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Airbnb Property Investment Analysis: Is Charleston, SC profitable?

airbnb property investment Charleston

If you’re a property investor who’s into the 1600s architecture filled with vintage horse carriages in the modern era, then Charleston is a city that must be discovered! According to Roofstock’s real estate market report, the population growth and a robust job market are the 2 major reasons why the housing market in Charleston, SC, is so strong.

Here’s a fact: Charleston is one of the best areas for Airbnb in South Carolina!

For property investors who are planning to invest in a property in this area, it’s highly recommended to learn about buying a property for Airbnb in order to make sure that it’s profitable. To begin with, it’s certainly important to consider the major costs and revenue before deciding to purchase a property in Charleston. Another excellent option is to do rental arbitrage in Charleston as it’s fairly popular and does not require you to purchase a property.

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Charleston, South Carolina, is not only an excellent place to put down roots and live but also to invest in real estate. There’s a healthy balance of all types of people in Charleston, from retirees and families to temporary residents. In fact, 40% of Charleston’s residential properties are renter-occupied.

– Southern Bell Living on Charleston Property Investments

Aside from looking at a property’s fascinating architectural design, proximity to major tourist areas, and accessibility to the best go-to places, the primary step is to determine profitability. In this article, we’ll discuss the metrics in order to gauge the best property investment.

This includes the best website recommendations for property investment in Charleston, property gross rental yield, cash-on-cash return, and annual revenue, along with some of the most ideal and profitable properties according to their location. Stoked to learn more? Continue reading!

Top reasons for buying an Airbnb Property in Charleston

It’s a given fact that Charleston is one of the most beautiful cities in the Southern United States because of its dynamic and vibrant atmosphere that draws visitors from around the world. However, there’s more to learn as to why we recommend purchasing a property in this city. Here are some of the major reasons why you should consider buying a property for Airbnb in Charleston:

1. Charleston’s real estate market

The housing market value in east coast cities may make you think twice when planning to invest in a property for Airbnb because the prices are considerably high. However, you will like to know that compared to other coastal cities located, Charleston is certainly cheaper! With a median property price of $532k, this city offers a wide variety of housing options, so you won’t run out of options if you are looking for something cheaper.

2. The economy in Charleston is steadily growing!

Charleston’s economy is strong and continues and growing steadily throughout the years with major companies settled here as well as startups, this aspect of the city doesn’t disappoint. In fact, the unemployment rate here is 2.2% which is lower than the national average of 6.0%. On top of that, it is worth mentioning that the main economic activities in Charleston are based around the tourism, technology, healthcare and education sectors.

3. Charming and safe city

Safety is always something that concerns investors when looking for a place to invest. While crime is always something you need to be aware of, Charleston is considered a safe city as its crime rate is lower than the national average (13% lower). In addition to this, the hospitality in Charleston is something that captures your heart as you get to enjoy its slow pace of life.

What are the cons of buying an Airbnb property in Charleston?

Now that we know the pros of investing in Charleston, let’s take a quick look at some of the cons. It’s always better to look at the two sides of each coin in order to properly set your expectations!

  • Severe storms risks

It’s always devastating news to hear when people experience natural disasters in their local area and this can turn into a real concern to investors. While Charleston weather can be pleasant most of the year, it also gets pretty extreme at times. This charming city is threatened by severe storms, flooding risk and even hurricanes and tornadoes. 

Best Neighborhoods for Airbnb in Charleston

Let’s take a closer look at the important Airbnb key metrics to discover which is the most profitable neighborhood in Charleston. Filtered for a 1-bedroom apartment, here is a brief overview of some of the most recommended and profitable neighborhoods:

airbnb property investment Charleston

1. Cannonborough Elliotborough
  • Annual Revenue: $106,415
  • Occupancy Rate: 92%
  • Average Daily Rate: $301
2. North-Central
  • Annual Revenue: $79,182
  • Occupancy Rate: 92%
  • Average Daily Rate: $250
3. South of Broad
  • Annual Revenue: $71,726
  • Occupancy Rate: 88%
  • Average Daily Rate: $208

Is Property Investment Profitable in Charleston, SC?

Using an Airbnb estimator, it was discovered that a 2-bedroom apartment in Charleston City Center can generate an annual revenue of $102,006 with a steady occupancy rate of 88% and a nightly rate of $357.

airbnb property investment Charleston

airbnb property investment Charleston

Properties For Sale in Charleston, SC

Finding the best properties that have the potential to produce high yields and capital growth are certainly some of the preferences of major investors. It’s always best to ask for assistance from real estate agents to access exclusive and unique properties during the development stage. 

At the same time, it’s even better when a property investor like you conducts research about predicted growths and market forecasts. Here are some of Charleston South Carolina houses along with the calculated gross rental yield, cash-on-cash return, and annual revenue:

airbnb property investment Charleston
airbnb property investment Charleston

9556 Koester Rd, Ladson, SC 29456

 

1. Studio-type Property for Sale Charleston
  • 0.1 miles to Ladson Elementary School
  • Asking Price: $148,900
GROSS RENTAL YIELD 25.26%
ANNUAL REVENUE $37,608
CASH ON CASH RETURN 50.00%
airbnb property investment Charleston
airbnb property investment Charleston

188 Midland Pkwy Apt 222, Summerville, SC 29485

2. 1-Bedroom Type Property for Sale Charleston
  • 1.8 miles Oakbrook Middle School
  • Asking Price: $164,900
GROSS RENTAL YIELD 24.39%
ANNUAL REVENUE $40,226
CASH ON CASH RETURN 47.42%
airbnb property investment Charleston
airbnb property investment Charleston

519 Parkdale Dr Apt E, Charleston, SC 29414

3. 2-Bedroom Type Property for Sale Charleston
  • 0.3 miles to Oakland Elementary School
  • Asking Price: $229,900
GROSS RENTAL YIELD 25.46%
ANNUAL REVENUE $58,531
CASH ON CASH RETURN 50.61%
3-bedroom Charleston
3-bedroom Charleston

45 Sycamore Ave Apt 222, Charleston, SC 29407

4. 3-Bedroom Type Property for Sale Charleston 
  • 0.8 miles St. Andrews School Of Math And Science
  • Asking Price: $335,000
GROSS RENTAL YIELD 25.35%
ANNUAL REVENUE $84,915
CASH ON CASH RETURN 50.28%
4-bedroom Charleston
4-bedroom Charleston

121 Sea Cotton Cir, Charleston, SC 29412

5. 4-Bedroom Type Property for Sale Charleston
  • 1.4 miles to James Island Elementary School
  • Asking Price: $525,000
GROSS RENTAL YIELD 25.13%
ANNUAL REVENUE $131,920
CASH ON CASH RETURN 49.62%

Conclusion

Since Airbnb is rapidly increasing and constantly changing for each city in the world, it is crucial to make decisions based on accurate data. While it’s a fact that Charleston, SC is certainly an attractive destination with a rich history, it’s best to discover a property’s profitability and calculate the potential revenue using an Airbnb rental arbitrage calculator. before taking the next step so that you can succeed in the long run! 

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Airbnb Investment All About Airbnb

Best Places to Airbnb in South Carolina

Before investing in a property in South Carolina, it’s important to analyze your options and gauge your profitability based on Airbnb’s key metrics. In this article, we’ll feature the top 10 best areas to Airbnb in South Carolina along with their respective occupancy rates, monthly & yearly revenue, average daily rates (ADRs), and so much more!

Airbnb’s Trending Cities 

Based on a recently released article about Airbnb’s top cities this summer of 2022, guests have searched for domestic summer destinations in the USA with over 10,000 searches. This simply means that vacationers are super ready to spend money and have fun under the sun! The travel demand has continuously recovered in comparison to pre-pandemic data. 

Is Airbnb Profitable in South Carolina? 

Based on our recent article about Airbnb occupancy rates by city, particularly in Myrtle Beach, an​​ average 1 BD / BA apartment has a steady 48% occupancy rate and can generate $2,751 monthly! Short-term rentals in South Carolina can definitely be a source of passive income because of the many tourists visiting annually for Middleton Place and other tourist destinations.

To cut the story short, Airbnb is definitely profitable in South Carolina! For instance, based on an Airbnb income calculator, you can earn a whopping $55,343 annually in Charleston alone! This area is attracting millions of visitors from around the globe for attractions such as Charleston Harbor, The Charleston Museum, South Carolina Aquarium, and many more.Not yet convinced? Feel free to listen to one of our interviewees from Into The Airbnb Podcast – an Airbnb cohost from South Carolina:

Rental Arbitrage in South Carolina

If you want to start an Airbnb investment in South Carolina but are financially limited to purchasing your own property, don’t worry. You can still earn a passive income in two words: Rental Arbitrage! This refers to the practice of renting out properties for the sole purpose of sub-letting them on platforms such as Airbnb or HomeAway.

It may be a challenge to find landlords for Airbnb rental arbitrage since there are certain restrictions in other areas and other landlords simply do not allow it due to insurance policies. In addition to this, you also have to consider major factors in starting a rental arbitrage business in your preferred city. This includes rules & regulations, where to find the most profitable area, & how to find rental arbitrage properties.

Best areas for airbnb in South Carolina

Given the fact that South Carolina is a practical investment destination for property investors, you can always have the option to do Rental Arbitrage and earn money while you’re saving up to own a property.

Top 10 Most Profitable Cities & Neighborhoods for Airbnb in South Carolina

South Carolina offers excellent investment opportunities for property investors, so we went ahead and did the heavy work for you! Oftentimes, the struggle is targetting an entire city but missing out on a particular neighborhood that has an even greater chance of profitability!

Best areas for airbnb in South Carolina

Using Airbtics’ market analysis, we were able to accurately get a grasp of Airbnb demand in South Carolina and filtered the top 10 most profitable cities:

1. Charleston
  • Occupancy Rate: 83%
  • Annual Revenue: $55,343
  • Average Daily Rate: $177

Based on Airbtics’ analytics tool, the best neighborhood in this area is Cannonborough Elliotborough, which has an average occupancy rate of 85%. An average Airbnb host can earn an average daily rate of $244 in this neighborhood!

2. Forest Acres
  • Occupancy Rate: 76%
  • Annual Revenue: $23,419
  • Average Daily Rate: $88

Based on Airbtics’ analytics tool, the best neighborhood in this area is Downtown, which has an average occupancy rate of 86%. An average Airbnb host can earn an average daily rate of $81 in this neighborhood!

3. Sumter
  • Occupancy Rate: 73%
  • Annual Revenue: $18,076
  • Average Daily Rate: $59

Based on Airbtics’ analytics tool, the best neighborhood in this area is Northwest Sumter, which has an average occupancy rate of 82%. An average Airbnb host can earn an average daily rate of $49 in this neighborhood!

4. Florence
  • Occupancy Rate: 70%
  • Annual Revenue: $21,556
  • Average Daily Rate: $71

Based on Airbtics’ analytics tool, the best area in this city is Gregg – King Ave, which has an average occupancy rate of 75%. An average Airbnb host can earn an average daily rate of $72 in this neighborhood!

5. Spartanburg
  •  Occupancy Rate: 70%
  • Annual Revenue: $26,297
  • Average Daily Rate: $85

Based on Airbtics’ analytics tool, the best neighborhood in this area is Converse Heights, which has an average occupancy rate of 77%. An average Airbnb host can earn an average daily rate of $106 in this neighborhood!

6. Hilton Head Island
  •  Occupancy Rate: 70%
  • Annual Revenue: $47,713
  • Average Daily Rate: $161

Based on Airbtics’ analytics tool, the best neighborhood in this area is South Beach, which has an average occupancy rate of 87%. An average Airbnb host can earn an average daily rate of $146 in this neighborhood!

7. Rockhill
  •  Occupancy Rate: 77%
  • Annual Revenue: $19,809
  • Average Daily Rate: $76

Based on Airbtics’ analytics tool, the best neighborhood in this area is Downtown Rockhill, which has an average occupancy rate of 75%. An average Airbnb host can earn an average daily rate of $70 in this neighborhood!

8. Greenville
  •  Occupancy Rate: 67%
  • Annual Revenue: $31,876
  • Average Daily Rate: $120

Based on Airbtics’ analytics tool, the best neighborhood in this area is Downtown Greenville, which has an average occupancy rate of 71%. An average Airbnb host can earn an average daily rate of $104 in this neighborhood!

9. Columbia
  •  Occupancy Rate: 59%
  • Annual Revenue: $24,489
  • Average Daily Rate: $103

Based on Airbtics’ analytics tool, the best neighborhood in this area is Earlewood, which has an average occupancy rate of 71%. An average Airbnb host can earn an average daily rate of $109 in this neighborhood!

10. Myrtle Beach
  •  Occupancy Rate: 46%
  • Annual Revenue: $25,769
  • Average Daily Rate: $125

Based on Airbtics’ analytics tool, the best neighborhood in this area is Downtown Myrtle Beach which has an average occupancy rate of 68%. An average Airbnb host can earn an average daily rate of $145 in this neighborhood!

General Overview 

Now that you have a deeper understanding of which particular area to target in South Carolina and some of the major Airbnb metrics to consider, don’t miss out on greater opportunities! Since Airbnb is rapidly increasing and constantly changing for each city in the world, it is crucial to make decisions based on wild guesses. The data points mentioned in this article such as Airbnb occupancy rates per city, annual revenue, and average daily rates should be your basis for investing in properties in South Carolina – or other cities with high occupancy rates!

Hence, an accurate data analytics tool can help your business stand out among your surrounding competitors and benchmark your property by tracking the occupancy rates of competing listings in your preferred city. With the help of our all-in-one analytics service, you can vastly enhance your monthly revenue, create a comparison for each neighborhood, add the appropriate amenities and so many more exciting features. Try Airbtics today and think of long-term profitability!

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