Is it profitable to do Airbnb in Palenque, Mexico?
What is the occupancy rate of Airbnb in Palenque, Mexico?
What is the average daily rate of Airbnb in Palenque, Mexico?
Mexico
Airbnb Revenue in Palenque, Mexico: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Palenque
A typical short-term rental in Palenque is booked for 124 nights per year, generating a medium Airbnb occupancy rate of 34% and an average daily rate (ADR) of MXN703 in local currency ($41). In June, 2024 - May, 2025, the average annual short-term rental revenue in Palenque was MXN89K in local currency ($5K). As of 4th July, 2025, there are 224 active Airbnb listings in Palenque.
Palenque Airbnb Income Data Summary
Palenque Average Monthly Revenue
MXN7,447 ($434)
Palenque YoY Revenue Change
8.93%
Palenque Average Airbnb Occupancy Rate
34%
Palenque Average Daily Rate
MXN703 ($41)
Budget
Palenque Number of Listings
340
Small
Airbnb Seasonality in Palenque
Strong
Most Profitable Month for Airbnb in Palenque
April
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025
Palenque Airbnb Revenue by Month
June, 2024 - May, 2025
Low
MXN5,778
Average
MXN7,863
High
MXN10,509
Is Airbnb Profitable in Palenque, Mexico?
A 34% median occupancy rate is considered a risky market to do an Airbnb. There are definitely few hosts making good income, but you may struggle to get year-round bookings. We suggest you do further research on this market.
Tip! investing in a short-term rental can be highly stable and profitable. It's stable because housing has been one of the most stable asset classes. Also, when you can't do an Airbnb anymore, you can still rent it out to a long-term tenant with a lower yield. It is highly profitable because the monthly cash flow from short-term rental investment typically is double the amount of traditional rentals.
Demand by Amenities
Average Airbnb Occupancy Rate in Palenque
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Palenque listing recorded a 34% average short-term rental occupancy between June, 2024 - May, 2025. The Palenque vacation rental market has Strong seasonality, with April and December being the busiest months for Airbnb hosts.
About 52.15% of Palenque Airbnb guests are international guests, and visitors from Mexico constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Palenque market dashboard.
About 52.15% of Palenque Airbnb guests are international guests, and visitors from Mexico constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Palenque market dashboard.
Occupancy Rate: 34%
224 Active Listings
Starting an Airbnb in Palenque: Short-Term Rental Regulations
Before launching an Airbnb in Palenque, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Palenque, the legal landscape can be complex, especially for a beginner host.
In general, Palenque Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Palenque vacation rental business legally compliant.
In general, Palenque Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Palenque vacation rental business legally compliant.
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Explore Palenque's Airbnb Data ⟶
Most Popular Airbnbs in Palenque
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 224 listings.
See Airbnb Statistics on All 224 Listings
Professional Airbnb Property Managers in Palenque
You can turn your Palenque Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Palenque with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Palenque with the most Airbnb properties.
| Name | Listings | Rating | Revenue |
|---|---|---|---|
| Esstefanye | 11 | 4.7★ | $1,23,234 |
| Carlos | 8 | 4.5★ | $1,23,234 |
| Tetis | 5 | 4.5★ | $1,23,234 |
| Manuel | 5 | 5.0★ | $1,23,234 |
| Mariela | 5 | 4.7★ | $1,23,234 |
Find out the top Airbnb management company in Palenque, Mexico for your needs.
Other short-term rental market data in Palenque
Here is a breakdown of short-let properties in Palenque. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Palenque Airbnb Listings by Property Size
Palenque Airbnb Listings by Property Type
Palenque Airbnb Listings by Cancelation Policy Type
Palenque Vacation Rentals by Channel
Estimate Your Potential Earnings in Palenque with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Palenque?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Palenque Airbnb FAQs
How Much Can You Make on Airbnb in Palenque, Mexico?
The average Palenque Airbnb host was able to make MXN89K in local currency ($5K) in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Palenque Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Palenque?
With an ADR of MXN703 local currency ($41) and a median occupancy rate of 34%, short-term rentals in Palenque can be very profitable. However, exactly how much money you can make from Airbnb in Palenque is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Palenque.
What Is the ROI on Airbnb in Palenque?
The return on investment (ROI) on Airbnb properties in Palenque depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.In Palenque, the annual Airbnb revenue is MXN89K in local currency ($5K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Palenque?
The median Airbnb occupancy rate in Palenque was 34% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Palenque?
As of March 2025, there are 224 active listings on the Airbnb platform in Palenque.