Is it profitable to do Airbnb in Luray, The United States?

What is the occupancy rate of Airbnb in Luray, The United States?

What is the average daily rate of Airbnb in Luray, The United States?

Airbnb Revenue in Luray, The United States: 2025 Short-Term Rental Data & Insights

Average Airbnb Revenue in Luray

A typical short-term rental in Luray is booked for 161 nights per year, generating a medium Airbnb occupancy rate of 44% and an average daily rate (ADR) of $204 in local currency . In June, 2024 - May, 2025, the average annual short-term rental revenue in Luray was $30K in local currency . As of 4th July, 2025, there are 85 active Airbnb listings in Luray.

Luray Airbnb Income Data Summary

Luray Average Monthly Revenue
$2,544
Luray YoY Revenue Change
0.44%
Luray Average Airbnb Occupancy Rate
44%
Luray Average Daily Rate
$204
Upscale
Luray Number of Listings
105
Small
Airbnb Seasonality in Luray
Strong
Most Profitable Month for Airbnb in Luray
October
Airbnb Laws in Luray
Lenient
Learn More >
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025

Luray Airbnb Revenue by Month

June, 2024 - May, 2025
Low
$1,007
Average
$2,465
High
$3,744



Is Airbnb Profitable in Luray, The United States?

A 44% median occupancy rate is considered a risky market to do an Airbnb. There are definitely few hosts making good income, but you may struggle to get year-round bookings. We suggest you do further research on this market.
Tip! investing in a short-term rental can be highly stable and profitable. It's stable because housing has been one of the most stable asset classes. Also, when you can't do an Airbnb anymore, you can still rent it out to a long-term tenant with a lower yield. It is highly profitable because the monthly cash flow from short-term rental investment typically is double the amount of traditional rentals.
Demand by Amenities

Average Airbnb Occupancy Rate in Luray

You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Luray listing recorded a 44% average short-term rental occupancy between June, 2024 - May, 2025. The Luray vacation rental market has Strong seasonality, with October and July being the busiest months for Airbnb hosts.

About 4.62% of Luray Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.

On the graph below, you can see the occupancy rate distribution per number of listings.

To view the distribution of average daily rates and annual revenue, refer to our Luray market dashboard.
Occupancy Rate: 44%
85 Active Listings

Starting an Airbnb in Luray: Short-Term Rental Regulations

Before launching an Airbnb in Luray, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Luray, the legal landscape can be complex, especially for a beginner host.

In general, Luray Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Luray vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Luray's Airbnb Data
market map image

Most Popular Airbnbs in Luray

Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 85 listings.
listing_image
Entire home & 4 Bed
⭐5.0 (67)
Pondview 4BR Cabin-Walk to Caverns, Hot Tub, Wi-Fi
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$276
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (173)
Hot Tub | 2 Min to Cavern | Firepit | Blue Pearl
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$204
Daily Rate
View Listing
listing_image
Entire home & Studio Bed
⭐5.0 (85)
Dog-Friendly Downtown Studio — Walk to Park&Shops
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$129
Daily Rate
View Listing
listing_image
Entire home & 3 Bed
⭐5.0 (245)
Spacious Wi-fi Hot Tub Minutes from attractions
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$234
Daily Rate
View Listing
listing_image
Entire home & 3 Bed
⭐5.0 (119)
6 Minutes to Luray Caverns~Walk to Shops & Dining
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$197
Daily Rate
View Listing
listing_image
Entire home & 5 Bed
⭐5.0 (184)
Golden Ridge Manor, 8 Acre, 8000 sqft home/hot tub
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$485
Daily Rate
View Listing
See Airbnb Statistics on All 85 Listings

Professional Airbnb Property Managers in Luray

You can turn your Luray Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Luray with the most Airbnb properties.
NameListingsRatingRevenue
Evolve369344.73$1,23,234
Lisa55.0$1,23,234

Other short-term rental market data in Luray

Here is a breakdown of short-let properties in Luray. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Luray Airbnb Listings by Property Size


Luray Airbnb Listings by Property Type
Luray Airbnb Listings by Cancelation Policy Type


Luray Vacation Rentals by Channel

Estimate Your Potential Earnings in Luray with the Airbtics Airbnb Calculator

Ready to start looking for the most profitable Airbnb investment opportunities in Luray?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.

Luray Airbnb FAQs

How Much Can You Make on Airbnb in Luray, The United States?

The average Luray Airbnb host was able to make $30K in local currency in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Luray Airbnb data to see how different factors affect revenue and estimate your potential income.

How Profitable Is Airbnb in Luray?

With an ADR of $204 local currency and a median occupancy rate of 44%, short-term rentals in Luray can be very profitable. However, exactly how much money you can make from Airbnb in Luray is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Luray.

What Is the ROI on Airbnb in Luray?

The return on investment (ROI) on Airbnb properties in Luray depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.
In Luray, the annual Airbnb revenue is $30K in local currency . To estimate your ROI, compare this income against your property's purchase price and operating expenses.
Our Airbnb calculator can help you run the numbers based on your investment and strategy.

What Is the Average Occupancy Rate for Airbnb in Luray?

The median Airbnb occupancy rate in Luray was 44% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

How Many Airbnbs Are There in Luray?

As of March 2025, there are 85 active listings on the Airbnb platform in Luray.