Best Airbnb Markets Australia & New Zealand in 2025

Based on our data, this page shows the top Airbnb locations to invest in Australia & New Zealand with key statistics and information, like short-term rental regulations, number of listings, occupancy rate, average daily rate, and annual revenue. This allows you to discover the most profitable cities to invest in, buy, and own Airbnb rental properties in Australia & New Zealand.

Why Invest in Airbnb Australia & New Zealand in 2025?

In recent years, Australia & New Zealand has emerged as one of the best locations for investing in short-term rentals thanks to its popular tourist attractions, thriving business activities, growing digital nomad presence, and vibrant cities like Whitsunday islands, The whitsundays & hamilton island and Noosa heads qld. With millions of international visitors coming each year, the demand for vacation rental accommodations is growing, making Airbnb Australia & New Zealand a lucrative option for both local and foreign investors.

Due to strong demand from travelers, Australia & New Zealand offers competitive average daily rates (ADR), healthy occupancy rates, and attractive revenue potential in the best Airbnb markets. Whether you’re looking to start your first Airbnb business with a modest budget or to add a luxury short-term rental property to your portfolio, Australia & New Zealand has a profitable location to meet your budget and aspirations as an investor.

Note on Methodology: The Airbtics Market Score indicates how attractive a location is for investing in an Airbnb rental property. We determine this score based on the following criteria:

  1. Short-term rental yield: The ratio between annual revenue and property price, as a percentage. Locations with higher Airbnb rental yield score better.
  2. Short-term rental regulations: How STR-friendly the local Airbnb rules and laws are. Markets with more lenient regulations get a higher score.
  3. Market size: The number of Airbnb listings. Larger vacation rental markets get a higher score as it is easier for investors to buy and sell properties.
  4. Growth: How fast the market is becoming saturated. Priority is given to markets that are already developed but are not approaching saturation yet.
  5. Seasonality: To what degree Airbnb performance is affected by seasonality. Less seasonal impact is preferred as investors can enjoy a more stable short-term rental performance throughout the year.

Based on this methodology, the best places to buy Airbnb in Australia & New Zealand are:



Learn more about how we collect the data and accuracy



Top 50 Australia & New Zealand Cities for Airbnb in 2025

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Melbourne
Lenient
24,03667%$141$35,45012.3%34.5%
2Sydney
Strict
14,13977%$161$46,22912.3%34.5%
3Gold coast
Lenient
7,37078%$203$58,87212.3%34.5%
4Otago
Lenient
6,73171%$185$48,66912.3%34.5%
5Auckland
Lenient
6,49567%$94$23,69612.3%34.5%
6Perth
Strict
6,25785%$130$41,11212.3%34.5%
7Brisbane
Lenient
6,12679%$128$37,92312.3%34.5%
8Canterbury
Lenient
5,52968%$119$30,30412.3%34.5%
9Canterbury
Lenient
5,52868%$119$30,30412.3%34.5%
10Sunshine coast
Lenient
5,51372%$229$61,25112.3%34.5%
11Adelaide
Lenient
4,50470%$149$38,98212.3%34.5%
12Mornington peninsula
Lenient
4,30649%$290$53,68612.3%34.5%
13Bay of plenty
Lenient
4,27459%$144$31,86512.3%34.5%
14Shoalhaven
Strict
4,25149%$284$51,87112.3%34.5%
15Surf coast - bellarine peninsula
Lenient
3,20048%$253$45,41512.3%34.5%
16Surfers paradise
Lenient
3,02182%$211$64,23012.3%34.5%
17Gippsland - south west
Lenient
2,93748%$217$39,02612.3%34.5%
18Northland
Lenient
2,89953%$143$28,43112.3%34.5%
19Richmond valley - coastal
Strict
2,85264%$262$62,18312.3%34.5%
20Central coast
Strict
2,75550%$261$49,32212.3%34.5%
21Augusta - margaret river - busselton
Strict
2,71772%$229$61,54512.3%34.5%
22Queenstown
Lenient
2,49579%$256$74,75412.3%34.5%
23Chirstchurch
Lenient
2,49474%$97$26,87212.3%34.5%
24Bass coast
Lenient
2,32346%$219$37,70612.3%34.5%
25Australian capital territory
Lenient
2,20471%$122$32,54012.3%34.5%
26Cairns
Lenient
2,18376%$166$46,98812.3%34.5%
27Noosa
Lenient
2,15773%$279$75,39312.3%34.5%
28Canberra
Lenient
2,14272%$122$32,98612.3%34.5%
29Hunter valley
Strict
2,00555%$223$45,78912.3%34.5%
30Broadbeach - burleigh
Lenient
2,00478%$217$62,79012.3%34.5%
31South coast
Strict
1,99154%$205$41,19812.3%34.5%
32Maroochy
Lenient
1,91971%$201$53,17812.3%34.5%
33Brisbane inner
Lenient
1,86884%$145$45,83412.3%34.5%
34Gosford
Strict
1,83149%$282$52,13012.3%34.5%
35Greater hobart tas
Strict
1,78875%$147$40,95612.3%34.5%
36Fleurieu - kangaroo island
Lenient
1,77359%$190$42,19012.3%34.5%
37Tasman-nelson region
Lenient
1,71361%$128$28,96112.3%34.5%
38Surf coast
Lenient
1,66349%$270$49,27012.3%34.5%
39Wodonga - alpine
Lenient
1,63854%$238$47,63012.3%34.5%
40Port stephens
Strict
1,55652%$279$54,20212.3%34.5%
41Wellington
Lenient
1,52666%$101$24,76312.3%34.5%
42Phillip island
Lenient
1,51846%$220$37,82912.3%34.5%
43Snowy mountains
Strict
1,49148%$323$57,47212.3%34.5%
44Lower hunter
Strict
1,45747%$267$46,89612.3%34.5%
45Snowy river
Strict
1,42647%$330$57,39612.3%34.5%
46Tweed heads nsw
Strict
1,38970%$253$65,72012.3%34.5%
47Tweed valley
Strict
1,34766%$255$62,60612.3%34.5%
48Blue mountains nsw
Strict
1,33957%$204$43,61212.3%34.5%
49Newcastle nsw
Strict
1,28667%$186$46,47612.3%34.5%
50Colac - corangamite
Lenient
1,26152%$208$40,51812.3%34.5%

Find the Best Airbnb Markets with Our Interactive Tool

Use our interactive Market Explorer to find the best places to start an Airbnb in COUNTRY. Compare multiple markets side by side, apply filters like regulations, budget (property or rent prices), and market size, and even export the results to Excel.

Explore Interactive Tool

Best Cities for Airbnb in Australia & New Zealand by Budget

Affordable Airbnb Markets: Under $150,000

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Broken hill and far west
Strict
12668%$118$29,92512.3%34.5%

Mid-Range Airbnb Markets: $150,000-$300,000

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1West coast
Strict
33763%$144$33,84812.3%34.5%
2Inverell - tenterfield
Strict
17655%$142$29,43812.3%34.5%
3Wheat belt - south
Strict
11368%$114$28,98412.3%34.5%
4Outback - north and east
Lenient
9857%$127$27,00712.3%34.5%
5Limestone coast
Lenient
75958%$160$34,78212.3%34.5%
6Kempsey
Strict
64462%$164$37,95912.3%34.5%
7Wheat belt - north
Strict
49358%$174$38,08412.3%34.5%
8Manjimup
Strict
45966%$145$35,71012.3%34.5%
9Murray and mallee
Lenient
37058%$182$39,43912.3%34.5%
10Mid north
Lenient
10755%$126$25,93912.3%34.5%
11Burnie
Strict
7076%$118$33,12312.3%34.5%
12Charters towers - ayr - ingham
Lenient
6858%$106$23,02512.3%34.5%
13Maryborough
Lenient
24870%$196$51,01412.3%34.5%
14Mildura
Lenient
23463%$148$35,00812.3%34.5%
15Lower north
Lenient
21665%$166$40,21612.3%34.5%
16Campaspe
Lenient
19956%$169$35,44012.3%34.5%
17Murray river - swan hill
Lenient
12354%$126$25,49512.3%34.5%
18Gladstone
Lenient
46562%$175$40,57812.3%34.5%
19Gympie
Lenient
44568%$155$39,71012.3%34.5%
20Mid west
Strict
42876%$143$40,31212.3%34.5%
21Dubbo
Strict
29862%$167$39,11812.3%34.5%
22Burnie - ulverstone
Strict
19972%$121$32,24112.3%34.5%
23Gascoyne
Strict
19374%$235$64,51412.3%34.5%
24Maryborough - pyrenees
Lenient
11447%$138$24,25912.3%34.5%
25Bundaberg
Lenient
45270%$120$31,76612.3%34.5%
26Devonport
Strict
33472%$130$34,59312.3%34.5%
27Moira
Lenient
30044%$264$43,50812.3%34.5%
28Armidale
Strict
18766%$129$31,73912.3%34.5%
29Shepparton
Lenient
15358%$160$34,99412.3%34.5%
30Latrobe valley
Lenient
13760%$126$28,33612.3%34.5%
31Darling downs (west) - maranoa
Lenient
7048%$104$19,18112.3%34.5%
32Geraldton
Strict
6684%$129$40,27912.3%34.5%
33Gippsland - south west
Lenient
2,93748%$217$39,02612.3%34.5%
34Wodonga - alpine
Lenient
1,63854%$238$47,63012.3%34.5%
35Colac - corangamite
Lenient
1,26152%$208$40,51812.3%34.5%
36Kempsey - nambucca
Strict
94861%$162$37,00412.3%34.5%
37Gippsland - east
Lenient
91050%$174$32,74512.3%34.5%
38East gippsland
Lenient
90950%$174$32,74512.3%34.5%
39Southland
Lenient
90467%$115$28,66912.3%34.5%
40Albany
Strict
78674%$164$45,06412.3%34.5%
41Yorke peninsula
Lenient
63154%$171$34,65612.3%34.5%
42Rockhampton
Lenient
56065%$146$35,77812.3%34.5%
43Taree - gloucester
Strict
42749%$182$33,59112.3%34.5%
44Wagga wagga
Strict
42359%$149$32,93512.3%34.5%
45Kangaroo island
Lenient
42069%$182$46,64712.3%34.5%
46Eyre peninsula and south west
Lenient
39361%$138$31,57112.3%34.5%
47Wangaratta - benalla
Lenient
36951%$152$29,03112.3%34.5%
48Greater taree
Strict
35147%$183$32,55012.3%34.5%
49Albury
Strict
28772%$145$38,89012.3%34.5%
50Esperance
Strict
20570%$183$47,64812.3%34.5%

Upper-Mid Airbnb Markets: $300,000-$500,000

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Warrnambool
Lenient
81657%$193$40,83012.3%34.5%
2South east coast
Strict
54968%$177$44,75612.3%34.5%
3Bathurst
Strict
44754%$187$37,70312.3%34.5%
4Granite belt
Lenient
34057%$174$36,98112.3%34.5%
5Bass coast
Lenient
2,32346%$219$37,70612.3%34.5%
6Cairns
Lenient
2,18376%$166$46,98812.3%34.5%
7Gosford
Strict
1,83149%$282$52,13012.3%34.5%
8Phillip island
Lenient
1,51846%$220$37,82912.3%34.5%
9Upper goulburn valley
Lenient
1,19745%$255$43,07412.3%34.5%
10Great lakes
Strict
1,10552%$257$49,81912.3%34.5%
11Townsville
Lenient
95768%$157$40,05912.3%34.5%
12Clarence valley
Strict
87061%$209$47,49412.3%34.5%
13Onkaparinga
Lenient
80061%$190$43,48012.3%34.5%
14Wyong
Strict
79451%$230$44,37412.3%34.5%
15Launceston
Strict
77372%$143$38,61612.3%34.5%
16Geelong
Lenient
77361%$136$31,27012.3%34.5%
17Mansfield
Lenient
72744%$316$52,02412.3%34.5%
18South gippsland
Lenient
67153%$204$40,64412.3%34.5%
19Ballarat
Lenient
62859%$132$29,25812.3%34.5%
20Grampians
Lenient
57355%$143$29,53912.3%34.5%
21Wellington
Lenient
45645%$139$23,61512.3%34.5%
22Kingborough
Strict
37164%$156$37,27412.3%34.5%
23Barossa
Lenient
34558%$208$44,74212.3%34.5%
24Barossa valley
Lenient
32759%$207$45,29712.3%34.5%
25Nambour
Lenient
30864%$143$34,20012.3%34.5%
26Glenelg - southern grampians
Lenient
29658%$132$28,68012.3%34.5%
27Tamworth - gunnedah
Strict
26763%$139$32,55112.3%34.5%
28Upper murray exc. albury
Strict
25253%$202$39,96812.3%34.5%
29Mackay
Lenient
25074%$106$29,37212.3%34.5%
30Meander valley - west tamar
Strict
23966%$127$31,14012.3%34.5%
31Baw baw
Lenient
23152%$153$29,46812.3%34.5%
32Ipswich hinterland
Lenient
21165%$170$41,21612.3%34.5%
33Sorell - dodges ferry
Strict
17166%$134$32,95312.3%34.5%
34Queanbeyan
Strict
17055%$148$30,33512.3%34.5%
35Lachlan valley
Strict
17061%$144$32,87812.3%34.5%
36Goulburn - mulwaree
Strict
17051%$156$29,85512.3%34.5%
37Moorabool
Lenient
13150%$161$30,16612.3%34.5%
38Barwon - west
Lenient
11451%$144$27,35212.3%34.5%
39Burnett
Lenient
10365%$105$25,83112.3%34.5%
40Darling downs - east
Lenient
8963%$154$35,99712.3%34.5%
41Batemans bay
Strict
8756%$186$40,13212.3%34.5%
42Caboolture hinterland
Lenient
7560%$198$43,99212.3%34.5%
43Upper hunter
Strict
7366%$164$40,29212.3%34.5%
44Litchfield
Lenient
7161%$101$22,76012.3%34.5%
45Griffith - murrumbidgee (west)
Strict
6860%$135$30,39712.3%34.5%
46Far north
Lenient
5462%$118$27,41812.3%34.5%
47Otago
Lenient
6,73171%$185$48,66912.3%34.5%
48Perth
Strict
6,25785%$130$41,11212.3%34.5%
49Canterbury
Lenient
5,52968%$119$30,30412.3%34.5%
50Canterbury
Lenient
5,52868%$119$30,30412.3%34.5%

Premium Airbnb Markets: $500,000-$1,000,000

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1St kilda
Lenient
72374%$115$31,84412.3%34.5%
2Auckland
Lenient
6,49567%$94$23,69612.3%34.5%
3Broadbeach - burleigh
Lenient
2,00478%$217$62,79012.3%34.5%
4Kiama - shellharbour
Strict
98954%$314$63,11312.3%34.5%
5Noosa
Lenient
2,15773%$279$75,39312.3%34.5%
6Brunswick heads
Strict
11265%$236$56,79112.3%34.5%
7Queenstown
Lenient
2,49579%$256$74,75412.3%34.5%
8The whitsundays & hamilton island
Lenient
31485%$467$145,66712.3%34.5%
9Sydney
Strict
14,13977%$161$46,22912.3%34.5%
10Noosa heads qld
Lenient
1,09777%$305$86,71912.3%34.5%
11Byron bay
Strict
1,12666%$330$80,40612.3%34.5%

Emerging vs Established Airbnb Markets in Australia & New Zealand

Top 20 Emerging Short-Term Rental Markets in Australia & New Zealand

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Murray river - swan hill
Lenient
12354%$126$25,49512.3%34.5%
2Darling downs (west) - maranoa
Lenient
7048%$104$19,18112.3%34.5%
3Upper hunter
Strict
7366%$164$40,29212.3%34.5%
4Litchfield
Lenient
7161%$101$22,76012.3%34.5%
5Dubbo
Strict
29862%$167$39,11812.3%34.5%
6Baw baw
Lenient
23152%$153$29,46812.3%34.5%
7Snowy river
Strict
1,42647%$330$57,39612.3%34.5%
8Snowy mountains
Strict
1,49148%$323$57,47212.3%34.5%
9Rockhampton
Lenient
56065%$146$35,77812.3%34.5%
10Magnetic island
Lenient
33864%$215$51,34012.3%34.5%
11Kangaroo island
Lenient
42069%$182$46,64712.3%34.5%
12Goulburn - mulwaree
Strict
17051%$156$29,85512.3%34.5%
13Tumut - tumbarumba
Strict
14449%$164$30,25512.3%34.5%
14Fraser island
Lenient
9372%$231$61,49112.3%34.5%
15Devonport
Strict
8272%$112$30,02212.3%34.5%
16Queenstown
Lenient
2,49579%$256$74,75412.3%34.5%
17Maryborough
Lenient
24870%$196$51,01412.3%34.5%
18Fraser coast
Lenient
65871%$147$38,87512.3%34.5%
19Sydney
Strict
14,13977%$161$46,22912.3%34.5%
20Otago
Lenient
6,73171%$185$48,66912.3%34.5%

Top 16 Established Short-Term Rental Markets in Australia & New Zealand

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Sydney
Strict
14,13977%$161$46,22912.3%34.5%
2Otago
Lenient
6,73171%$185$48,66912.3%34.5%
3Brisbane
Lenient
6,12679%$128$37,92312.3%34.5%
4Canterbury
Lenient
5,52868%$119$30,30412.3%34.5%
5Canterbury
Lenient
5,52968%$119$30,30412.3%34.5%
6Auckland
Lenient
6,49567%$94$23,69612.3%34.5%
7Surfers paradise
Lenient
3,02182%$211$64,23012.3%34.5%
8Perth
Strict
6,25785%$130$41,11212.3%34.5%
9Adelaide
Lenient
4,50470%$149$38,98212.3%34.5%
10Gold coast
Lenient
7,37078%$203$58,87212.3%34.5%
11Melbourne
Lenient
24,03667%$141$35,45012.3%34.5%
12Bay of plenty
Lenient
4,27459%$144$31,86512.3%34.5%
13Sunshine coast
Lenient
5,51372%$229$61,25112.3%34.5%
14Surf coast - bellarine peninsula
Lenient
3,20048%$253$45,41512.3%34.5%
15Shoalhaven
Strict
4,25149%$284$51,87112.3%34.5%
16Mornington peninsula
Lenient
4,30649%$290$53,68612.3%34.5%

50 Best Places for Airbnb Arbitrage in Australia & New Zealand

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenueShort-term Rental Yield Rent Gap
1Whitsunday islands
Lenient
32385%$473$147,52812.3%34.5%
2The whitsundays & hamilton island
Lenient
31485%$467$145,66712.3%34.5%
3Gascoyne
Strict
19374%$235$64,51412.3%34.5%
4Darling downs - east
Lenient
8963%$154$35,99712.3%34.5%
5Whitsunday
Lenient
89476%$266$74,53812.3%34.5%
6Margaret river
Strict
47081%$188$56,67412.3%34.5%
7Outback - north and east
Lenient
9857%$127$27,00712.3%34.5%
8Redcliffe
Lenient
24577%$207$59,97012.3%34.5%
9West coast
Strict
33763%$144$33,84812.3%34.5%
10Richmond valley - coastal
Strict
2,85264%$262$62,18312.3%34.5%
11Geraldton
Strict
6684%$129$40,27912.3%34.5%
12Tweed valley
Strict
1,34766%$255$62,60612.3%34.5%
13Maryborough
Lenient
24870%$196$51,01412.3%34.5%
14Barossa valley
Lenient
32759%$207$45,29712.3%34.5%
15Snowy mountains
Strict
1,49148%$323$57,47212.3%34.5%
16Snowy river
Strict
1,42647%$330$57,39612.3%34.5%
17Murray and mallee
Lenient
37058%$182$39,43912.3%34.5%
18Albany
Strict
78674%$164$45,06412.3%34.5%
19South east coast
Strict
54968%$177$44,75612.3%34.5%
20Augusta - margaret river - busselton
Strict
2,71772%$229$61,54512.3%34.5%
21Manjimup
Strict
45966%$145$35,71012.3%34.5%
22Dubbo
Strict
29862%$167$39,11812.3%34.5%
23Barossa
Lenient
34558%$208$44,74212.3%34.5%
24Burnie
Strict
7076%$118$33,12312.3%34.5%
25Ipswich hinterland
Lenient
21165%$170$41,21612.3%34.5%
26Palm cove
Lenient
53271%$232$61,01412.3%34.5%
27Mid west
Strict
42876%$143$40,31212.3%34.5%
28Coles bay
Strict
15367%$221$54,69612.3%34.5%
29Esperance
Strict
20570%$183$47,64812.3%34.5%
30Cairns
Lenient
2,18376%$166$46,98812.3%34.5%
31Otago
Lenient
6,73171%$185$48,66912.3%34.5%
32Kimberley
Strict
21860%$222$49,43712.3%34.5%
33Broken hill and far west
Strict
12668%$118$29,92512.3%34.5%
34Onkaparinga
Lenient
80061%$190$43,48012.3%34.5%
35Kangaroo island
Lenient
42069%$182$46,64712.3%34.5%
36Colac - corangamite
Lenient
1,26152%$208$40,51812.3%34.5%
37Magnetic island
Lenient
33864%$215$51,34012.3%34.5%
38Wheat belt - south
Strict
11368%$114$28,98412.3%34.5%
39Wodonga - alpine
Lenient
1,63854%$238$47,63012.3%34.5%
40Limestone coast
Lenient
75958%$160$34,78212.3%34.5%
41Tweed heads nsw
Strict
1,38970%$253$65,72012.3%34.5%
42Wagga wagga
Strict
42359%$149$32,93512.3%34.5%
43Upper hunter
Strict
7366%$164$40,29212.3%34.5%
44Darwin
Lenient
1,05971%$158$41,88212.3%34.5%
45Queenstown
Lenient
2,49579%$256$74,75412.3%34.5%
46Albury
Strict
28772%$145$38,89012.3%34.5%
47Burnie - ulverstone
Strict
19972%$121$32,24112.3%34.5%
48Lower north
Lenient
21665%$166$40,21612.3%34.5%
49Bunbury
Strict
11080%$134$40,10312.3%34.5%
50Hunter valley
Strict
2,00555%$223$45,78912.3%34.5%


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