Is it profitable to do Airbnb in Montecito, The United States?

What is the occupancy rate of Airbnb in Montecito, The United States?

What is the average daily rate of Airbnb in Montecito, The United States?

Airbnb Revenue in Montecito, The United States: 2025 Short-Term Rental Data & Insights

Average Airbnb Revenue in Montecito

A typical short-term rental in Montecito is booked for 248 nights per year, generating a medium Airbnb occupancy rate of 68% and an average daily rate (ADR) of $691 . In June, 2024 - May, 2025, the average annual short-term rental revenue in Montecito was $151K . As of 4th July, 2025, there are 138 active Airbnb listings in Montecito.

Montecito Airbnb Income Data Summary

Montecito Average Monthly Revenue
$12,636
Montecito YoY Revenue Change
28.81%
Montecito Average Airbnb Occupancy Rate
68%
Montecito Average Daily Rate
$691
Luxury
Montecito Number of Listings
187
Small
Airbnb Seasonality in Montecito
Strong
Most Profitable Month for Airbnb in Montecito
February
Airbnb Laws in Montecito
Lenient
Learn More >
** Period: June, 2024 - May, 2025 | Last Updated on: 4th July, 2025

Montecito Airbnb Revenue by Month

June, 2024 - May, 2025
Low
$8,604
Average
$11,182
High
$14,487



Is Airbnb Profitable in Montecito, The United States?

Yes, starting an Airbnb business in Montecito can be very profitable as there is strong short-term rental demand. An average vacation rental revenue of $151,641 and a median occupancy rate of 68% are considered good in the hospitality space. With 187 active listings, the Montecito Airbnb market is strong but not oversaturated.
Tip: Investing in a short-term rental can be both stable and highly profitable.
Stability: Vacation rentals in a market like Montecito are a stable investment strategy because they combine investing in real estate and in hospitality. While many potential investors worry about increasingly stricter Airbnb laws, if you can no longer rent out your property on Airbnb, you can convert it into a long-term rental and lease it to tenants on a monthly basis. Monthly rentals yield less, but they are less heavily regulated and even more stable than short-term rentals.
Profitability: Buying an Airbnb property in a city like Montecito is highly profitable because the monthly cash flow from a short-term rental investment is typically double the rental rate of traditional rentals.
As a Montecito Airbnb host, you can boost the performance of your short-term rental by choosing the optimal property type and the right property size and furnishing your listing with the most demanded amenities in the area.
Demand by Amenities

Average Airbnb Occupancy Rate in Montecito

You can find the distribution graph of daily rate and revenue in our market dashboard. A typical Montecito listing recorded a 68% average short-term rental occupancy between June, 2024 - May, 2025. The Montecito vacation rental market has Strong seasonality, with February and August being the busiest months for Airbnb hosts.

About 3.84% of Montecito Airbnb guests are international guests, and visitors from United states constitute the largest group. Learn more about guest origin to inform your vacation rental marketing strategy.

On the graph below, you can see the occupancy rate distribution per number of listings.

To view the distribution of average daily rates and annual revenue, refer to our Montecito market dashboard.
Occupancy Rate: 68%
138 Active Listings

Starting an Airbnb in Montecito: Short-Term Rental Regulations

Before launching an Airbnb in Montecito, it's important to understand the local short-term rental rules and regulations. While Airbnb, Vrbo, and similar listing platforms are widely used in Montecito, the legal landscape can be complex, especially for a beginner host.

In general, Montecito Airbnb regulations are lenient at the city level, but zoning regulations might apply to some parts of the market. Hosts might be required to register their short-term rentals with local authorities, and there might be limitations on the number of licenses that a single host can hold. You also need to pay applicable Airbnb taxes to make your Montecito vacation rental business legally compliant.
Signup and check out more in-depth vacation rental data for free.
Explore Montecito's Airbnb Data
market map image

Most Popular Airbnbs in Montecito

Airbtics has been tracking all Airbnb listings since 2019. This allows us to understand interesting metrics, like which properties earn the most in the market. Here are our top picks. Go to the app to find detailed information about 138 listings.
listing_image
Entire home & 5 Bed
⭐5.0 (12)
Butterfly Beach Villa | Pool, Cabana & Ocean Views
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$2,441
Daily Rate
View Listing
listing_image
Entire home & 5 Bed
⭐5.0 (85)
Montecito House Hot Tub/Cold Plunge -1 Block Beach
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$1,031
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (241)
Montecito 2br Gem
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$432
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (156)
Montecito 2br Retreat
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$453
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (35)
Montecito Luxury Stay (Stay Montecito)
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$747
Daily Rate
View Listing
listing_image
Entire home & 2 Bed
⭐5.0 (183)
Magnificent Montecito with Jacuzzi
$12,345
Revenue Potential
234
Days Available
$121,345
Revenue
74%
Occupancy Rate
$713
Daily Rate
View Listing
See Airbnb Statistics on All 138 Listings

Professional Airbnb Property Managers in Montecito

You can turn your Montecito Airbnb investment into a source of passive income and navigate the short-term rental regulatory framework easily by hiring one of the best Airbnb property management companies in the area.
To help you get started, we’ve compiled a list of the professional short-term rental property managers in Montecito with the most Airbnb properties.
NameListingsRatingRevenue
Evolve369344.73$1,23,234
Paradise Retreats854.8$1,23,234
Wanderlust Luxury Rentals304.9$1,23,234
Santa Barbara Vacation Rentals214.8$1,23,234
Ivan74.9$1,23,234

Other short-term rental market data in Montecito

Here is a breakdown of short-let properties in Montecito. You might wonder about more specific data before buying an Airbnb property. For example, how much can an average listing with 4 bedrooms and a pool make? Or, what is the seasonality in booking? When is the peak month? Click the below button and check out more in-depth vacation rental data for free.
Montecito Airbnb Listings by Property Size


Montecito Airbnb Listings by Property Type
Montecito Airbnb Listings by Cancelation Policy Type


Montecito Vacation Rentals by Channel

Estimate Your Potential Earnings in Montecito with the Airbtics Airbnb Calculator

Ready to start looking for the most profitable Airbnb investment opportunities in Montecito?
Use our Airbnb income calculator to instantly get an accurate estimate of the earning potential of any neighborhood and area.

Montecito Airbnb FAQs

How Much Can You Make on Airbnb in Montecito, The United States?

The average Montecito Airbnb host was able to make $151K in June, 2024 - May, 2025. Your actual vacation rental revenue can vary depending on your listing's location, type, size, amenities, target guest persona, property management style, marketing strategy, and other factors. Check out our detailed Montecito Airbnb data to see how different factors affect revenue and estimate your potential income.

How Profitable Is Airbnb in Montecito?

With an ADR of $691 and a median occupancy rate of 68%, short-term rentals in Montecito can be very profitable. However, exactly how much money you can make from Airbnb in Montecito is determined by multiple factors. Remember that profitable Airbnb investments start with the best location. Buy an Airbnb property in one of the most profitable locations in Montecito.

What Is the ROI on Airbnb in Montecito?

The return on investment (ROI) on Airbnb properties in Montecito depends on factors like the purchase price, rental income, and operating costs. While the exact ROI varies by property, you can get an estimate by using key metrics such as annual rental income, daily rates, and occupancy.
In Montecito, the annual Airbnb revenue is $151K . To estimate your ROI, compare this income against your property's purchase price and operating expenses.
Our Airbnb calculator can help you run the numbers based on your investment and strategy.

What Is the Average Occupancy Rate for Airbnb in Montecito?

The median Airbnb occupancy rate in Montecito was 68% in June, 2024 - May, 2025. However, your actual occupancy depends on many factors, such as your property type, number of bedrooms, pricing strategy, and marketing efforts.

How Many Airbnbs Are There in Montecito?

As of March 2025, there are 138 active listings on the Airbnb platform in Montecito.