Best Airbnb Markets Tennessee, The United States

Based on data from Airbtics, this page shows the largest Airbnb markets with key statistics like regulations, average occupancy rate and daily rate. This allows you to discover the most profitable locations to buy, own or invest in rental properties.

Top 20 Largest Airbnb Markets in Tennessee, The United States
Updated August 2024

The occupancy rate, daily rate, and revenue are averages from the last twelve months, starting from the last updated period. Methodology for Airbtics Market Score: The Airbtics Market Score indicates how attractive a location is for Airbnb investment. The primary criterion is short-term rental yield, which is the percentage of revenue relative to property price. The second criterion is regulation, with markets that have STR-friendly rules receiving a higher score. The remaining three criteria are:

  1. Market size (larger markets score higher due to the ease of acquiring and selling properties)
  2. Growth (whether the market is becoming saturated)
  3. Seasonality (less seasonality is preferred)
Learn more about how we collect the data and accuracy

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenue
1Nashville
Lenient
8,69060%$212$45,413
2Chattanooga
Lenient
2,29061%$134$29,809
3Gatlinburg
Lenient
1,79766%$235$54,028
4Pigeon forge
Lenient
1,74364%$202$49,241
5Memphis
Lenient
1,60257%$116$24,990
6Knoxville
Lenient
92964%$123$28,812
7Sevierville
Lenient
57363%$232$48,340
8Clarksville
Lenient
43768%$102$25,193
9Murfreesboro
Lenient
26866%$135$33,525
10Johnson city
Lenient
25360%$103$23,361
11Franklin
Lenient
23174%$200$50,517
12Townsend
Lenient
13261%$149$34,015
13Columbia
Lenient
11661%$132$29,199
14Kingsport
Lenient
11466%$95$24,739
15Cleveland
Lenient
11260%$99$22,043
16Cookeville
Lenient
5266%$109$25,974
17Lebanon
Lenient
3373%$134$36,743
18Crossville
Lenient
3161%$109$21,103
19Maryville
Lenient
2072%$127$34,560
20Greeneville
Lenient
1973%$105$29,730


  1. Starting an Airbnb in The United States? Check out our guide on how to start an Airbnb in The United States (Startup cost, profitability, and nationwide vacation rental statistics)
  2. Download the entire list in Excel. Also available in the zip code level. Request to purchase here.
  3. For short-term rental market analysis, visit our Airbnb Analytics app.