Is it profitable to do Airbnb in Turin, Italy?
What is the occupancy rate of Airbnb in Turin, Italy?
What is the average daily rate of Airbnb in Turin, Italy?
Italy / Turin
Airbnb Revenue in Turin, Italy: 2025 Short-Term Rental Data & Insights
Average Airbnb Revenue in Turin
A typical short-term rental in Turin is booked for 241 nights per year, generating a medium Airbnb occupancy rate of 66% and an average daily rate (ADR) of €80 in local currency ($87). In February, 24 - January, 25, the average annual short-term rental revenue in Turin was €18K ($20K). As of 11th March, 2025, there are 5,763 active Airbnb listings in Turin.
Turin Airbnb Income Data Summary
Turin Average Monthly Revenue
€1,581 ($1,701)
Turin YoY Revenue Change
7.83%
Turin Average Airbnb Occupancy Rate
66%
Turin Average Daily Rate
€80 ($87)
Budget
Turin Number of Listings
6,604
Big
Airbnb Seasonality in Turin
43%
Most Profitable Month for Airbnb in Turin
November
** Period: February, 24 - January, 25 | Last Updated on: 11th March, 2025
Turin Airbnb Revenue by Month
February, 24 - January, 25
Low
€1,261
Average
€1,580
High
€1,937
Is Airbnb Profitable in Turin, Italy?
Yes, starting an Airbnb business in Turin can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of €18,993 in local currency ($20,423) and a median occupancy rate of 66% are considered good in the hospitality space. With 6,604 active listings, the Turin Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Turin are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Turin is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Turin Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities
Average Airbnb Occupancy Rate in Turin
You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Turin listing recorded a 66% average short-term rental occupancy between February, 24 - January, 25. The Turin vacation rental market has Limited seasonality, with November and October being the busiest months for Airbnb hosts.
About 42.49% of Turin Airbnb guests are international guests, and visitors from Italy constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Turin market dashboard.
About 42.49% of Turin Airbnb guests are international guests, and visitors from Italy constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.
On the graph below, you can see the occupancy rate distribution per number of listings.
To view the distribution of average daily rates and annual revenue, refer to our Turin market dashboard.
Occupancy Rate: 66%
5,763 Active Listings
Starting an Airbnb in Turin: Short-Term Rental Regulations
Before launching an Airbnb in Turin, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Turin, the legal landscape can be complex, especially for a beginner host.
In general, Turin Airbnb regulations are strict at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Turin vacation rental business legally compliant.
Learn more about the Airbnb rules in Turin, Italy.
In general, Turin Airbnb regulations are strict at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Turin vacation rental business legally compliant.
Learn more about the Airbnb rules in Turin, Italy.
Signup and check out more in-depth vacation rental data for free.
Explore Turin's Airbnb Data ⟶
Most Profitable Areas for Vacation Rentals in Turin
Wondering where to invest in Turin for the best Airbnb returns? Look no further!
The best Airbnb markets in Turin are:
The best Airbnb markets in Turin are:
- Venaria Reale, TO, Italia
- Airbnb Annual Revenue: €16,145 in local currency ($17,361)
- Airbnb Occupancy Rate: 56%
- Airbnb Average Daily Rate: €77 in local currency ($83)
Find the top Airbnb location in Turin for your specific needs and aspirations.
Most Popular Airbnbs in Turin
Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 5,763 listings.
See Airbnb Statistics on All 5,763 Listings
Professional Airbnb Property Managers in Turin
You can turn your Turin Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Turin with the most Airbnb properties.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Turin with the most Airbnb properties.
| Name | Listings | Rating | Revenue |
|---|---|---|---|
| Wonderful Italy | 631 | 4.25★ | $1,23,234 |
| Welcome To Turin | 226 | 4.2★ | $1,23,234 |
| CuponTours | 124 | 4.5★ | $1,23,234 |
| Myhouse Inn S.R.L.S. | 22 | 4.3★ | $1,23,234 |
| Ruralis | 169 | 4.7★ | $1,23,234 |
Find out the top Airbnb management company in Turin, Italy for your needs.
Other short-term rental market data in Turin
Here is a breakdown of short-let properties in Turin. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Turin Airbnb Listings by Property Size
Turin Airbnb Listings by Property Type
Turin Airbnb Listings by Cancelation Policy Type
Turin Vacation Rentals by Channel
Estimate Your Potential Earnings in Turin with the Airbtics Airbnb Calculator
Ready to start looking for the most profitable Airbnb investment opportunities in Turin?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.
Turin Airbnb FAQs
How Much Can You Make on Airbnb in Turin, Italy?
The average Turin Airbnb host was able to make €18K in local currency ($20K) in February, 24 - January, 25. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Turin Airbnb data to see how different factors affect revenue and estimate your potential income.
How Profitable Is Airbnb in Turin?
With an ADR of €80 local currency ($87) and a median occupancy rate of 66%, short-term rentals in Turin can be very profitable. However, exactly how much money you can make from Airbnb in Turin is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Turin.
What Is the ROI on Airbnb in Turin?
The return on investment (ROI) on Airbnb properties in Turin depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.
In Turin, the annual Airbnb revenue is €18K in local currency ($20K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
In Turin, the annual Airbnb revenue is €18K in local currency ($20K). To estimate your ROI, compare this income against your property's purchase price and operating expenses. Our Airbnb calculator can help you run the numbers based on your investment and strategy.
What Is the Average Occupancy Rate for Airbnb in Turin?
The median Airbnb occupancy rate in Turin was 66% in February, 24 - January, 25. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.
How Many Airbnbs Are There in Turin?
As of March 2025, there are 5,763 active listings on the Airbnb platform in Turin.