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Best Airbnb Markets in Thailand (2026)

Based on Airbtics data from September 2025 to August 2026, this page ranks the best Airbnb markets in Thailand by Market Grade. The grade compares short-term rental yield, year-over-year revenue growth, and occupancy (demand), then adjusts for local regulation. The table also shows listing count, average daily rate, and annual revenue for every market.

Markets on this page are ranked by the Airbtics Market Grade, not by the number of listings. The grade compares each market with the other markets in this ranking on three measures, then adjusts for local short-term rental regulation.

  1. Yield: Annual short-term rental revenue divided by property price. A higher yield ranks higher.
  2. Growth: Year-over-year change in revenue. Faster revenue growth ranks higher.
  3. Demand: Average occupancy rate over the last 12 months. Higher occupancy ranks higher.

Stricter short-term rental regulation lowers the letter grade. Occupancy, average daily rate, and annual revenue are shown for every market. Exact yield and revenue growth are published for the three highest-graded markets. For every other market those two figures are in Market Explorer. The rankboard plots the same markets by occupancy and average daily rate, and the table under the chart lists those values in text.

Learn more about how we collect the data and accuracy

Last updated: 16th October, 2026

Thailand Short-Term Rental Market Overview (September 2025 to August 2026)

National averages across all Thailand markets
Average Occupancy Rate i
57.20%
Average Annual Revenue i
THB541,837
Average Daily Rate (ADR) i
THB2,538
YoY Supply Growth i
62.92%
YoY Revenue Change i
0.09%

Top 10 Thailand Cities for Airbnb in 2026

Tick the markets you like to track their revenue, occupancy, and ADR in your Airbtics watchlist. Free to start, up to 10 markets.

Position Market Grade Market Name Regulation No of Listings Avg. Occupancy Rate Avg. Daily Rate Revenue Short-term Rental Yield Revenue Growth
1BPhuket
Lenient
14,43061%THB2,869THB648,02319.7%+8.0%
2BChiang Mai
Lenient
7,35264% 🚀THB1,552THB369,87417.4%+10.9%
3B+Krabi
Lenient
3,43156%THB2,565THB534,08333.3%+7.4%
4CKo Pha Ngan
Lenient
2,23261%THB2,835THB641,068Unlock in Market ExplorerUnlock in Market Explorer
5CKo Tao
Lenient
1,01341%THB2,667THB406,132Unlock in Market ExplorerUnlock in Market Explorer
6C+Bangkok
Lenient
16,30062%THB1,688THB392,257Unlock in Market ExplorerUnlock in Market Explorer
7C+Koh Samui
Lenient
5,13064% 🚀THB4,895THB1,161,512Unlock in Market ExplorerUnlock in Market Explorer
8D+Pattaya
Lenient
9,68056%THB1,620THB337,903Unlock in Market ExplorerUnlock in Market Explorer
9D+Hua Hin District
Lenient
1,83957%THB2,126THB449,244Unlock in Market ExplorerUnlock in Market Explorer
10D+Trat Islands
Lenient
67850%THB2,565THB478,277Unlock in Market ExplorerUnlock in Market Explorer

Data Seen By

BiggerPockets
Trustpilot

Market Explorer

Filter markets by occupancy, price, and yield

Filter Thailand by occupancy, ADR, yield, rent gap, and property price, then compare markets side by side.

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Find the Best Airbnb Markets with Our Interactive Tool

Use our interactive Market Explorer to find the best places to start an Airbnb in Thailand. Compare multiple markets side by side, apply filters like regulations, budget (property or rent prices), and market size, and even export the results to Excel.

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Why Invest in Airbnb Thailand in 2026?

The highest-graded short-term rental markets in Thailand are Phuket, Chiang Mai and Krabi. The table ranks every tracked market by Airbtics Market Grade. Occupancy, average daily rate, annual revenue, yield, and revenue growth are the figures behind that grade.

Top 3 Airbnb markets in Thailand by Market Grade

These are the three highest-graded Airbnb markets in Thailand. Market Grade compares yield, revenue growth, and occupancy (demand) with the other markets on this page, then adjusts for short-term rental regulation. The chart repeats those three percentiles in text so the ranking is readable without the graphic.

Rank 1 — Phuket (Grade B)

Phuket is rank 1 of 10 markets in this Thailand ranking by Airbtics Market Grade B, with 19.7% short-term rental yield, 61.0% occupancy, and +8.0% year-over-year revenue growth.

Compared with the other markets on this page, Phuket ranks top 45% for yield, top 15% for growth, and top 40% for demand. The market shows an average daily rate of THB2,869, annual revenue of THB648,023, a rent gap of 4826.7%, 14,430 active listings, lenient short-term rental regulation, and a typical 2-bedroom property price of THB5,064,000.

  • Market gradeB
  • Yield19.7%
  • Revenue growth+8.0%
  • Occupancy61.0%
  • Average daily rateTHB2,869
  • Annual revenueTHB648,023
  • Rent gap4826.7%
  • Active listings14,430
  • 2-bedroom priceTHB5,064,000
  • RegulationLenient
top 45%Yieldtop 15%Growthtop 40%Demand

Percentile versus other Thailand markets on this page. Farther from the center is stronger.

  • Yield: top 45%
  • Growth: top 15%
  • Demand: top 40%

Rank 2 — Chiang Mai (Grade B)

Chiang Mai is rank 2 of 10 markets in this Thailand ranking by Airbtics Market Grade B, with 17.4% short-term rental yield, 64.0% occupancy, and +10.9% year-over-year revenue growth.

Compared with the other markets on this page, Chiang Mai ranks lowest 45% for yield, top 5% for growth, and top 10% for demand. The market shows an average daily rate of THB1,552, annual revenue of THB369,874, a rent gap of 3386.0%, 7,352 active listings, lenient short-term rental regulation, and a typical 2-bedroom property price of THB3,376,000.

  • Market gradeB
  • Yield17.4%
  • Revenue growth+10.9%
  • Occupancy64.0%
  • Average daily rateTHB1,552
  • Annual revenueTHB369,874
  • Rent gap3386.0%
  • Active listings7,352
  • 2-bedroom priceTHB3,376,000
  • RegulationLenient
lowest 45%Yieldtop 5%Growthtop 10%Demand

Percentile versus other Thailand markets on this page. Farther from the center is stronger.

  • Yield: lowest 45%
  • Growth: top 5%
  • Demand: top 10%

Rank 3 — Krabi (Grade B+)

Krabi is rank 3 of 10 markets in this Thailand ranking by Airbtics Market Grade B+, with 33.3% short-term rental yield, 56.0% occupancy, and +7.4% year-over-year revenue growth.

Compared with the other markets on this page, Krabi ranks top 5% for yield, top 25% for growth, and lowest 30% for demand. The market shows an average daily rate of THB2,565, annual revenue of THB534,083, a rent gap of 5226.2%, 3,431 active listings, lenient short-term rental regulation, and a typical 2-bedroom property price of THB2,700,800.

  • Market gradeB+
  • Yield33.3%
  • Revenue growth+7.4%
  • Occupancy56.0%
  • Average daily rateTHB2,565
  • Annual revenueTHB534,083
  • Rent gap5226.2%
  • Active listings3,431
  • 2-bedroom priceTHB2,700,800
  • RegulationLenient
top 5%Yieldtop 25%Growthlowest 30%Demand

Percentile versus other Thailand markets on this page. Farther from the center is stronger.

  • Yield: top 5%
  • Growth: top 25%
  • Demand: lowest 30%

Market Rankboard: Thailand

Each dot is a vacation rental market in Thailand, plotted by occupancy rate (x-axis) and average daily rate (ADR) (y-axis). Dashed lines mark the national median.

Thailand Airbnb markets rankboard scatter chart showing occupancy rate versus average daily rate (ADR)
Occupancy rate and average daily rate for each Thailand market plotted in the chart above, in Market Grade order.
MarketOccupancy rateAverage daily rate
Phuket61.0%THB2,869
Chiang Mai64.0%THB1,552
Krabi56.0%THB2,565
Ko Pha Ngan61.0%THB2,835
Ko Tao41.0%THB2,667
Bangkok62.0%THB1,688
Koh Samui64.0%THB4,895
Pattaya56.0%THB1,620
Hua Hin District57.0%THB2,126
Trat Islands50.0%THB2,565

Compare property prices, short-term rental yield, rent gap, annual revenue, and supply growth in the Airbtics Market Explorer watchlist.

See all Airbnb markets in Thailand

Browse all 10 markets we track in Thailand. Each link opens the market's Airbnb revenue and performance data page.

Thailand Airbnb market FAQs

  • What are the best Airbnb markets in Thailand?

    Airbtics ranks short-term rental markets in Thailand by Market Grade. The grade compares yield (annual revenue divided by property price), year-over-year revenue growth, and occupancy, then adjusts for regulation. The highest-graded market in this dataset is Phuket. The main table lists markets in that order; use the Market Explorer to filter by budget, regulations, and more.

  • How many Airbnb markets does Airbtics track in Thailand?

    We currently analyze 10 active short-term rental markets in Thailand with listing supply, median occupancy, ADR, and revenue estimates.

  • What is the average Airbnb occupancy rate in Thailand?

    The national average occupancy rate across tracked markets is 57.20% (LTM). Rates differ by city. Use the rankboard on this page, or open a market page for that city's numbers.

  • How do I compare Airbnb markets in Thailand?

    Use the occupancy vs ADR rankboard on this page for a quick view, or open the Market Explorer to compare markets side by side, change chart axes, export to Excel, and save markets to a watchlist.

  • How can I estimate Airbnb income in Thailand?

    Use our Airbnb income calculator to estimate revenue for a specific address, or open any market link below for median revenue and occupancy benchmarks.




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For trends, supply, and year-over-year changes, see the 2025 short-term rental report for Thailand.