Best Airbnb Markets Massachusetts, The United States

Based on data from Airbtics, this page shows the largest Airbnb markets with key statistics like regulations, average occupancy rate and daily rate. This allows you to discover the most profitable locations to buy, own or invest in rental properties.

Top 20 Largest Airbnb Markets in Massachusetts, The United States
Updated August 2024

The occupancy rate, daily rate, and revenue are averages from the last twelve months, starting from the last updated period. Methodology for Airbtics Market Score: The Airbtics Market Score indicates how attractive a location is for Airbnb investment. The primary criterion is short-term rental yield, which is the percentage of revenue relative to property price. The second criterion is regulation, with markets that have STR-friendly rules receiving a higher score. The remaining three criteria are:

  1. Market size (larger markets score higher due to the ease of acquiring and selling properties)
  2. Growth (whether the market is becoming saturated)
  3. Seasonality (less seasonality is preferred)
Learn more about how we collect the data and accuracy

PositionMarket NameRegulation No of ListingsAvg. Occupancy RateAvg. Daily RateRevenue
1Boston
Strict
2,96676%$195$49,262
2Essex
Lenient
1,56768%$226$53,682
3Provincetown
Lenient
64764%$314$72,752
4Cambridge
Lenient
64078%$177$47,305
5Dennis
Lenient
63163%$274$62,509
6Barnstable town
Lenient
61859%$325$70,393
7Yarmouth
Lenient
53262%$293$63,135
8Somerville
Lenient
36777%$143$39,387
9Somerset
Lenient
36055%$166$34,338
10Nantucket
Lenient
32062%$675$150,038
11Salem
Lenient
31973%$272$68,873
12Worcester
Lenient
24367%$80$17,472
13Gloucester
Lenient
23564%$275$65,209
14Dorchester
Lenient
20649%$236$40,652
15West yarmouth
Lenient
17761%$213$47,924
16Rockport
Lenient
17570%$273$66,978
17Newton
Lenient
17171%$141$37,489
18Springfield
Lenient
16961%$114$22,143
19Marblehead
Lenient
15266%$295$69,865
20Northampton
Lenient
14473%$148$38,728


  1. Starting an Airbnb in The United States? Check out our guide on how to start an Airbnb in The United States (Startup cost, profitability, and nationwide vacation rental statistics)
  2. For short-term rental market analysis, visit our Airbnb Analytics app.