.5%
24Santa cruz xoxocotlan
Lenient
10434%MXN772MXN98,29212.3%34.5%
25Medellin
Lenient
10230%MXN1,063MXN119,93112.3%34.5%
26Huamantla
Lenient
9431%MXN909MXN104,71012.3%34.5%
27Izamal
Lenient
9028%MXN1,235MXN129,66012.3%34.5%
28San andres tuxtla
Lenient
6431%MXN1,166MXN133,88212.3%34.5%
29Huejotzingo
Lenient
5742%MXN497MXN78,76412.3%34.5%
30Guasave
Lenient
5636%MXN892MXN120,34312.3%34.5%
31Autlan de navarro
Lenient
5628%MXN995MXN103,78312.3%34.5%
32Xicotepec
Lenient
5422%MXN875MXN71,19612.3%34.5%
33Calvillo
Lenient
5331%MXN1,287MXN149,32612.3%34.5%
34Coahuila de zaragoza
Lenient
2,89739%MXN960MXN140,50612.3%34.5%
35Chiapas
Lenient
2,65640%MXN634MXN94,75712.3%34.5%
36Tamaulipas
Lenient
1,90039%MXN772MXN113,22112.3%34.5%
37Guaymas
Lenient
1,21737%MXN2,814MXN386,92312.3%34.5%
38Yautepec
Lenient
91631%MXN2,247MXN258,99512.3%34.5%
39San pedro mixtepec
Lenient
86353%MXN1,166MXN228,82812.3%34.5%
40Culiacan
Lenient
60441%MXN720MXN110,32112.3%34.5%
41Xalapa
Lenient
51742%MXN463MXN73,70212.3%34.5%
42Atlixco
Lenient
48732%MXN1,527MXN182,70212.3%34.5%
43San pedro pochutla
Lenient
48646%MXN1,338MXN227,61012.3%34.5%
44Taxco de alarcón
Lenient
47925%MXN720MXN67,61012.3%34.5%
45Taxco de alarcon
Lenient
47925%MXN720MXN67,61012.3%34.5%
46Tepic
Lenient
42843%MXN686MXN111,07612.3%34.5%
47Ahome
Lenient
42242%MXN652MXN103,04512.3%34.5%
48Atlatlahucan
Lenient
41234%MXN3,672MXN460,86612.3%34.5%
49Ezequiel montes
Lenient
39625%MXN1,218MXN115,50312.3%34.5%
50Cihuatlan
Lenient
34343%MXN1,407MXN223,21712.3%34.5%

Mid-Range Airbnb Markets: $150,000-$300,000

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Guanajuato city
Lenient
9,36755%MXN806MXN166,58912.3%34.5%
2Nuevo león
Lenient
6,62853%MXN926MXN184,29812.3%34.5%
3Mazatlan
Lenient
6,18938%MXN1,544MXN216,98812.3%34.5%
4Guadalajara
Lenient
5,68756%MXN789MXN166,02312.3%34.5%
5Acapulco
Lenient
5,29437%MXN1,836MXN252,13112.3%34.5%
6Oaxaca de juárez
Lenient
4,35446%MXN892MXN152,29512.3%34.5%
7Monterrey
Lenient
3,44657%MXN840MXN180,33412.3%34.5%
8Puerto penasco
Lenient
3,18837%MXN3,706MXN509,58312.3%34.5%
9Zapopan
Lenient
2,46755%MXN926MXN191,16212.3%34.5%
10Santiago de querétaro
Lenient
2,30752%MXN634MXN124,37512.3%34.5%
11Tijuana
Lenient
2,26047%MXN1,081MXN190,56112.3%34.5%
12Zihuatanejo
Lenient
2,07642%MXN1,939MXN300,14512.3%34.5%
13Santa maria colotepec
Lenient
1,82057%MXN1,235MXN260,83212.3%34.5%
14Ensenada mx
Lenient
1,42940%MXN1,492MXN223,11412.3%34.5%
15Tepoztlán
Lenient
1,18533%MXN1,407MXN173,81312.3%34.5%
16Bacalar
Lenient
95649%MXN1,372MXN249,84912.3%34.5%
17Santa maria tonameca
Lenient
95650%MXN1,081MXN199,77612.3%34.5%
18Brisas de zicatela
Lenient
94355%MXN1,098MXN223,56012.3%34.5%
19Tabacalera
Lenient
83876%MXN1,081MXN306,32312.3%34.5%
20El marqués
Lenient
77050%MXN858MXN161,52712.3%34.5%
21Compostela
Lenient
65939%MXN1,716MXN247,56712.3%34.5%
22Tapalpa
Lenient
62328%MXN2,556MXN266,87212.3%34.5%
23Malinalco
Lenient
28631%MXN2,299MXN265,73912.3%34.5%
24Jocotepec
Lenient
25934%MXN1,664MXN210,53612.3%34.5%
25Cabo corrientes
Lenient
23847%MXN1,578MXN273,41012.3%34.5%
26San blas
Lenient
21632%MXN1,664MXN199,36412.3%34.5%
27Telchac puerto
Lenient
21238%MXN2,093MXN295,92412.3%34.5%
28Tecate
Lenient
18029%MXN2,059MXN221,67212.3%34.5%
29Mulege
Lenient
16943%MXN1,287MXN205,49112.3%34.5%
30Atizapan de zaragoza
Lenient
13754%MXN686MXN137,76012.3%34.5%
31Ixtapan de la sal
Lenient
11334%MXN2,213MXN281,40612.3%34.5%
32Comondu
Lenient
8136%MXN1,201MXN160,30812.3%34.5%
33San sebastian del oeste
Lenient
5527%MXN1,870MXN190,75012.3%34.5%
34Celestun
Lenient
5338%MXN1,304MXN187,85012.3%34.5%
35Benito juarez
Lenient
2,31866%MXN806MXN198,23212.3%34.5%
36Coyoacán
Lenient
1,38066%MXN737MXN181,67212.3%34.5%
37Santa maría huatulco
Lenient
1,36746%MXN1,510MXN256,97112.3%34.5%
38Chapala
Lenient
74545%MXN1,561MXN260,19712.3%34.5%
39Chapala
Lenient
71146%MXN1,527MXN260,12812.3%34.5%
40Mexico city
Lenient
24,39969%MXN1,029MXN264,24612.3%34.5%
41Playas de rosarito
Lenient
1,88732%MXN2,522MXN301,50112.3%34.5%
42Rosarito
Lenient
1,18333%MXN2,505MXN308,63912.3%34.5%
43Playa del carmen
Lenient
10,68859%MXN1,218MXN266,08212.3%34.5%
44Tulum
Lenient
8,53349%MXN1,372MXN249,64312.3%34.5%
45Bahia de banderas
Lenient
7,37253%MXN2,333MXN456,02712.3%34.5%
46Cancun
Lenient
7,33859%MXN1,098MXN241,13212.3%34.5%
47Miguel hidalgo
Lenient
3,80670%MXN1,372MXN356,77312.3%34.5%
48La paz
Lenient
2,03556%MXN1,115MXN233,54712.3%34.5%
49Valle de bravo
Lenient
1,60830%MXN2,694MXN300,67712.3%34.5%
50San miguel de cozumel
Lenient
1,35153%MXN1,235MXN241,88712.3%34.5%

Upper-Mid Airbnb Markets: $300,000-$500,000

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Puerto vallarta
Lenient
7,73260%MXN1,939MXN428,26212.3%34.5%
2San miguel de allende
Lenient
3,01041%MXN1,836MXN279,41612.3%34.5%
3Sayulita
Lenient
1,67956%MXN2,247MXN463,18212.3%34.5%
4Cabo san lucas
Lenient
1,21053%MXN1,475MXN290,29512.3%34.5%
5Colonia condesa
Lenient
97077%MXN1,407MXN401,13212.3%34.5%
6Nuevo vallarta
Lenient
84054%MXN3,088MXN615,39112.3%34.5%

Emerging vs Established Airbnb Markets in Mexico

Top 20 Emerging Short-Term Rental Markets in Mexico

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Autlan de navarro
Lenient
5628%MXN995MXN103,78312.3%34.5%
2Delicias
Lenient
12735%MXN789MXN104,53812.3%34.5%
3Guasave
Lenient
5636%MXN892MXN120,34312.3%34.5%
4Huejotzingo
Lenient
5742%MXN497MXN78,76412.3%34.5%
5Hidalgo del parral
Lenient
13734%MXN703MXN89,78112.3%34.5%
6San luis rio colorado
Lenient
10630%MXN1,407MXN160,77212.3%34.5%
7San sebastian tutla
Lenient
6333%MXN772MXN95,16912.3%34.5%
8Texcoco
Lenient
11142%MXN652MXN102,42812.3%34.5%
9Tehuacan
Lenient
10944%MXN600MXN100,16212.3%34.5%
10Tizimin
Lenient
7534%MXN806MXN101,94712.3%34.5%
11Zapotlanejo
Lenient
5934%MXN1,578MXN200,44512.3%34.5%
12Calvillo
Lenient
5331%MXN1,287MXN149,32612.3%34.5%
13Santa cruz xoxocotlan
Lenient
10434%MXN772MXN98,29212.3%34.5%
14Tepatitlan de morelos
Lenient
17038%MXN960MXN136,67912.3%34.5%
15Cuetzalan del progreso
Lenient
14626%MXN858MXN85,02712.3%34.5%
16San juan de los lagos
Lenient
14028%MXN1,235MXN128,52812.3%34.5%
17Torreon
Lenient
82546%MXN669MXN115,76112.3%34.5%
18Xicotepec
Lenient
5422%MXN875MXN71,19612.3%34.5%
19Tepic
Lenient
42843%MXN686MXN111,07612.3%34.5%
20Salina cruz
Lenient
5236%MXN858MXN115,31512.3%34.5%

Top 19 Established Short-Term Rental Markets in Mexico

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Nuevo león
Lenient
6,62853%MXN926MXN184,29812.3%34.5%
2Monterrey
Lenient
3,44657%MXN840MXN180,33412.3%34.5%
3Michoacán de ocampo
Lenient
3,35634%MXN823MXN105,05312.3%34.5%
4Oaxaca de juárez
Lenient
4,35446%MXN892MXN152,29512.3%34.5%
5Bahia de banderas
Lenient
7,37253%MXN2,333MXN456,02712.3%34.5%
6Guanajuato city
Lenient
9,36755%MXN806MXN166,58912.3%34.5%
7Mazatlan
Lenient
6,18938%MXN1,544MXN216,98812.3%34.5%
8Mérida
Lenient
5,70656%MXN892MXN186,51212.3%34.5%
9Puerto vallarta
Lenient
7,73260%MXN1,939MXN428,26212.3%34.5%
10Guadalajara
Lenient
5,68756%MXN789MXN166,02312.3%34.5%
11Puerto penasco
Lenient
3,18837%MXN3,706MXN509,58312.3%34.5%
12Mexico city
Lenient
24,39969%MXN1,029MXN264,24612.3%34.5%
13Acapulco
Lenient
5,29437%MXN1,836MXN252,13112.3%34.5%
14Tulum
Lenient
8,53349%MXN1,372MXN249,64312.3%34.5%
15San miguel de allende
Lenient
3,01041%MXN1,836MXN279,41612.3%34.5%
16Cuernavaca
Lenient
3,38236%MXN1,887MXN252,32012.3%34.5%
17Miguel hidalgo
Lenient
3,80670%MXN1,372MXN356,77312.3%34.5%
18Playa del carmen
Lenient
10,68859%MXN1,218MXN266,08212.3%34.5%
19Cancun
Lenient
7,33859%MXN1,098MXN241,13212.3%34.5%

50 Best Places for Airbnb Arbitrage in Mexico

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1San mateo rio hondo
Lenient
15133%MXN1,201MXN147,78112.3%34.5%
2Pinal de amoles
Lenient
7228%MXN1,492MXN157,09912.3%34.5%
3Coyuca de benitez
Lenient
22333%MXN2,196MXN267,45512.3%34.5%
4Atemajac de brizuela
Lenient
6120%MXN2,625MXN194,95412.3%34.5%
5Santa maria colotepec
Lenient
1,82057%MXN1,235MXN260,83212.3%34.5%
6Ursulo galvan
Lenient
11332%MXN2,247MXN267,02612.3%34.5%
7San pedro mixtepec
Lenient
86353%MXN1,166MXN228,82812.3%34.5%
8Puente de ixtla
Lenient
14026%MXN3,088MXN296,42112.3%34.5%
9Santa maria tonameca
Lenient
95650%MXN1,081MXN199,77612.3%34.5%
10Guaymas
Lenient
1,21737%MXN2,814MXN386,92312.3%34.5%
11San pedro pochutla
Lenient
48646%MXN1,338MXN227,61012.3%34.5%
12Puerto penasco
Lenient
3,18837%MXN3,706MXN509,58312.3%34.5%
13Brisas de zicatela
Lenient
94355%MXN1,098MXN223,56012.3%34.5%
14Jojutla
Lenient
61528%MXN2,728MXN283,48312.3%34.5%
15Calvillo
Lenient
5331%MXN1,287MXN149,32612.3%34.5%
16Bacalar
Lenient
95649%MXN1,372MXN249,84912.3%34.5%
17Izamal
Lenient
9028%MXN1,235MXN129,66012.3%34.5%
18Mismaloya
Lenient
8652%MXN3,243MXN620,71112.3%34.5%
19Cihuatlan
Lenient
34343%MXN1,407MXN223,21712.3%34.5%
20Bahia de banderas
Lenient
7,37253%MXN2,333MXN456,02712.3%34.5%
21Atlatlahucan
Lenient
41234%MXN3,672MXN460,86612.3%34.5%
22Sayulita
Lenient
1,67956%MXN2,247MXN463,18212.3%34.5%
23Cabo corrientes
Lenient
23847%MXN1,578MXN273,41012.3%34.5%
24Bucerías
Lenient
1,01953%MXN2,024MXN394,80012.3%34.5%
25Hipodromo
Lenient
1,01575%MXN1,818MXN503,09612.3%34.5%
26Valladolid
Lenient
82343%MXN737MXN118,48912.3%34.5%
27Huamantla
Lenient
9431%MXN909MXN104,71012.3%34.5%
28Holbox
Lenient
81147%MXN1,407MXN244,82112.3%34.5%
29Telchac puerto
Lenient
21238%MXN2,093MXN295,92412.3%34.5%
30San andres tuxtla
Lenient
6431%MXN1,166MXN133,88212.3%34.5%
31Celestun
Lenient
5338%MXN1,304MXN187,85012.3%34.5%
32Colonia condesa
Lenient
97077%MXN1,407MXN401,13212.3%34.5%
33Malinalco
Lenient
28631%MXN2,299MXN265,73912.3%34.5%
34Tepoztlán
Lenient
1,18533%MXN1,407MXN173,81312.3%34.5%
35Nuevo vallarta
Lenient
84054%MXN3,088MXN615,39112.3%34.5%
36Santa maría huatulco
Lenient
1,36746%MXN1,510MXN256,97112.3%34.5%
37Atizapan de zaragoza
Lenient
13754%MXN686MXN137,76012.3%34.5%
38Bocoyna
Lenient
23825%MXN1,561MXN144,34912.3%34.5%
39Ixtapan de la sal
Lenient
11334%MXN2,213MXN281,40612.3%34.5%
40Mexico city
Lenient
24,39969%MXN1,029MXN264,24612.3%34.5%
41Guanajuato city
Lenient
9,36755%MXN806MXN166,58912.3%34.5%
42Mazamitla
Lenient
1,56129%MXN2,076MXN224,10912.3%34.5%
43Tecate
Lenient
18029%MXN2,059MXN221,67212.3%34.5%
44Ezequiel montes
Lenient
39625%MXN1,218MXN115,50312.3%34.5%
45Miguel hidalgo
Lenient
3,80670%MXN1,372MXN356,77312.3%34.5%
46Tapalpa
Lenient
62328%MXN2,556MXN266,87212.3%34.5%
47Mascota
Lenient
7832%MXN1,595MXN190,09812.3%34.5%
48Chapala
Lenient
71146%MXN1,527MXN260,12812.3%34.5%
49Tequisquiapan
Lenient
59132%MXN1,956MXN233,58112.3%34.5%
50Puerto vallarta
Lenient
7,73260%MXN1,939MXN428,26212.3%34.5%


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