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Fully Booked Airbnb City: Brighton

Last updated on September 1st, 2023

Known for its bohemian atmosphere with an open culture for the LGBTQ community, Brighton is certainly one of the most visited cities in the world. According to a recent tourism report on Brighton, it welcomes over about 9.5 million tourists annually. 

Can you imagine the number of visitors that have booked their respective accommodations in a span of one month? We have one word to describe it: Fully-booked!

Brighton is mostly visited because of its famous attractions such as The Royal Pavilion, Brighton Palace Pier, Hove, and many more. 

Property investors who want to start an Airbnb business in the UK should certainly do thorough research about rules and regulations as they vary per city. For instance, hosts should know that the Airbnb rules in London do not require a permit to operate for 90 days.

Continue reading to learn more about Airbnb’s long-term profitability in Brighton, England.

Is Airbnb Profitable in Brighton?

Based on a recent report, Brighton is among the 5 best BTL areas in the UK for Airbnb stays. To supplement this data, Airbtics shows average host can earn an average of €42,924 yearly for a 1-bedroom apartment/condo in Brighton. 

These Airbnb metrics are necessary in order for property investors to have an outlook of potential revenue and avoid losing hard-earned money. Knowing your preferred area’s occupancy rates, average daily rates and annual revenue is important in starting an Airbnb business to achieve success.

By using an accurate short-term rental calculator, you’ll be able to confirm that Brighton is one of the best places for investment. There are indeed plenty of high-return investment opportunities in Brighton.

fully booked airbnb city brighton

Source: Airbtics Dashboard

What is the Average Occupancy Rate for Airbnb?

An excellent Airbnb occupancy rate should be around 65% with a remarkable increase monthly. The good news is that for Brighton, the occupancy rate should not be doubted at all. Based on Airbtics, the YoY change in Brighton increases by 15.94% and has had a 100% occupancy rate since February 2022. Absolutely positive on profitability!

Airbnb cities with the highest occupancy rates vary depending on their respective peak seasons. It’s interesting to know that despite the post-pandemic restrictions in various countries, the international traveler’s ratio in Brighton remains at 60%.

fully booked airbnb city brighton

Is Brighton a Good Place to Invest in Real Estate?

Before purchasing an investment property in the UK, it’s important to have knowledge of the various kinds of mortgages, ongoing and upfront costs, and other fees associated with real estate. In order to track the Airbnb performance of your preferred neighborhood in Brighton, it’s practical to take advantage of smart technology. By using a precise short-term rental calculator, you’ll be able to consistently monitor the demand & supply and spy on your competitors located within the area – and stand out among the rest.

how much can you make on airbnb

What are the Airbnb Rules in Brighton?

If you are worried about strict Airbnb rules in Brighton, the good news is that there is no 90-day limit in operating a short-term rental. Here are the rules to take note of:

  1. ​​You might need planning permission to use a living space for a short-term holiday let. The need for planning permission will depend on how much the use of the property changes as a result of being available for short-term holidays.
  2. Private sector housing licensing cannot be applied to short-term holiday lets.
  3. In Brighton, there is almost no Airbnb listing that has an official short-term rental license, however, we discovered that you can do Airbnb at your own risk. That risk is relatively small especially if you are a freeholder or your lease doesn’t specifically prevent you to run a short-term rental. For more information, you can contact Brighton City Council.

Top 3 Neighborhoods in Brighton for Airbnb Investment

In order to properly identify which particular area is best for investment in Brighton, here are the top 3 neighborhoods with the highest occupancy rates:

1. Kemptown

This neighborhood in Brighton has amazing access to the beachfront with a lively social scene. It is also considered one of the most expensive parts of the city.

  • Average occupancy rate: 85%
  • Annual revenue: £44,072
  • A local license is not required to operate a short-term rental.
2. Brighton City Centre

If you would like to target renters and tourists who prefer to be in a city living, Brighton City Centre is highly recommended for investment. 

  • Annual revenue: £39,949
  • Average occupancy rate: 78%
  • A local license is not required to operate a short-term rental.
3. Hove

Hove is a popular residential area and is known to be the second most populous urban area in South East England.

  • Annual revenue: £39,036
  • Average occupancy rate: 66%
  • A local license is not required to operate a short-term rental.


If you are looking to invest in an Airbnb city with maximum cash-on-cash return and 100% assurance that it will bring long-term profitability, in-depth research is a stepping stone. However, the data points mentioned in this article such as Airbnb occupancy rates, annual revenue, & traveler’s ratio should be your basis for investing in an Airbnb business in Brighton.

Now that you are aware of how this Airbnb city became fully booked, don’t miss out on greater opportunities! With the help of our reliable data analytics tool, you can vastly enhance your monthly revenue, create a comparison for each neighborhood, add the appropriate amenities and so many more exciting features.



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